AppLovin
@AppLovin
Followers
18K
Following
2K
Media
2K
Statuses
7K
AppLovin makes technologies that help businesses of every size connect to their ideal customers.
Palo Alto
Joined July 2011
RT @AxonAdsManager: Axon’s here to make noise this year, quite literally. Catch us on the iconic @tbpn gong and stream the show live ever…
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We're not going to argue with this one! 🤷 @JeremyThurswell, President of @kitsch, dropped that line on the Hot Takes podcast, and backed it up with real results. Worth a listen. 👇
@JeremyThurswell, President of @kitsch, dropped a wild hot take: “I think AppLovin’s taking over the world.” Kitsch now spends almost as much on AppLovin as Meta — with similar efficiencies. If you’re sleeping on this platform, watch this. 👇 https://t.co/vCMFST6nW3
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Running Axon this BFCM? We’ve got some fast tips to help you scale. Let’s go. 🧵
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NEW: Prospecting Campaigns are now live on Axon. ✨ For advertisers focused on new customer acquisition, Prospecting Campaigns are designed to reach users who haven’t yet purchased from your site — giving you more flexibility in how you allocate budget between new and returning
axon.ai
Read the latest insights from Axon
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We’re live. Talking all things #BFCM strategy on Axon. @cathyfromapp is answering questions in this thread. Let’s go. 👇
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Do you have questions about pacing, performance, or what’s working on Axon for BFCM? 🤔 Join us for an AMA here this Thursday at 11AM PST. Cathy [@cathyfromapp] from our e-commerce team will answer your questions. Start thinking of your questions now. 💭
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Just dropped: Axon BFCM playbook. 🔥 No fluff. No theory. Just what’s working for brands on Axon. If you’re running ads this Q4, it’ll save you time, budget, and maybe your sanity. Grab your copy now. https://t.co/86ipRbvH5G
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We’re pleased to share our Q3 2025 earnings results. Get all the details here: https://t.co/WXSAU5bKqD
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immi took a bet on Axon and reached over a billion people without using social. Now, performance is climbing every week, and CPAs are coming in lower than expected. They made the move. You in? Referral only.
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This 8-figure/year home decor brand has been on Axon for 10 days. 🤯 Nearly 2x better efficiency than other paid channels, third-party verified. Axon is one of their top performers right now. Invite-only. You know what to do. 👀
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We’re just over here quietly building things that make sense. 🫡
I am shocked Applovin launched this before Meta (screenshot below) Geo specific budget and ROAS controls under one campaign or what would be an ad set in Meta. It's not an apples to apples comparison, but the structure is so much more logical than Meta. If you scroll through
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"Axon slays." Not bad for a referral-only platform. Might be time to find a code 👀
‼️ Both @AxonAdsManager and TikTok are providing cheaper CACs than Meta right now. Are you seeing this in your ad accounts? Had to pull a quick and dirty Google Sheets chart cause I couldn’t believe it. Based on clicks only 7-day rolling average data, @northbeam customers are
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Roman Khan [@RomanEcom] didn’t raise a dime until he scaled past 7 figures. Now he’s running a multi-9-figure hold-co from Hong Kong. One of the sharpest operators out there, and this episode of Operators Titans proves it.
Everyone says hold-co's DON'T WORK in consumer. That you must FOCUS to win. @RomanEcom didn't get the memo. He's running a multi-hundred million dollar portfolio of brands. He's built brands from $0 to 9-figures. Acquired some. Sold some. All from Hong Kong. A truly
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Seamless is what we were going for! So we’ll take it. 👌
Just onboarded another brand into AppLovin (first time doing this self serve after our other brand was not self serve last year) Shopify App Instal + pixel + end card creations in canva + video ad upload + hitting go on the campaign One hour and I’m done, highly impressed
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David Herrmann has spent $1B+ on ads, so he definitely has gems to share. In the latest Operators: Titans, he shares 10 hard-earned lessons, from creative strategy to channel picks. If you buy media, this one’s required listening.
David Herrmann is a rare operator. He chooses quality of life over easy outcomes. He priorities quality clients above all else. He could build a 20m a year agency- But chooses to have 1 employee. What makes this guy tick? I have no idea. But we peel back the curtain, take
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Dennis [@dwilleboordse] launched on Axon 10 days ago. Record profit, record numbers, incrementality confirmed. He's already scaling. You know what to do. Referral only.
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We love a workflow that doesn't make you question your life choices! 😉 Appreciate the feedback @mirandaakins. 🤝
We are back to spending more each day on AppLovin instead of Meta. Meta is still down 50% YOY. I launched a new campaign, uploaded a dozen ads + created brand new end cards in less than 10 minutes on their platform. Just duplicating an ad in Meta takes half a century (kidding,
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Jack Jia turned @musely into a million-patient telehealth brand, and it’s still scaling. We’re proud to help power that growth and support stories like these. Catch his story on Operators Titans. It’s worth a watch. 👇
NEW TITANS EPISODE Before starting @musely, Jack Jia was already a 4x founder, led one of his companies to IPO, and an early investor in dozens of unicorns worth +$100B. Quite possibly the most interesting man in the world. He came to the US with $50 in his pocket to pursue an
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