Ashok Lalla
@ashoklalla
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Digital & Marketing Advisor • Founder/Chief Thinker @ AI 3.60 Impact Solutions • Brand doctor • Been there, done that for 30 years • I can help your brands grow
Bangalore, India
Joined March 2009
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Last Seen Profiles
Pinned Tweet
*Are you a brand owner or business leader?
*Is your brand experiencing "niggles" in its growth?
*Have your marketing efforts fallen short of your expectations?
Don't wait for the niggle to become a major ailment that requires surgery. Speak to an advisor (brand doctor), today!
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The Taj Mumbai... Standing tall through storms and cyclones and more for over a century.
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How to enjoy the sound of crackers, yet have a smoke-free
#Diwali
. Taj Bengal shows the way.
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The biggest danger to
#RishabhPant
's rise to cricketing greatness will be the weight of expectations and the constant and close scrutiny of every performance of his. The best way to let him bloom is to let him be and do his thing.
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Finally Mumbai does a New York. Covid testing on-demand, no need for a prescription. Well done.
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Is MD the new VP? 92 MDs in Goldman Sachs India! Do titles have no sanctity any longer?
What next, MD Social media? MD Insta Reels? MD Coffee machine services?
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The Hitman says it as it is. Yuvraj did indeed deserve a better send-off. But that's sport and that's life too.
You don’t know what you got till its gone. Love you brotherman You deserved a better send off.
@YUVSTRONG12
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One more reason to think before you tweet. Big brother is watching.
(This from the US visa application form, via
@gsiskind
)
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Imagine how pissed off Rahul Dravid will be if people now refer to him as "Indiranagar ka goonda" instead of as "The Wall". A reputation built over 25 years flipped in just 15 seconds.
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In case you or anyone you know, needs a doctor in these times, Nightingales is offering free consultation...over the phone. Spread the word too please.
#StayHomeStaySafe
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Hey Licious, if you have tens of lakhs of cash to burn on full page ads, at least spend a few thousand getting a well shot and designed ad. That way you won't use gross looking, unappetizing visuals like you have.
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Honestly, whether a 5 star hotel charges ₹442 for a platter of 2 bananas or ₹1700 to serve boiled eggs in its coffee shop is its perogative.
You dear customer can choose whether to stay & eat there or not. The charges are for more intangible things than the physical 🍌 or 🥚
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Wowwww! The CEO of the world's largest hotel company stands up to deliver the grimmest message in its 92 year history. Tough times, tough talk, and he's virtually moved to tears.
A message to Marriott International associates from President and CEO Arne Sorenson.
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How to offend a billion people in less than 5 minutes with a single ad.
Now waiting for the outrage against
@mrsfunnybones
for her humourous exposé of what seems like India's new found favourite pastime, offence & outrage.
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So Dennis Lillee and
@bhogleharsha
share the same birthday. One a master of the craft of pace bowling. The other a masterful voice of cricket.
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Vintage Air-India advertising. From a time when the Maharaja epitomized the finest air travel experience in the world.
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@idillionaire
What comes, let it. What goes, let it. What stays, let it. And be grateful for it all.
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This day in 2000, I started my digital life as a one person Internet Marketing department at
@TajHotels
.
It's been 20 memorable years of doing, learning, doing...
TWENTY years. Who knew back then!
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An uncommon shot of the Taj Mumbai that popped into my stream.
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India on your plate. Food from all 29 states in one thali.
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Nicely done by SRK. Facts and guidance presented in an interesting manner. Time for more of our *millionaire* follower count celebs to step up too & for a concerted outreach of such messages. Integrated with messages by healthcare personnel.
Spread facts, not hearsay. Stay safe.
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I've seen the Rahul Dravid ad. I've seen a gazallion posts talking about it. I'm still not even considering using the brand whose ad it was. Same as after all its earlier ads and their resultant chatter. Maybe I'm not their TG. Or they haven't figured how to influence me.
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#VikramVedha
was very entertaining and eminently watchable. That tickets cost just ₹120 for Dress Circle (in a single screen theatre) was the cherry on the cake.
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@hvgoenka
The day an American-born person moves to India and represents India will be the day to be really proud, don't you think?
I feel Indian borns leaving India for better opportunities elsewhere isn't really something to celebrate.
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This tweet has been 20 years in the making!
#OnThisDay
in 2000, I started my digital life. As a one person Internet Marketing department at
@TajHotels
. Back then twitter was what birds did.
I'm so grateful to everyone who has helped make this an exciting & fulfilling 20 years.
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It's a bird, it's two birds.
Nope! It's a flower, the Magnolia Liliflora.
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@GabbbarSingh
Chicken manchurian - created in the mid 70s by Nelson Wang at CCI, Mumbai.
Pav bhaji - created for foodie, well heeled stock traders around Dalal Street
Gudbad - sundae created by Udupi restaurants
Kathi rolls - a meal in a wrap. Not sure when it was created or where? Kolkata?
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A story straight out of the movies...
SRK danced to the song “Chand Taare” in Yes Boss, in front of this house - Villa Vienna. A few years later, he bought it, renaming it Mannat. He lived these lyrics.
Dreams do come true, if you dream big enough. A story I shared in our townhall today!
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Maybe it's just me, but this Aamir Khan look reminded me of the Onida devil from the 80s.
@hvgoenka
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@BDUTT
Indeed it does. Here's something that I came across. Stay strong Barkha and keep doing the inspiring good things you do.
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Wow! 500k+ Likes, 16k Comments, 150k Shares of this story with a sad ending for a hero on four legs.
#Diesel
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How a brand should NOT respond to a customer on social media - free lesson from
@easyJet
. In case you guys want to know the right way to respond, I'll be happy to show your teams how it's done!
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Another stunner of my favouritest hotel that I came across.
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As I start my 5th year as an independent digital business advisor, I'm grateful to every one of my clients for choosing to work with me. And giving me the opportunity to do, learn & grow.
40+ clients from over 15 industries in 4 years. I could never have imagined!
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@anandmahindra
@BBCWorld
Actually, it's probably some social media intern managing the account who thought s/he was being *kewl*.
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What a wide range of chocolates. Amul's sure come a long way from its "A gift for someone you love" days.
Of course, chocolates remain a gift for someone you love, and that person can well be yourself too!
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@mjavinod
Why the comparison? She's great at what she does, let her shine doing what she does. A woman doesn't have to be as good as a man to prove her worth or value, no?
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CEAT appoints a CFO, Chief Fitness Officer Good move
@hvgoenka
, after all health is wealth, so a CFO makes a lot of sense.
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Rajat Gupta on corporate rehab path after jail term. Paytm VP accused of extortion bid rejoins company after jail term.
Looks like jail terms are the new exec career development tools. Wait for Harvard/ISB to include stays in Guantanamo Bay / Tihar in its exec programs next.
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Virat not playing under Rohit. Rohit not playing under Virat.
The day's of India's on-field dominance of world cricket seem numbered as other teams will play an Indian team without its best players playing together. Megastar egos will be the death of the golden cricket goose.
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Life lesson from the
#WT20Final
: Never give up. You might be just 4 strokes away from glory.
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What a beautiful setting for an event. Classy and understated. Delighted to be invited to speak at
#GLF2017
.
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There's brilliant advertising and then there's this, by Nike.
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The Grande Dame of Indian hospitality turns... 116 years old today.
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@iRadhikaGupta
This is one of the perks of being CEO! Lesser minions may often not have such an option and often struggle to balance home and work. And it's usually the woman who bears the brunt of this.
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There's attitude, there's Calypso attitude and then there's Viv Richards swag. Be like Viv.
#sundayvibes
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All those shedding big Twitter tears about the imminent shutdown of Regal cinema, when was the last time you went for a movie to Regal?
If only tweet nostalgia could keep businesses in business, Strand bookstore & Rhythm House would also have been open & humming along today.
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As
#Rohit
scored on the field, Harsh Goenka scored on Twitter. Well played, both.
In his first Test as an opener,
#RohitSharma
:
1. Created world record for most sixes in a Test
2. First to score century in both innings
What an innings! A good carpenter who appreciates his tools.
#CEAT
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@bhogleharsha
@HPIndia
If it wasn't you Harsha with your millions in reach and influence, I wonder if they would resolved it with a similar tweet rant! HP clearly needs to take a hard relook at their service ethos and delivery.
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Full page ad. With the copy almost unreadable.
Why do brands with deep pockets to splurge on advertising not spend a little on creating readable ads, I wonder.
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Why gurus should stick to being gurus and avoid making economic projections.
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My newest hobby, learning some basic Kannada! (Thanks to this "starter pack" that came in today's paper)
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@Amul_Coop
Not on the ball, he put cream on his finger. Putting cream on the ball would have resulted in a stronger penalty
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8 symptoms to watch out for if you've just been jabbed with the Covid vaccine.
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My school principal, now 88, is in the ICU of a hospital in Poona. With old boys' going back to 1975 visiting the hospital to check on his health.
He must have done something right. So unlike today's largely money driven educationists.
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It's 3 years as an independent digital business consultant for me today.
I'm so grateful for the faith reposed in me by so many diverse clients, and for the opportunities to do, learn and grow.
Looking forward to the next 3!
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