Jon Russo
@B2BCMO
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Unleash B2B growth with our #ABX, MarTech, & Sales proven strategies. Led by 10+yr CMO w 4 exits, @BerkeleyHaas data-driven insights & @USArmy discipline.
Joined May 2008
I'm the CMO of a $2 billion tech company. AI has enabled my marketing team to automate 80% of its work. via @businessinsider.
businessinsider.com
AI automation is changing B2B marketing. Aviatrix's CMO explains how his team uses LLMs and focuses on creativity and empathy in their content.
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Marc Benioff says Salesforce has cut 4,000 roles in support because of AI agents via @businessinsider.
businessinsider.com
AI agents have been a boost for productivity at Salesforce, Benioff said.
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Google Warns Salesloft OAuth Breach Extends Beyond Salesforce, Impacting All Integrations via @TheHackersNews.
thehackernews.com
Google reveals UNC6395 exploited Drift OAuth tokens Aug 8–18, 2025, forcing Salesforce to disable integrations
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The fractured future of search: New rules for SEO in the AI age
searchengineland.com
AI is rewriting the search playbook. Learn some new rules for SEO, content, and brand strategy in a fractured search landscape.
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Stop selling creative disruption and start selling risk reduction
marketingweek.com
Marketers, particularly in B2B brands, need to show CFOs that brand building is about limiting the business’s downside as much as generating upside.
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First-of-its-kind Stanford study says AI is starting to have a ‘significant and disproportionate impact’ on entry-level workers in the U.S.
yahoo.com
Something appears to have changed in late 2022, specifically for young workers ages 22 to 25 in the jobs most exposed to AI.
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AI isn’t a job killer, it’s a job shifter. We’re one of the biggest employment agencies in the world and we can see where things are moving
fortune.com
We’ve been forecasting workforce trends for more than 70 years and AI is the cape, but humans are the superheroes.
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How to optimize your website for AI-powered search | MarTech
martech.org
Learn how AI search is reducing organic traffic and the steps you can take to ensure your website still attracts and converts.
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AI Replacing Jobs? CEOs Sound The Alarm For White-Collar Workers
investors.com
AI is replacing a variety of office jobs. Experts and CEOs warn this is just the beginning.
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How ServiceNow Gets Away From The Stigma Of B2B Marketing via @forbes
forbes.com
Also in the Forbes CMO newsletter: AI can save thousands of dollars worth of tedious tasks, Paramount gets a knockout UFC deal, OpenAI releases GPT-5.
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Research: The Hidden Penalty of Using AI at Work.
hbr.org
Researchers conducted an experiment with 1,026 engineers in which participants evaluated a Python code snippet that was purportedly written by another engineer, either with or without AI assistance....
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Chief Marketing Officers Are Spending Less Time at Top Jobs via @Adweek.
adweek.com
The number of Fortune 500 companies with a top marketer has also declined.
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Ex-Google exec says AI is coming for your job — even if you're a podcaster, developer, or CEO via @businessinsider.
businessinsider.com
The former Google X exec Mo Gawdat said AI would replace most white-collar jobs and warned of a looming "short-term dystopia."
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Why the World's Best CEOs Are Training Like Athletes — and How You Can, Too.
entrepreneur.com
Here's what best-in-class leaders can learn from the habits, discipline and mindset of elite performers.
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AI tools are rewriting the B2B buying process in real time | MarTech
martech.org
AI-driven buyers aren’t browsing your gated content — they’re already making decisions. Chris Penn discusses how this shift is leaving sales teams in the dark.
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Your website still matters in the age of AI
searchengineland.com
AI is the latest obsession, but strategy still wins. Refocus on your website – the original digital tool – to thrive in the AI era.
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Marc Benioff says the narrative that AI will end white-collar jobs is wrong via @businessinsider.
businessinsider.com
AI is changing how Salesforce looks, but Marc Benioff doesn't seem to be the doom-and-gloom others in Silicon Valley are foretelling.
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67% of surveyed CFOs said it’s not a good time to take bigger risks, a climb from 40% the previous quarter. That translates to only 33% of CFOs thinking it is a good time to take more risks, a drop from a 60% . via @MorningBrew.
cfobrew.com
This week in “wow, shocker” news.
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SaaS Is Dead. Long Live Service-As-A-Service via @forbes
forbes.com
AI is killing product-led SaaS. The future is outcome-driven, agentic services that deliver results, not tools. All heil Service-as-a-Service.
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CEOs Said You’re Replaceable: Prepare For The White-Collar Gig Economy via @forbes
forbes.com
Ford CEO says AI will replace half of white-collar workers. But all those jobs aren't vanishing — many are becoming gigs. A third of Americans already work this way.
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