
Aimee Pearcy
@aimeepearcy_
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Freelance Journalist, B2B Copywriter. Featured in: @Guardian @theipaper @BusinessInsider etc. https://t.co/sBEkqEN3zb
London, [email protected]
Joined April 2018
It was such a privilege to be able to write this feature for @guardian about how people are using artificial intelligence to help them process grief. I think it's my favourite feature I've ever written.
theguardian.com
People are turning to chatbot impersonations of lost loved ones to help them grieve. Will AI help us live after we’re dead?
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I loved writing about how people are finding community through playing fantasy games like Dungeons & Dragons for @BusinessInsider. Thanks so much to @AnnaProsser, @orlaawalsh, and others for sharing your experiences and bringing this story to life. 🐉🔮.
businessinsider.com
Fantasy tabletop role-playing games like Dungeons & Dragons are booming. No longer just for nerds, they're now the hot new hangout.
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RT @jenjeahaly: A little announcement. After losing two major retainers due to the uncertain industry, I realised I needed a career break a….
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thanks @grace_degraaf for helping to pull this story together - 'Generation Fido' definitely needs to become a thing! You can read more at
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I wrote about why treating your pets like humans is actually a one-way ticket to raising a furry little tyrant (even if your heart’s in the right place) for @BusinessInsider 🐶.
businessinsider.com
Birth rates are declining, and millennials own more pets than any other age group. But experts say treating animals like kids isn't good for them.
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For @theipaper, I spoke to some commuters about how much cheaper their travel expenses have become since they left the UK.
inews.co.uk
UK rail costs are among some of the most expensive in Europe. Unsurprisingly, these commuters found train journeys cheaper, more efficient, and less stressful when they moved away
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RT @sarahmanavis: For the Observer, I wrote about the unrelenting trends which encourage women to identify with a new reductive image of wo….
theguardian.com
Trends offering different ideas of femininity are hard to escape online. Are they tongue-in-cheek fun, feminist, or actually doing women more harm than good?
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For @BusinessInsider I wrote about how so many of my favourite childhood websites have already been sucked into oblivion, and how the internet isn't as permanent as everyone warned us it would be. RIP Club Penguin. 🫶🐧
businessinsider.com
I'm only 28 and my favorite childhood websites have already disappeared.
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RT @theipaper: How to have your most productive day in the office, according to the experts . @aimeepearcy_ reports.
inews.co.uk
Flexible working is here to stay, but the return to desks can be filled with distractions
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Excited to be jumping back into freelance journalism again after focusing on other projects over the past few months. Here's a quick one for @theipaper about how to have your most productive day in the office. Editors, hit me up for commissions etc. 🫶.
inews.co.uk
Flexible working is here to stay, but the return to desks can be filled with distractions
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RT @stokel: 🚨 It's publication day for How AI Ate the World, my book on the past, present and future of artificial intelligence!. I've been….
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I'm filling out a DBS application and it's insisting that I need to disclose a previous name if I choose "Ms" instead of "Miss" - sorry what century are we living in @DBSgovuk?.
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I haven't been able to stop thinking about this campaign since I saw this a few days ago, it makes me feel absolutely nauseous and I'm literally begging you not to write "I'm asking for it" on public billboards.
I am so excited to unveil our new campaign, in partnership with creative agency @CPB_LDN and @EmAtack . I’m Asking For It: Let’s change the law to require a clear yes to sex. Find out more . Right to Equality is campaigning to update the UK’s law on
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RT @sirenabergman: I really enjoyed her look into what happens to RushTok superstars when getting into a sorority is no longer their goal –….
businessinsider.com
Rushing a sorority has become a social media phenomenon. For some creators, it can also be parlayed into a dream career as an influencer.
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RT @sirenabergman: Aimee went on to do some incredible reporting on Gen Alpha, the buzzy youngest generation you're going to be hearing abo….
businessinsider.com
Gen Alpha is the youngest generation on the planet, but they're already making their mark on the internet. Here's what we know about them so far.
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RT @sirenabergman: I will never let Aimee forget (as much as she might want to!) that she was one of the first people to identify the true….
businessinsider.com
Gen Alpha seems to be starting to develop its own memes, most famously "Skibidi Toilet," which is leaving some Gen Zers baffled.
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I feel very lucky to have had @sirenabergman as my editor during my time on the digital culture desk at @BusinessInsider. She's an extremely knowledgeable and articulate editor & I trusted her entirely with everything I wrote. Working with her made me a much better journalist. 💖.
Was so fun to see @aimeepearcy_ consistently covering what would become huge topics of conversation before they hit the mainstream. Remember "girl dinner"? She was critically reporting on the trend way before pretty much anyone else
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