Omnichannel linking: from friction-filled to…fun? We think so! 🍬. 🎉 Introducing Branch Activation—branded short links and QR codes built to drive action. 🎉. Learn more here:

✈️ Heading to Shoptalk? Let’s talk about turning shoppers into loyal app users. Book a 1:1 meeting with Branch and get a $100 gift card — plus, you’ll be entered into a raffle for Away luggage (perfect for your next trip!). Grab your spot:

If you're still using Firebase for deep linking, now’s the time to switch. Branch makes migration seamless, with cross-platform linking, deep attribution insights, and advanced use cases. And yes, our $10M migration fund is still open!.

Compliance and marketing don’t always mix — but they can. Branch is the only HIPAA-eligible MMP, helping teams measure performance while supporting compliance goals. Get the details:

🔗 Which link would you click?. A generic short link or one that’s clearly branded?. We ran a test—same ad, different links. The branded link won with higher engagement. Trust matters. Time to upgrade your links? 👇

Headed to Shoptalk Spring 2025? So are we!. 📍 Stop by Booth #1519 or grab a 1:1 meeting with our team to see how Branch helps brands turn shoppers into lifelong customers: Haven't purchased your ticket yet? Comment or DM us for 25% off 👇

🔈 We’ve made some big updates to Branch Performance to help you optimize campaigns and drive better ROI in a privacy-first world 👇. ✅ Privacy-safe iOS attribution.✅ Cross-device Household Measurement.✅ Centralized spend and ROI data . Get the details:

With Firebase Dynamic Links shutting down in August, Branch is stepping in to make the transition seamless. We're dedicating $10M to help teams move to our industry-leading deep linking solution — cost-effectively and efficiently. Get the details:

London eCommerce Summit 2025 here we come!. Don’t miss Lakshmi Pillai’s session: "Unlocking Strategies for Shopping App Success in the UK Market" 🛍️. 📍 Stop by Booth No. 14 in the Exchange Lounge at Convene 133 Houndsditch or book a meeting with us:

Heading to #HIMSS25? Join Branch's Mark Hansen for Compliance Meets Connection: Personalizing Digital Healthcare Engagement. Let’s talk privacy, security, and HIPAA-eligible mobile attribution. Meeting at HIMSS? Schedule here:

We’re gearing up for MWC Barcelona 2025, and we’d love to connect! 📍. Meet Branch at Fira Gran Via, Hall 7, Booth 7B13Ex from March 3 - 6 to see how we’re shaping the future of mobile growth. 👉 Request your pass:

Live, Laugh, Link — it's not just a motto, it's a lifestyle. 😆🔗

#TFW you can measure TV ad impact across devices 👑. With all eyes on #superbowlads, the real question is: How do you track TV spend impact when users bounce between CTV, mobile, and desktop?. Branch Household Measurement connects TV views to actions 👉

Lately, we've heard a lot of questions about MMPs: .👉 Is fingerprinting still a thing? .👉 How do they handle probabilistic data? .👉 What's actually GDPR-compliant? . We sat down with Amanda Vandiver to break it all down. Check it out:

Heads up, finance pros! 💰. Digital Growth Exchange: Mobile Innovations for Financial Services is coming to San Francisco on Feb. 11 from 11:30 a.m. to 3 p.m. at Dirty Habit — and you're invited!.

Slow month? The holiday rush is over, but the real work is just beginning. Check out 5 practical ways to engage and retain new shoppers 👉

⏳ Final call! The deadline to submit for the 2024 Mobile Growth Awards is almost here. Ready to showcase your team’s mobile strategies? Submit your entry:

Typing passwords with a remote? OSN+ fixed that with deep-linked QR codes:. 1️⃣ Scan the TV’s QR code.2️⃣ Auto-login via your app.3️⃣ Start streaming . 2M+ users now enjoy seamless access — proof that small changes make a big impact.

Planned website downtime? No problem for END. The team launched a Journeys smart banner in 30 mins, turning traffic into app users with an 11.86% view-to-click rate and 1.03% view-to-purchase. Smart tools = big wins.

Do you know which CTA drives your customers to convert?. END. tested “Track your order in the app” vs. a generic app CTA — and doubled click, install, and open rates. Find out how smart A/B testing can boost your app growth 👉