YouTube for Business
@YTforBusiness
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188K
Following
4K
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5K
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The latest trends, audience insights, and YouTube news to help inspire your digital video strategies.
New York, NY
Joined June 2009
@GoogleAds @GMktgPlatform Bottom line? If you want your budget to work harder, YouTube is the place to be.
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Big news for your workflow: YouTube’s ecosystem of 3M+ vetted creators is now integrated into @GoogleAds & @GMktgPlatform’s #DV360 No more guessing games, just a direct line to the talent to reach the right audiences. 🎯 Efficiency = Impact.
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Creator marketing is no longer a nice-to-have; it’s your brand’s biggest competitive advantage. 📈 We just dropped massive updates at #YouTubeNewFront2026 to help scale creator partnerships with data-backed precision. How it changes the game 👇 https://t.co/0q37EETlpX
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Today at #YouTubeNewFront2026: 📈 Scaling creator brand partnerships 🧠 New AI-powered solutions ✨ The future of creator-led marketing The stage is set! Join us: https://t.co/sLVDbKSByP
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Join us at Shoptalk today → https://t.co/yrpqIOppm9 🛍️✨ @zdwigder sits down with @traviskatz and @jessicaalba to discuss how YouTube is shaping the future of entertainment and leading in an era where trust matters most to shoppers.
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Don't be the "uninvited guest" in your creator’s community. @ColinAndSamir join @JoshuaSpanier on Frontier CMO to explain why the creator economy is actually the connection economy. Where trust beats a $10M celebrity endorsement. Full episode: https://t.co/AT5y7DglC5
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Ready to scale your @YouTube strategy? 🚀 The YouTube Formula: 1️⃣ Be at the epicenter of culture 🌍 2️⃣ AI for the best ROI 🤖 3️⃣ Trusted Creators 🤝 4️⃣ Measurement 📊 Watch our playbook breakdown and download our guide on consumer behavior: https://t.co/cIZBQeiNxx
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110 million hours. 📈 That’s the average time viewers spend daily watching shopping videos on YouTube. We’re bringing a “show and tell” mindset to Shoptalk to prove how the Google ecosystem drives business outcomes. Learn more 🔗 https://t.co/UOc0oavx30
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Only 2 DAYS to go until #YouTubeNewFront2026! ⚡️ From culture-defining creators to the AI powering the next generation of discovery—see how YouTube delivers results that move the needle. Are you on the list? 🗓 March 26, 2026 🕓 4:30 PM ET 🎥 Register: https://t.co/gJvTK2fb0T
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Find the Right YouTube Creators. Deliver the Best Results.🏆 See you at #YouTubeNewFront2026 📅 March 26, 2026 🕓 4:30 PM ET 🎥 Register for the livestream: https://t.co/bmXlULk8qV
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Spotted: The new stars of Hollywood at #SXSW2026 @recess_therapy @sabrinabrier @evanandkatelyn @kingvader #YouTube
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Viewing behaviors are shifting. Is your brand keeping up with Gen Z? Join us on March 26th at #YouTubeNewFront2026 as we explore how brands can tap into this high-intent audience to convert viewers in a trust-led way. Secure your front row seat → https://t.co/zmD6ieaWl3
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Want to connect with sports fans beyond just the final score? 🏆 The real action happens in the "in-between" moments—the highlights, the deep dives, and the community chatter on YouTube. If your brand isn't there, you’re missing out on a massive window for conversions.
YouTube is where sports come to life - and where fans show up for more than the game. 🏆 You can tap into it all with Google Ads! With Demand Gen campaigns, you can capture and convert demand beyond the feed, reaching new customers with Google AI-powered ads on YouTube.
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At #SXSW2026, @YouTube, @Influential_co & @ItsAdamW reveal why YouTube is the ROI powerhouse: 📈 #1 platform for creator content 👀 40% of viewers are exclusive to YT 🎥 Long-term deals = Better ROI Make your marketing dollars work harder by turning views into value. 💸
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At #SXSW2026, VivianTu (YourRichBFF) & Tefi Pessoa dropped some knowledge: YouTube is the future of sustainable podcasting. 🎙️ The YouTube advantage for brands: 🚀 Unrivaled reach across formats 💰 Diverse ways to monetize 🤝Community features that cater to new and existing fans
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At #SXSW2026, @YouTube, @Influential_Co, and @ItsAdamW broke down how they turned @jimmyjohns "fine dining" into 2.5M views. The secret sauce? Creativity and data are key, but the real win comes from trusting creators to tell the story.
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In 2029, the Oscars move exclusively to YouTube—bringing Hollywood's biggest night to YouTube's global, year-round community. 🎬✨ https://t.co/Twi54KssHB
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