Zoomph
@Zoomph
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Partnerships analytics for brands, sports and esports. Know your data. Know your value.
Reston, Virginia
Joined February 2011
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With the Lewis Hamilton move to Ferrari,
@F1
beat their 2023 race day averages with huge social media stats yesterday:
🏁 330M impressions
🏁 $8.6M social value
🏁 17.1M engagements
The Instagram post of
@ScuderiaFerrari
's 2025 lineup was F1's
#1
post of the past year.
28
367
2K
Yesterday was a historic day for the
@WNBA
🏀
@nikebasketball
released 3⃣new designs for each team and the reveal ERUPTED on social media...
There were over 17K posts, 646K engagements, and 69 MILLION impressions about the drop 👀
Which one is your fave?
#WNBA
27
232
1K
Dominating on track with one win each, here's how
@redbullracing
's
@SChecoPerez
and
@Max33Verstappen
stack up on social so far this
#F1
season:
🏁 Pérez: 6M engagements, 86M impressions, $3M in social value
🏁 Verstappen: 4.5M engagements, 74M impressions, $2.3M in social value
49
160
1K
Hey
@CaseyNeistat
, you asked and we delivered! Here's the
#twitter
impression value💰 Now BK knows how much they owe you for the children!
Hope it helps 😊
18
47
923
The top sports media voices on Twitter during the
#NHLFinals
were:
1.
@barstoolsports
2.
@BleacherReport
3.
@espn
6
62
722
The
@WNBA
continues to win.
This year's
#WNBAPlayoffs
created over 1 BILLION impressions, 11 MILLION engagements and $23 MILLION in social value 🔥
Congrats to the
@LVAces
on the championship and the entire
#WNBA
for these massive social numbers!
#WNBATwitter
8
171
676
We're talkin'
#ncaaW
& so was everyone else last night 🗣️
There were over 9,600 posts about the Elite Eight matchup between
@UConnWBB
&
@BaylorWBB
during the game alone...
The engagements doubled those of the men's
@marchmadness
games happening last night 👀
6
244
677
Rihanna's stunning
#HalftimeShow
was a highlight of the Super Bowl for both football and non-football fans.
Since
#SBLVII
's kickoff, Tweets about Rihanna and her halftime performance generated:
🎤 912 MILLION impressions
🎤 3.9 MILLION engagements
🎤 $15 MILLION in social value
1
173
556
BLOG:
@CalvinKlein
's Spring collection ads were released and things got pretty emojinal »
3
507
501
A chaotic
#AustralianGP
ended with Lewis Hamilton and
@MercedesAMGF1
's first podium of the
@F1
season 🏁
@LewisHamilton
's P2 finish shot Mercedes to the top of our
#F1
social rankings, earning them 6.4M engagements and 2x the impressions of the next best team.
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76
513
NHL teams are skating their way through COVID with engaging social content ⛸️
Check out how the teams rank by engagement rate across the league since the season was suspended 👇
#SportsBiz
24
80
463
🔥
@TheRock
generated over $6.9 million in social impression value for
@UnderArmour
in the past year, making him the top sponsored athlete across all brands!
#sportsbiz
7
41
432
.
@stoolpresidente
was the most influential sports media voice in the conversation on Twitter during the weekend
25
28
408
12
34
409
With
@LewisHamilton
,
@GeorgeRussell63
and
@SchumacherMick
as models,
@MercedesAMGF1
debuted a
#TommyxMercedesAMGF1xAwakeNY
collab at the
#MiamiGP
.
Mercedes and driver social posts of the looks generated:
➖63M+ impressions
➖3.5M+ engagements
➖$1.6M in social value
9
36
317
Congrats to
@dennyhamlin
on his victory during today's
@iRacing
#ProInvitationalSeries
🏁Check out the top winners on social during the race!
4
28
279
And the following PGA Tour's official account,
@ForePlayPod
's
@RiggsBarstool
and
@FrankieBorrelli
were top influential accounts Tweeting during the tournament.
5
15
275
For women's March Madness, the most popular teams on TV were also the biggest teams on social media.
Of the entire bracket,
@IowaWBB
,
@GamecockWBB
,
@UConnWBB
and
@LSUwbkb
were the top four teams for broadcast viewership AND social impressions/engagement 🔽
7
62
277
The
@NHL
's All-Star Weekend got a MASSIVE boost from special guest Justin Bieber.
@justinbieber
's Instagram posts about the Drew House All-Star jersey and his weekend in Toronto earned:
🏒 630 MILLION impressions
🏒 16.3 MILLION engagements
🏒 $9.2 MILLION in social value
8
66
264
As
@F1
took over Miami, drivers took advantage of the Florida festivities for tons of
#MiamiGP
social content 🌴
Drivers posted 222 times last week, with
@SChecoPerez
,
@LewisHamilton
and
@Charles_Leclerc
earning the most engagement.
#MiamiGP
Week Top 10 Drivers on Social🔽
5
31
249
The
#WNBAPlayoffs
were a big content opportunity for participating teams, who combined for over 273M impressions and 5M engagements this postseason.
Top 3 Teams by Engagement Rate:
🥇
@seattlestorm
🥈
@nyliberty
🥉
@LVAces
Full
@WNBA
Playoffs Report:
4
63
241
Angel City FC is proof: purpose drives value.
@weareangelcity
ranked 3rd for yearly post value per 1000 fans when compared to top teams globally, beating out the likes of Chelsea, Manchester City and more in their 1st year 💥
An example for women's sports and beyond
#ACFC
3
35
240
The King of Clay struck again 🧱
During the French Open, 503K+ Tweets about winner Rafael Nadal generated over 1.3 BILLION impressions.
Nadal's own social, ft. partners like
@Nike
and
@RichardMille
, created $6M+ in social value during his 14th championship run at
#RolandGarros
5
58
237
Messi's
#MLS
debut delivered the magic 🐐
Across
@MLS
and
@InterMiamiCF
social media, this broadcast clip of Messi's game-winning goal has earned:
➖ 214.3 MILLION views
➖ 15.1 MILLION engagements
➖ $21.4 MILLION in social value
4
57
232
After a MAD weekend of
@MarchMadnessMBB
here's the men's
#MarchMadness
Social Sweet Sixteen 🔽
Ranked by total impressions, only half of the top 16 teams are still in the tournament. Win or lose, teams with big moments and big fan bases popped on social.
5
45
231
.
@barstoolsports
ranked as the top influential sports media publication in the conversation on Twitter.
2
16
226
At the
@WNBA
's wildly successful
#WNBADraft
night, several team's immediately felt the impact of their newly added star power.
Picking up big-name players from big-name schools, these were the
#WNBA
Draft's Top 5 teams on social media 🔽
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51
211
@itsmeglinehan
From looking at all the post-game celebration posts from both
@NWSL
and
@HoustonDash
social accounts, over $83K in value was received by
@Budweiser
💰
0
16
206
Tweet formats that worked for welcoming back MLB: hype videos, memes, singular emojis
Top
@MLB
team Tweets by engagement yesterday🧵
#1
:
@RaysBaseball
, 26.8K+ engagements
8
27
189
Monday night future
@WNBA
stars found their new homes and fans shared in the excitement on social. In less than 24 hours the
#WNBADraft
created 132M+ impressions across social media!
Most mentioned players on Twitter:
1⃣ Rhyne Howard
2⃣ Destanni Henderson
3⃣ Shakira Austin
5
47
188
🔥
@barstoolsports
founder
@stoolpresidente
was the most influential sports media voice in the conversation on Twitter during the 2019
#KentuckyDerby
!
#kyderby
4
17
174
Averaging 370K viewers per show over the last year, The Pat McAfee Show is joining
@espn
with viewership comparable to their top programming.
With engaging content and this attentive audience, the
@PatMcAfeeShow
's YouTube generated $123 MILLION in social value in one year.
9
12
176
Not a bad idea....28.8% of
@TheRealJRSmith
followers have an affinity for Jordan, which is 4.9x more than general golf fans⛳️
Your move
@Jumpman23
1
20
174
2
5
173
Based on the percentage of their following
@MLB
teams reached on social this offseason, these teams connected with their fans the most this winter.
Signing Pittsburgh fan-favorite
@TheCUTCH22
, the
@Pirates
were the only team with Top 5 exposure on every platform.
🔜⚾️⚾️⚾️
9
41
171
Already ONE MONTH into the new
@NHL
season, the
@Canes
are sweeping our team social rankings, coming in at
#1
for engagement rate on Twitter, Facebook and Instagram.
Close behind, the
@NYRangers
,
@SeattleKraken
, red-hot
@GoldenKnights
and
@BuffaloSabres
filled in the top five.
6
26
165
On Saturday St. Louis CITY SC won their first-ever
@MLS
match, earning some big social numbers to start their inaugural season.
Compared to the rest of
#MLS
last weekend,
@stlCITYsc
socials ranked:
🥇1st for impressions
🥇1st for social value
🥈2nd for engagements
#AllForCITY
3
31
159
Undefeated season. ACC Champions. National Champions. What a year for
@FSUSoccer
!
Florida State was the
#1
women's
@NCAASoccer
team on social media for the season AND through the tournament, in total earning:
🏆 65M impressions
🏆 1.38M engagements
🏆 $1.41M in social value
2
25
157
Iga Swiatek's social media since joining
@on_running
in March:
🎾 12% follower growth
🎾 54M+ impressions
🎾 2.6M+ engagements
While wearing On for the French Open,
@iga_swiatek
's social and
@rolandgarros
posts ft. her combined for 100M+ impressions and $3.49M+ in social value.
30
14
150
We are excited to announce a new partnership with Atlanta Esports Ventures including the
@overwatchleague
team,
@ATLReign
, and
@CODLeague
team,
@ATLFaZe
!
#LetItReign
#EZAF
x
@Zoomph
8
6
142
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11
143
We are excited to announce our partnership with
@justwsports
!
Zoomph will empower Just Women’s Sports with the data needed to drive their mission of promoting and amplifying women’s sports coverage.
Stay tuned for more from this partnership 👀
6
12
146
And the top influencers on social during the
#federervsnadal
match were:
1.
@VarskySports
2.
@bhogleharsha
0
4
140
oh and
@BurgerKing
, let us know if you want to see more 📊
We'll bring the insights. You bring the funnel fries🍟
3
2
138
They’re one of the fastest growing sports franchises in the world, but far from the largest.
They call 10,500 a sellout.
And still, the world can’t stop talking about them.
A thread diving into the social numbers behind
@Wrexham_AFC
🧵
11
27
136
If you weren't watching last night's
@UConnWBB
vs.
@PackWomensBball
March Madness game, you missed out.
Over 7,400 posts during the Elite Eight 2OT thriller generated 264K+ engagements and 22M+ impressions in just a few hours🏀
2
25
134
Professional women's hockey made its debut in
@TheGarden
yesterday with the
@SecretDeodorant
Dream Gap Tour...
The
@PWHPA
partnered with Secret, the
@NHL
,
@WomensSportsFdn
& many more to accomplish this historic weekend 🏒
#ForTheGame
2
24
131
In the 3-day span before, during and after beating
#7
Duke,
@RazorbackMBB
was the
#1
Power 5 men's basketball team on social media.
Combined with
@ArkRazorbacks
content & earned media coverage, the upset earned:
➖12.8M impressions
➖675K engagements
➖$488K in social value
4
16
131
Without basketball being played, NBA teams have taken a creative approach to continue to engage fans on social.
We've ranked all of the teams by engagement rate since the season was suspended due to COVID-19.
#SportsBiz
7
22
130
It's Tigers on top for
@NCAABaseball
's College World Series 🐯
Total
#MCWS
team engagement was up this year, with 4.6M engagements and 146M impressions creating $4M in social value.
@LSUbaseball
's social stats alone were over 2x greater than 2022's champion.
1
19
117
New recruiting classes got several college football fandoms excited for the future this week! On social media, these were the Top 5 early signing day campaigns 🔽
Top Early Signing Day on Social Media:
@CUBuffsFootball
, 346K engagements 🐃
2
6
116
Congrats to
@GamecockWBB
on their NATIONAL CHAMPIONSHIP🥳
South Carolina killed it on social too, finishing with some BIG final numbers for the
@MarchMadnessWBB
tournament🏀
0
31
115
We are excited to announce that we are working with
@RCRracing
, one of the largest and most storied American stock car racing teams!
We can't wait to work with Richard Childress Racing to measure and communicate value for their partners 🏁
1
9
112
@RamsNFL
had the largest projected reach of any team in the
#NFLPlayoffs
reaching nearly 160 million people! The scored big thanks to help from celeb fans like
@NiallOfficial
. 🏈
#smsports
#socialmedia
#ramsnation
0
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94
TOP
@NHL
TEAM SOCIAL POST OF 2023 🏒
A fan-favorite fan gave the
@DetroitRedWings
a huge viral moment on Facebook.
2
11
100
Wondering how that
@BYUfootball
X
@bar_built
NIL Announcement went?
✅ 1,800 posts
✅ 100K engagements
✅ $394.5K in social value
...and 21.4M impressions (and counting) 🤯
One of the best NIL deals you'll see.
Utah-based Built Bar will pay the tuition of all 36 walk-ons with
@BYUfootball
.
310
8K
44K
0
10
100
💰
@OregonMBB
has gained over $348K in social media impression value in the last 48 hours, jumping them up to
#4
on our
#NCAATournament
Social Scoreboard! 👀
#MarchMadness
#GoDucks
2
14
95
The
#SBLVII
halftime show is already a win-win-win-win for
@AppleMusic
, the
@NFL
,
@rihanna
and Fenty Beauty 🎤
@fentybeauty
/
@fentyskin
's football-themed marketing has been on point, and their latest viral video has 11 MILLION views (and counting) across TikTok, IG and Twitter.
0
24
94
Expansion continues to be a powerful tool for growing the
@NWSL
📈
Recent expansion teams (
@sandiegowavefc
,
@weareangelcity
,
@RacingLouFC
,
@thekccurrent
) are some of the fastest growing fan bases on social, averaging 40% follower growth cross-platform this season.
3
18
98
#ZoomphWrapped
is HERE!
Check out the year in review for the world's top female athletes on social 🔥👀
2
15
91
Hey
@Doritos
check out the value
@SheTheMann_ing
has already garnered for you in just an hour 👀👀👀
Invest in women 👏
3
31
96
We are THRILLED to announce a partnership with
@weareangelcity
!
We are excited to work with ACFC and drive the future of women’s sports and continue to utilize the
@zoomph
platform to support the case for investing in & growing the game.
Read more:
3
8
94
A HUGE congrats to our friends
@PremierLacrosse
on another BIG season in the books!
Yesterday's championship game, won by
@PLLChaos
, generated over 9.6 MILLION impressions on social for the league!📈
0
9
92
Today marks a new chapter for Zoomph as we introduce our new CEO, Amir Zonozi!
Six years ago
@amanouch110
,
@CroninTilt
and
@Zonozi
took a vision and built a premier sports tech company. We’re excited to continue growing and innovating with our world-class team and customers.
16
2
90
Ahead of the start of the 25th
@WNBA
season, we ranked the 12 teams on social value across Twitter and Instagram from 1/1-4/30.
Teams combined to generate over $1.7 million in media value in just 4 months. The
@LASparks
&
@seattlestorm
each generated 5 mil engagements 👀
1
22
88
Zoomph is getting in on the Web3 world with our newest client,
@dapperlabs
!
Dapper Labs will use Zoomph to track social content for their various NFT products, including
@nbatopshot
,
@NFLALLDAY
,
@WNBATopShot
and
@UFCStrikeNFT
.
Full Announcement:
8
20
87
YOU DON'T WANT TO MISS THIS ‼️
Join us this Thursday at 10am EST with
@SportsPro
for a live webinar!
@USWNT
and
@ORLPride
star
@Ashlyn_Harris
joins to talk about the future of athlete marketability, building her personal brand, and more 🤫
Link in the comments ⬇️
1
9
79
The Grizzlies Instagram highlighted the energy and personality of a young team who finished 2nd in the West.
Their top Instagram post from the regular season has 358K+ engagements and 2.6M+ projected impressions, outperforming their 1.7M follower count.
2
7
78
The
#BritishGP
was a homecoming for lots of
@F1
teams and drivers, but
@McLarenF1
absolutely dominated on social media 🇬🇧
With
@LandoNorris
' P2 and
@OscarPiastri
's P4 earning sky-high social numbers, McLaren had the best race weekend on social of ANY TEAM this
#F1
season.
1
7
78
Nia Dennis' floor routine was absolute 🔥
@uclagymnastics
' tweet celebrating
#blackexcellence
garnered the attention of the 🌎
@DennisNia
remember the name.
0
9
76
📣BREAKING NEWS: We’re excited to announce our Series A funding, led by
@JurassicCapital
, alongside high-profile investors including Lalotte Ventures.
This powerful investment fuels our ambition to broaden our customer base and expedite product development. Thank you for…
7
10
78
Which teams have seen the most engagements tonight through owned social content?
1.
@Bengals
130.0K Engagements
2.
@Redskins
102.4K
3.
@MiamiDolphins
95.0K
4.
@Eagles
92.0K
5.
@Dallascowboys
74.1K
#SportsBiz
#NFLDraft
0
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The
@Bengals
were particularly effective on Twitter, earning 2x the engagement of the next best team.
Simple, engaging content was key. 43% of their Tweets were text-only, including their top Tweet with over 173 THOUSAND engagements.
2
7
79
Zoomph's Esports roster continues to grow with our latest addition, Activision Blizzard🎮
We're pumped to work with the company behind
@CODLeague
and
@overwatchleague
to monitor their streams, social and partnerships!
3
6
75
New
@NFL
schedules means new 🔥 video content from teams.
On Twitter the
@Titans
viral video was this year's standout, followed by the high-production pieces from the
@chargers
and
@ChicagoBears
, a well-scripted
@jaguars
shoot and the
@nyjets
@georainbolt
cameo.
2
19
78
4
7
75
We're not in Kansas anymore!
We are so excited to partner with our friends
@PioneersGG
to provide powerful data to better understand the value of their fans, content, players, and teams 🔥
Read more about the partnership:
#GamingDelivered
🚗 |
#MyCity
🐎
6
8
75
From Omaha to Oxford, the
@NCAABaseball
Men's College World Series was quite the ride ⚾️
During the tournament,
#MCWS
team social accounts totaled $3.9M+ in social value and 147M+ impressions!
Full social overview for all eight teams 🔽
1
6
75
$1 Beers ➡️ $151K Social Value
@Pelicanbaseball
's Beer Bat went crazy on social yesterday for the
@Cubs
Low-A affiliate 🍺⚾️
2
8
75
Formula 1 driver social content give fans a glimpse into the life of a driver as they travel the world for an
@F1
season.
Ranked by total engagements, these were the Top 10 drivers on social during the 2022
#F1
season 🔽
🥇
@LewisHamilton
🥈
@Charles_Leclerc
🥉
@SChecoPerez
5
14
73
you asked and we DELIVERED.
We're giving 100% of the proceeds from our NEW merch to the
@WomensSportsFdn
so that ONE DAY every girl can reach their potential.
🔗:
The collection is a limited offer!
Support women's sports. The data does.
#WSFOneDay
5
19
72
The center of the
@NFL
media world today: Aaron Rodgers on the
@PatMcAfeeShow
.
Peaking at 485K viewers and earning $1M+ in social value, the stream smashed the show's 2023 averages:
➖5.2x more peak viewers
➖2.5x more social value
➖5.4x more avg. concurrent viewers
2
12
71
The
@NWSL
's schedule release content did not disappoint, especially the Red Stars
@wednesdayaddams
-inspired video.
This video and their other schedule content earned the
@chicagoredstars
the most video views, impressions and social value of any
#NWSL
team yesterday 🙌
The wait is finally over! Hope you're as obsessed with our 2023 season schedule as we are with
@Netflix
Wednesday Addams 🎥
Season Tickets Packages and Group Deposits available now. 🎟
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