Book now: Discounted individual tickets to the 2025 Annual Conference end 31st July⌛. Talks will cover a range of topics including the latest evidence on the microbiome, plus pressing issues around perinatal trauma, equity and breastfeeding. Learn more:

📢Abstract submissions for poster display – deadline extended until 15 June. Apply to present a poster showcasing your project, research or initiative relating to infant feeding and relationship building at this year’s Annual Conference. Learn more:

📢 Applications are now open to display a poster at the 2025 Baby Friendly Annual Conference 📢. To apply, download the form on our website to submit your abstract for consideration by Friday 6th June: #bfconf.

In our latest email newsletter, we shared updates around the recent @wbtiuk UK report, resources on the Baby Friendly community standards, early booking for the 2025 Annual Conference, and more. Stay up to date with Baby Friendly by subscribing now at:

We are pleased to announce that early booking is now open for the 2025 Annual Conference taking place in-person on 12-13 November at the Telford International Centre. Learn more and book your space now at: #bfconf.

Our new case study showcases the benefits of a collaborative approach to implementing the Baby Friendly standards, including fostering a supportive and empowering environment for infant feeding professionals. Access now at:

Many thanks to all delegates who joined the 2024 Baby Friendly Annual Conference!.We hope you enjoyed two days of thought-provoking talks from a range of fascinating speakers. #bfconf

Day 2 of the Annual Conference will begin shortly. We are looking forward to sharing a series of talks on inclusive care, UNICEF’s vision for Early Childhood Development & more. Remember to visit the poster display at and vote for your favourite! #bfconf.

Thanks to all who joined us on #WorldChildrensDay for the first day of the 2024 Annual Conference. We look forward to welcoming back all delegates tomorrow for the second day of the event. #bfconf.

We look forward to welcoming delegates to the 2024 Annual Conference beginning today on #WorldChildrensDay 🎉. Registered delegates can visit to access further information on the two-day event, including speaker details, poster exhibition and more.

We look forward to welcoming delegates to this year's two-day online Baby Friendly Annual Conference beginning on World Children's Day on 20 November. Booking closes 5pm Wednesday 13 November. View the timetable of events and reserve your space now: 

Applications for the 2025 Leader cohort of the Qualifications Framework Programme are now open. Learn more and apply now:

A holistic approach can create a supportive breastfeeding environment. This includes access to skilled support and robust family-friendly policies. Together, we can ensure every mother is supported in their journey. Learn more: . #WorldBreastfeedingWeek.

The more we know, the more we can take action. #UNICEF is working with governments and partners, including in the UK, to strengthen data collection on breastfeeding in order to inform policies and investments around creating supportive environments. #WorldBreastfeedingWeek

#UNICEF works across the world to create a more supportive environment for mothers, including in the UK. This includes improving breastfeeding support & family-friendly policies, monitoring systems, and more. Learn more on our Instagram @ babyfriendlyuk #WorldBreastfeedingWeek.

Breastmilk is a baby’s first protection against illness & their first step towards healthy development. It's a source of nutrition that bolsters brain development and also nurtures our planet: a natural renewable food which needs no packaging or transport. #WorldBreastfeedingWeek

It’s #WorldBreastfeedingWeek! . Breastfeeding from the first hour of life, exclusively for six months, and continued for two years or more, helps prevent illnesses, supports growth and boosts brain development. Learn more:

📢Conference discount ends soon📢. Discounted individual and small group tickets to the 2024 Virtual Annual Conference (taking place 20-21 November) ends 5pm 31 July. Speakers are being announced - learn more and reserve your discounted place at #bfconf.

📢Apply now to display a poster at the 2024 Virtual Annual Conference📢.The poster display is a fantastic opportunity to share your recent infant feeding research, initiative or innovation at our annual event. Apply by 5pm Friday 9 August: #bfconf.

Book now for this year’s Annual Conference taking place virtually on 20-21 November 2024 🎉. The two-day event will take place online with live and on-demand access. Learn more at and subscribe to our newsletter for speaker details: