of extreme weather and climate change. A recent article from @Facilities_NFMT reminds us that a shelter is something that not only covers but also affords protection.

How can building and interior product marketers align products to help combat climate change and extreme weather?🌍This summer’s extreme heat may be a recurring event, so, if you haven’t already, now is the time to think about how your products can alleviate the effects (cont.)

Are you planning to showcase your building or interior product at a #tradeshow this fall? Make the most of your trade show investment by putting your new products in front of your ideal customers. Here are some tips to maximize your presence:

We can help. Our experienced team works with you to create content that sets you apart and gets you known for what makes you great. Contact us today to get started. 👍🏼

✍️Creating these three types of content will help you attract customers while providing them with the information they need to make an informed decision. Need some help developing this content for your website and other marketing materials? (cont.)

🤔 But what type of content do architects and designers value most? Prioritizing these three types of website content can help your brand drive revenues and build trust in the A&D community. 🎯

🔍 Discover 3 types of website content Architects and Designers need to make informed decisions about your product. 52% of B2B buyers, including architects and designers, are more likely to buy from a company after reading valuable content. (cont.)

If your organization manufactures and markets products for the built environment, you’ll want to check out this report from @McKinsey on decarbonizing the built environment. https://t.co/tmrY1yam4g

Follow the link to download the report, and don’t forget to follow us for up-to-date trends impacting the built environment:

🖊 Practical Solutions for Architects & Designers: Embracing game-changing technologies to enhance user experiences in commercial spaces. 🌳 Art & Nature: Connecting indoor environments with the natural world through inspired color themes. (cont.)

♻ Conscious Creation: Prioritizing environmental and social impact through ESG principles in flooring design and use. 👥 Collaborative Design: Creating spaces that promote human connection, well-being, and comfort for all generations. (cont.)

Are you looking for ways to engage architects and commercial designers? Discover the 2023 Commercial Flooring Trends Guide by @floortrendsmag. These trends aren’t just for flooring manufacturers; they can help any interior brand position their products. (cont.)

Follow the link to read the blog and be sure to hit “follow” to stay tuned for part 2!

💡 Highlight reels of your showroom, exhibit, or new products 💡 User-generated social content 💡 Takeaway blogs or posts 💡 Product design stories 💡 Media coverage from the event (cont.)

Check out our blog “Keeping the Conversation Going: Content Ideas to Engage Commercial Designers After NeoCon,” to make the most of your post-NeoCon marketing. Learn how these content ideas can help you re-engage the A&D audience, even months after the show has ended. (cont.)

Hello, @NeoCon_Shows exhibitors! 👋 Want to build on your NeoCon momentum? It’s not too late! Check out these content ideas. Our latest blog explores how to turn your NeoCon photos, videos, insights, conversations, and product launches into engaging content. 🎥 (cont.)

If you want more attention for your sustainability and corporate social responsibility stories, our team can help! DM us to explore how you can gain exposure for all the good you're doing! #MarketingStrategy #buildingproduct #messaging

✅ Build trust in your brand through transparent and authentic reporting that explains the positive impact you’re making and why it matters. (cont.)

✅Educate and inform communities about how your brand improves quality of life and protects the environment. ✅ Showcase your eco-friendly manufacturing methods, reductions in carbon emissions, and improvements to health, quality, and safety.

and recruitment. Here are some of the other things a sustainability strategy can do for your brand: ✅ Establish experts as sought-after thought leaders. ✅ Position your brand as a leader with local and trade media outlets, resulting in articles, mentions, and quotes. (cont.)