2024 Results: -50k to 1 Million (5 Months) -50k to 220k (4 Months) -4 Accounts 0 to ~60k (1 year) -2 Accounts 4k to ~130k (10 Months) -9k to 90k (3 Months) -10k to 115k (1 year) -0 to ~8k (2 Months) -Highest Instagram Reel 35 Million+ -Highest YouTube Long Form 7 Million+ -700

Content Creation is a journey of getting surprised everyday. It's an eternal journey of knowing what people want and what they do not. It's also probably one of those very few professions that can teach you consumer behavior very deeply, that too in real time.

It's very similar to YouTube shorts linking button - but the custom title makes it 2x better. As always, this update will slowly roll out to all the accounts. Super cool - cheers :)

Think about it - now you can loop people into watching your content. The best part is you can use custom titles. You can write "watch part 2 here", or "next part here" - or anything that will make people click. It's particularly very helpful for people who make series. If

It allows you to redirect your viewers from the reel they're watching to another reel of yours directly. There'll be a button on the reels layout that'll enable this (see picture 2). This basically means you can interlink your reels.

Instagram just introduced a "Link a reel" feature, and it will CHANGE everything for Brands and Creators:

I regret not doing a 9-5. Genuinely. I don't know why do people hate full time jobs, infact it is the best thing that can happen to you. Simple reason - you can do mistakes on someone else's money. You don't lose a single penny. As crude as that. Today all the mistakes I make

People slowly losing the intent and ability to read is going to be the biggest loss of the mankind. Watching can never be as sincere as reading.

I love our Government's Ability to come up with names. Each of our names of schemes/products are very well thought of. They are a right mixture of meaning and cultural significance. Look at the picture - DEVI is such a beautiful name. Similarly, In NITI Aayog, NITI stands for

Looking for finance creators in Delhi (Age 28+, 10K–100K followers) with solid finance expertise. You’ll be the on-camera face of content for a leading fintech brand - hosting, explaining, and creating engaging finance videos. Long-term retainer role. DM or email

Privilege isn’t just about money. You might not have money but still be incredibly privileged. The first privilege is simply being born a human being. You could be privileged because you were born with all four limbs. You could be privileged because you were born with

Video Editing is heavily overrated. Content Delivery is heavily underrated. Great editing cannot solve for poor content delivery.

If you want to do great in content - be fearless. There's no room for fear in content creation. Go and execute that idea. Worst possible case it'll not perform. Delete it. What else? There's literally nothing to be afraid of. Be absolutely bold in creativity. Too many

The best way to learn how to run an agency is to become someone's client. That's when you truly know what does a client expect :)

Every brand that wants to win on social media today needs a brand manager who's <25 years old at the decision making table. Here’s what I mean by this: Many senior marketing leaders today have legacy credibility, they’ve built large brands, led pan India campaigns, and

Btw, ofcourse there are more reasons than this. This is not exhaustive at all. AND you can absolutely start with long form content too - exceptions are everywhere. Also, Short form = Instagram. Not youtube shorts. Cheers :)

In long-form content, viewers see your thumbnail and title before your video. YouTube sees your packaging first, if the thumbnail or title doesn’t work, the content never gets a chance. Think about it: how many times you might have scrolled past a brilliant documentary, an

If you're starting your CONTENT journey, don't create LONG FORM. Because short form content is more democratic than long form any day. Here’s why:

I've a very interesting way of measuring how relevant someone is on Social Media. I call it “The Podcast Test.” It's simple, fun, and quick: Check how many views the person gets when they show up on someone else’s podcast - are they pulling more or less than that podcast’s

No official documents by Instagram or YouTube mention that posting more frequently alone leads to more growth. In reality, the algorithm absolutely does NOT care how much you post. It cares about ONLY one thing: Do people care about your video? At Bingelabs, we’ve grown

"Algorithm will give you more Reach if you post more" - Absolutely Not. Here's why: