Blahó Bernát | eCom Email
@bernatblh
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I help eCommerce brands to increase email revenue by 25-35% | Helped over 15+ brands
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Joined March 2024
results matter. made them $30k with email. but helping a brand grow and hearing this? feels even better.
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FREE Q4 BFCM Playbook 2025 This is the exact strategy top DTC brands use to dominate Q4. Inside: offer stack, email/SMS calendar, examples, and swipes — everything you need to print cash this Black Friday. Want it? - Like - Repost - Comment “PLAYBOOK”
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FREE Q4 BFCM Playbook 2025 This is the exact strategy top DTC brands use to dominate Q4. Inside: offer stack, email/SMS calendar, examples, and swipes — everything you need to print cash this Black Friday. Want it? - Like - Repost - Comment “PLAYBOOK”
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Anyone else ever almost get scammed by an Airbnb host? Me and my friends spent a week in Prague. After we checked out, the host suddenly requested $600 for “the mess we left behind.” They send photos, and it’s obvious THEY trashed the place themselves. Chairs flipped, pillows
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I've never been this busy in my life, onboarding 5 clients at once withing 2 days and doing alll the setups + doing the ongoing work for all the other clients... I fucking love it.
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Scratch-off popups are CRUSHING for brands [available in beta inside Alia]
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Your deliverability is your silent profit lever. 50% open rate = you’re printing money. 20% = you’re invisible. If you’re underperforming now, start repairing it today. Segment to engaged only. Build back slowly. You’ll thank yourself in November.
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Offer fatigue is real. If you run the same discount for 2 weeks straight, your audience stops seeing it. Rotate offers or angles. It’s not about changing your whole strategy — it’s about refreshing the dopamine.
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Early access isn’t just hype. It’s a way to stretch your revenue window. Start your sale early → make money before CPMs peak → use that data to crush Black Friday. Smart brands don’t wait for the crowd.
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Q4 isn’t about creativity. It’s about clarity. People aren’t reading paragraphs in November. They’re scanning for deals. Your offer should be clear in 3 seconds. Big headline. Short body. One button.
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Your ad costs don’t care about your margins. CPMs rise 40–60% in Q4. If you rely only on paid ads, you’re playing the most expensive game in ecom. Your email + SMS lists are the only channels that don’t spike in cost. Build them now. Profit later.
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BFCM doesn’t reward “who has the biggest sale.” It rewards who has the most attention. And attention comes from consistency. The brand that emails 3x a week in Oct will beat the one that blasts “25% OFF” once a year.
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Your Q4 success = how warm your list is. If your audience only hears from you when you have a discount… they’re cold. Start sending value-based emails months before BFCM. Educate, entertain, remind. Then when it’s time to sell, it feels natural, not desperate.
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Why Q3 decides your Q4? Everyone calls Q4 “the money quarter.” But the truth is: Q3 is the preparation quarter. That’s when you build your list, fix deliverability, and warm up your audience. You can’t win November if you ghosted them in August.
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