
Aditi Mathur Kumar
@adicrazy
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Author. Digital Advertising Nerd. Indian Army Wife. Mom. TEDx Speaker. (ex) Gamer. Obsessive Fantasy & Crime Reader. My latest book šš»
India
Joined December 2008
If an action-packed thriller based on the Indian Army is your kind of read, do pick up 'Operation Payback' here: https://t.co/4RR3zDi4Tu
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Everyone I know is selling their Travis Scott tickets for the NCR show, what happened?
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Weāre not just busy anymore, weāre overstimulated. Endless notifications. Infinite open tabs. Zero recovery time. It might seem like life-as-usual, but it's not. I wrote about emotional exhaustion in the digital age, why itās our quiet crisis, and what to do about it. Read it
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What AI Really Means for Advertising Creativity https://t.co/DrhmCA3tPW via @adicrazy
aditimathurkumar.in
AI speeds up ad work, but true creativity comes from human storytelling, emotion & culture. Hereās what AI really means for advertising.
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The Indivisible Project was never grassroots. Born from a ādisrupt town hallsā guide after Trumpās election, it now scripts protests, pays demonstrators, and trains activists in media tactics. Backed by Soros and Tides money, Indivisible manufactures outrage that looks
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A person raised on love and a person raised on survival see the world differently.
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Finally watched the last episode of Bon AppĆ©tit, Your Majesty because I didnāt want it to get over. Really liked episode 12, even though I would have loved some more details on the chef and the tyrant in the current times (and how exactly was he dressed in modern attire! Full
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Stake $APT with Everstake for low fees and high uptime! š Everstake offers one of the lowest fees on @Aptos at just 3%, with 7% APR. As a top 3 validator, thousands trust Everstake for $APT staking.
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No matter what Stella says, the McLarens are still far ahead. However, if anyone can do it, itās Max. And if Max ends up winning this championship, it will be absolute cinema. And Iām praying for it. š¤āØ
McLaren's Andrea Stella recognises the threat of Max Verstappen in the title fight š If anyone can disrupt McLaren's two-horse race, it's Verstappen... š #F1 #AzerbaijanGP
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Wake up babe, they just dropped a new personality (and it might be many of us).
Sociable but donāt quite feel āofā any crowd? Youāre an āotrovertā Sonali Acharjee āļø | #ITInsight
https://t.co/L9YQr2lmN2
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Can AI replace creativity? Can AI replace the creative departments at Advertising Agencies altogether? I think not: Sure, AI can draw the roadmap, optimise paths, suggest visuals. But emotion? Nuance? Soul? That still comes from us. I shared my thoughts in this recent
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Jetopteraās Fluidic Propulsive Systemā¢: Bladeless, quieter, 2-3x faster than a helicopter and 2-3x thrust augmentation. Powering fast, efficient VTOL UAS & aircraft for cargo and people. Join the future of flight!
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Remember my "girls only" Trip to Phuket? Yeah, it was with my childhood friend and our daughters. šRemembering that trip and a few more, I wrote "Traveling With a Teenager: Cup Noodles, Rollercoasters, and Geopolitics" to capture the fun and for memories.
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Hey there, #writers! Have you seen benefits to publishing side-stories to your novels? "Are Short Stories Adjacent to Your Novels Worth (Re)Publishing?" #WritingCommunity #shortstories #amwritingfantasy #writerproblems #selfpublish
https://t.co/3leEQt84dN via @jeanleesworld
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The kid asked me how was my day at work. I gave her a (brief, as per me) download and once I was done, she hugged me and said: āAww such an adorable yappaccino you are.ā Iāve learnt a new term, yāall.
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Wrote a bit about working with Gen Z as part of my team, and if youāre dealing with Gen Z at your work place too, I hope you read this. š¤
Working With Gen Z: Lessons from Advertising Life (With a Side of Psychology) https://t.co/XKLPj3aUiy
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Working With Gen Z: Lessons from Advertising Life (With a Side of Psychology) https://t.co/XKLPj3aUiy
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Random Advertising life update: I havenāt worked for Coca-Cola since the global mandate went to another media network a few years back, and yet it feels like a betrayal by admitting that I tried (and kinda liked) Pepsi Black. š¤·š»āāļø
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Opening a Truss account pays off ā literally. Fund your account this October and get $100 on us. šø Secure, simple, and built for contractors who value speed and reliability. Sign up today.
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The husband is utilising Sunday by helping the kid finish Math sample papers. Meanwhile me with my Kindle:
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