🚩 60% of all buyers cancel the vendor or delay them out of consideration if they can’t find pricing. Those are opportunities you never see... Some crazy data out of the new @trustradius survey, read more about it here https://t.co/NGYFz1xC7L

There are so many new ways to get data into Variance and out to your revenue team.... We have a new blog post out on it https://t.co/y3U6k9QwlM

PLG Public Index update: PLG companies are bigger and growing faster, but their revenue multiple is the same as their Non-PLG peers. Why is the market discounting PLG companies? https://t.co/IXkNijcQlE

@sayzlim 💯 IMO every org should be considering naming paradigm for channels. A great example of a team that's doing this is @varianceHQ. An agreement about how the org operates in Slack is an accelerant:

A lot of new companies added to the PLG Index. Welcoming a few: @heavyai @getpantheon @Applitools @mezmodata and many more! https://t.co/WDd4VYSDdK

Wrote a @VarianceHQ tutorial for the @posthog docs about how to get the most out of both systems.

Breaking the silence! At @ThreadoHQ, we started rolling out access to our waitlisted users today! 😁 Our Slack is already buzzing with all the activity - what an adrenaline rush today! 🤸‍♀️ Bigger announcements coming up next few days! 🤫

Team Variance is at #CollisionConf. Come visit our booth and watch our Co-Founder @James_Gross on the main stage tomorrow talking on PLG for Revenue Leaders

@shomikghosh21 @OpenViewVenture Nice, it's impactful to see that on the timeline. You should also check out https://t.co/QiiihgDAmV the folks over at @VarianceHQ are doing a lot of interesting thinking around #PLG

“You cannot overtake 15 cars in sunny weather... but you can when it’s raining.” - Ayrton Senna To all the revenue leaders out there looking to navigate a difficult market. We put some thoughts together and believe it is a great time to make a move. https://t.co/qLE65vSfHv

Some great data out of Gartner's latest report on technologies that fuel revenue growth. By 2025: - 95% of SaaS software providers will employ a form of self-service PLG GTM for new customer acquisition - 90% of these will also add an assisted/hybrid sales motion

Full blog post on it here: https://t.co/Em1QMEeN4Y

"CEO & Co-founder XYZ explained, obviously, we didn't hit targets...we had deals that got pushed into Q2, mainly existing customer deals that were big new opportunities and expansions... The company expects to add "more rigor" on reviewing those types of deals moving forward"

Here is an example from an earnings call recap this week on a software company that didn’t hit their revenue targets sending the stock in a spiral. The main culprit? Poor qualification. From the recap:

We built this tool because qualification is critical in sales. Especially as the market changes, it becomes even more important to forecast and nail your targets.

Whether you have a trial, proof of concept, PLG, or enterprise sales motion, getting aligned around what set of actions you need to see is critical to qualification, conversion, and expansion.

Announcing the Product Qualified Lead (PQL) Builder: a free tool to help you think through the product actions you need to see to qualify a customer. https://t.co/GrIIXzG5WF

@IvanLandabaso La documentación de https://t.co/mloS0sS0BJ me pareció brutal para entender conceptos como PQLs, milestones y el product-led motion en general

🚢 > 🐦 https://t.co/qHSi5MLvmL

Chatting with so many technical founders over the last many years, the early investments are often deep in their o11y stack, but they ignore Customer Observability. I wrote a post for my friends at @VarianceHQ with some early investments you should make. https://t.co/Qh77LIQv0p