Brendan Baker
@brendanbaker
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Following
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Investing and building @rackhouseVC, and working hard to support quietly awesome people.
San Francisco
Joined July 2008
Hi @PGE4Me. We've had *5* outages since August 29th (Pacifica). An occasional one is totally fine. Repeated failures are not. It's your job to do better. Please solve some root problems in our area.
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Man, I've been a @Rivian superfan for a long time and evangelized to a lot of people. But it seems like the day I'll cancel my two pre-orders and look elsewhere. Super frustrating.
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RT @ridgevc: Excited to share that we backed @GoodDaySoftware's seed round alongside @FirstMarkCap and @FlexCapital!. GoodDay is reinventin….
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RT @ridgevc: Big ups to @Go_Autonomous! We're thrilled to lead the company's Series A with our friends at @OctopusVentures, and join existi….
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You Might be Boring If. Signs that you're building something boring.
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A love for boring problems, and deep appreciation for the talented people who tackle them. I'm back in the writing game with a new newsletter. And I'm pumped. Join me here:
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Hagiography and mob support are great and all, but maybe eventually we'll actually get to understand what all the safety people were worried about?.
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RT @ridgevc: Announcing our investment in OfferFit: The Automated Experimentation Platform that's bringing some much-needed juice to lifecy….
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Smart people: What's the best way to coordinate custom printed shirts and share with a group, so that they can order their own size and pay, and it's delivered to them?. I thought it used to be Teespring, but it seems like they've gone the 'sell to your followers' way. .
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Can someone explain why we're in the Working Capital phase of spam?.
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Go go go!.
Big news for Tofu today! We’re Live! 🚀 After speaking to over 100 enterprise CMOs in the last couple months, we’re so excited to finally share more about what we’ve been building. A couple milestones we’re proud of:.
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TikTok shop is emerging as one of the best new channels we've seen in awhile. Would map to the corresponding challenge in customer service that brands are facing!. Still, promising overall after a few years in the desert.
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Relatedly, I'm a big fan of John Gannon's blog (which helped us find some great applicants last time!), and increased compensation data. More here:
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We're excited to add another new team member! We're looking for an Analyst to help us find and evaluate new companies, support investor relations, and build new core parts of Ridge. See details and how to apply here:
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Holy smokes, Yelp's UI is getting rough. Subtle advertising dominates results, and they use manipulation to juice engagement. They're in the 'max out all the dark patterns we can, extract as much value as we can' phase of the journey.
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RT @PedroPURocha: @brendanbaker I love this. The point of attack is not rebuilding the ERP and catching the next gen. Instead, all workflow….
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ICYMI: How to (slowly, painfully, but maybe possibly!) take down NetSuite in 2023:.
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RT @SameerPatel: This is a fantastically articulate product strategy deconstruction of where #ERP is and what it can be, courtesy Brendan….
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RT @brextonpham: @brendanbaker @seriesfinancial Also great read on the evolution of different ERP modules and the unbundling/rebundling cyc….
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