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Alex Goldberg Profile
Alex Goldberg

@TrollusMaximus

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Following
2,664
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Statuses
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Creative Director. Writer. Eternal Jiu Jitsu student. Rugby fanatic. Film nut. Night owl. Mountain goat and I wear t-shirts to work. #ProudlySouthAfrican

Cape Town, South Africa
Joined October 2009
Don't wanna be here? Send us removal request.
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@TrollusMaximus
Alex Goldberg
7 months
These guys. Words cannot do anything they’ve done justice. They took the Springboks & this country from dark times to being the greatest World Cup team of all time. 2 World Cups & a Lions Tour. They conquered & carried a nation along the way, & they did it their way #RWC2023
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@TrollusMaximus
Alex Goldberg
4 years
@Tshegofatso_Tpk Is she a time traveller?
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@TrollusMaximus
Alex Goldberg
8 months
Hands up if you single handedly won the game for the Boks and took us to the final… #RSAvENG #RWC2023
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@TrollusMaximus
Alex Goldberg
4 years
@DeaPierre Oh & the WORST was how they chose the new ruler on a good story “Bran the Broken”. Not “Jon the survivor of being stabbed multiple times, rider of dragons, defender of the the wall, uniter of the people, killer of whitewalkers, boner then killer of Tyrant, saviour of human race”
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@TrollusMaximus
Alex Goldberg
1 year
Humans: Hey Cape Town, is it going to be hot, cold, windy, overcast, sunny or rainy? Cape Town: Yes
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@TrollusMaximus
Alex Goldberg
3 years
Rassie is 1 of the leading rugby brains on the planet. If World Rugby wants to know what’s standing in the way of the game, it’s inconsistent calls that are drastically changing the outcomes of a match. He’s taking on a fight that very few countries have the clout or balls to do.
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@TrollusMaximus
Alex Goldberg
9 months
When life imitates art #Springboks
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Alex Goldberg
3 years
Frans Steyn doesn’t give a shit. He’s a honey badger. There is a certain breed of person that runs into the fire when shit gets real, and Frans sprints in. BMT surging through his veins. #WALvRSA
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@TrollusMaximus
Alex Goldberg
8 months
The reality is that Curry’s ignorance has been weaponised/manipulated by media/people looking to derail the Springbok campaign. It’s a different angle of attack each week. From death threats to character assassination, and people wonder why we’re so defiant as a nation.
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@TrollusMaximus
Alex Goldberg
6 years
@RottenTomatoes Don't know how it's possible to make violence look lame but DC managed to pull it off. Marvel is like...
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@TrollusMaximus
Alex Goldberg
11 months
@abelmike And the Guptas, and the instigators of the Durban Riots, and all the covid tenders, and the money under the bed…
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@TrollusMaximus
Alex Goldberg
8 months
Kwagga has to be one of our most reliable players. Every time he comes on, he makes a difference. Whether it’s a turnover on our line or a break up the midfield which leads to a try, he makes proper impact. #RSAvsTGA
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@TrollusMaximus
Alex Goldberg
1 year
@awlilnatty Amazing. But sadly destined to all be referred to as “pan”.
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@TrollusMaximus
Alex Goldberg
1 year
@mikesharman Give the mom an internship.
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Alex Goldberg
4 years
@shanemooi Cool. Here are some of mine. Can’t share their numbers, but Ja. We’re all super tight, even though some are fictional, tight.
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@TrollusMaximus
Alex Goldberg
11 months
Spur doing the Lord’s work for SA fans. #NZLvRSA
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@TrollusMaximus
Alex Goldberg
3 years
Rugby Renaissance. I’m painting this on my ceiling. ( 📸 unknown. Please tag if you know)
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@TrollusMaximus
Alex Goldberg
8 months
Curry has an obligation to set things right & not hide in the wake of an event that has marred the game. A simple “It was a misunderstanding in the heat of the moment. I’m aware now. Bongi & I have spoken. He’s a great man & I wish the Boks all the best for Saturday.” #RWC2023
@TrollusMaximus
Alex Goldberg
8 months
The reality is that Curry’s ignorance has been weaponised/manipulated by media/people looking to derail the Springbok campaign. It’s a different angle of attack each week. From death threats to character assassination, and people wonder why we’re so defiant as a nation.
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@TrollusMaximus
Alex Goldberg
3 years
@marinamaral2 If we’re being honest, I’m not surprised at all. Good boy 🐶 I really hope the next Indiana Jones comes with a canine sidekick. #IndianaBones
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@TrollusMaximus
Alex Goldberg
3 years
In an extremely cluttered media landscape, sometimes all you need is a good piece of outdoor to cut through. Simplicity👌
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@TrollusMaximus
Alex Goldberg
1 year
@UthmanSamaai And they’re giving him a ticket. Cops are brutal this time of year
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@TrollusMaximus
Alex Goldberg
4 years
Flew up for a conference. Conference cancelled due to one of the companies being quarantined. Awesome. I did however get to try @MapsMaponyane ’s new burger joint and it is pretty damn amazing. Also saw Maps cruising around chatting to customers. Just a good vibe. 🍔
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@TrollusMaximus
Alex Goldberg
2 years
Nienaber has lost the attitude Rassie brought. Boks are lost. Siya’s lack of visible captaincy is a concern. Can’t speak to tactics because we haven’t seen anything. Terrible selection policy. Dweba starting is madness. Senior players failing at every stage. Dark days for Boks.
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@TrollusMaximus
Alex Goldberg
2 years
Took my son to see his first rugby game. Well played @THESTORMERS . You’ve got a new fan.
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@TrollusMaximus
Alex Goldberg
7 months
Guys I am so pumped. So desperately trying to distract myself, I changed light bulbs, did my taxes, mowed the lawn, finished a book I started 13 years ago, and introduced myself to the neighbour I have been avoiding since the dawn of time #RWC23Final #RWC2023 #Bokke
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@TrollusMaximus
Alex Goldberg
8 months
@jaredwright17 But can we talk about how cool his glasses are? Also, we need confirmation that they aren’t smart glasses that project information to him in real-time through a super computer connected to DuPont’s brain.
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Alex Goldberg
9 months
@SARugbymag This is such a Kak thing to do. It creates animosity towards a person who plays a vital part of the game. In a game this big, everyone will make mistakes. He did a solid job. Boks only have themselves to blame.
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Alex Goldberg
2 years
@mattxiv Mickey Rat sounds like his mafia name.
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Alex Goldberg
4 years
@DeniraSingh @AnjaWintour I don’t understand the question.
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@TrollusMaximus
Alex Goldberg
7 months
Undeniable. That’s what we had to be and that’s what we were. From start to finish. It was us against the world, and the Boks smiled back with purpose. Anyone who doubted us, knows nothing of the South African spirit. Heres to the Springboks. Champions of the World. #RWC2023
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Alex Goldberg
3 years
It seems the only way the world can beat the Boks is to literally remove them from the game. Remove the Director of Rugby from everything, remove the best players in the world from the Awards, in the same week. Coincidence?
@worldrugbymedia
World Rugby Media
3 years
An independent misconduct committee has found that behaviour displayed by SA Rugby Director of Rugby Rassie Erasmus towards match officials during this year’s test series between South Africa and the British and Irish Lions constituted misconduct.
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Alex Goldberg
9 months
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@TrollusMaximus
Alex Goldberg
10 months
@AndyGoode10 @BoknRoll Hahahaha they are so broken from that defeat. It has rattled them to the core. The bitterness is palpable.
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@TrollusMaximus
Alex Goldberg
1 year
Come on Munster #LEIvMUN
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@TrollusMaximus
Alex Goldberg
4 years
@FFBallAllDay @llexitrejo @stockit2theman @SheWantsThe_E Someone needs to make that their Tinder bio.
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@TrollusMaximus
Alex Goldberg
8 months
@sportbillysays I’m a big fan of Justin Marshall and Schalk Burger. Brilliant views, calls it as it is, not pushing their own agendas, insightful and light-hearted to remind us it’s a game we love.
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@TrollusMaximus
Alex Goldberg
4 years
WHAT’S YOUR NAME? (Worth watching every morning till 2020 is defeated).
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@TrollusMaximus
Alex Goldberg
4 years
@VanHaywood @SANParks @nich_dlamini @CyrilRamaphosa @MbalulaFikile @SANParks you have screwed up so badly. You have not only assaulted a man, but robbed him of his career and dignity. Each and every one of those officers must be fired and charged immediately.
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@TrollusMaximus
Alex Goldberg
7 months
@bernardjackman A key difference is that most players play the player, Kwagga plays the ball. Huge sevens influence coming in. Everything he does is focussed on the ball - in the tackle, at the ruck and in the carry.
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Alex Goldberg
7 months
Siya Kolisi is a 1 of a kind. There are few moments when a sportsman ascends the game & becomes something far greater. Siya is more than a player & Captain. He is an inspiration & a leader of a nation. Humble & hardworking, strong & compassionate. He is a living legend #RWC2023
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Alex Goldberg
2 years
This singer #ITAvRSA
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Alex Goldberg
5 years
Rugby has become very analytical with cleverly devised gameplans that map out every minute of the game, but at the end of the day it still comes down to 2 teams courageously throwing everything they can at each other. It will always be a game of heart. #RWC2019
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Alex Goldberg
3 years
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Alex Goldberg
4 years
I’ve had friends lose loved ones from COVID, but I personally know of more people dying from suicide than COVID. The impact this lockdown is having on the psychology of this country is far greater than we could have imagined. Check in with your loved ones & take care of yourself.
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@TrollusMaximus
Alex Goldberg
6 years
@NGametalk @RottenTomatoes While Marvel go on to create the likes of Logan, Deadpool 1 & 2, Guardians of the Galaxy and Avengers, DC have been trying to figure out what to do with Superman's facial hair and how many famous tracks they'll need to buy to stop Suicide Squad from being any shitter.
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Alex Goldberg
8 months
A while back new talent cracked invites to a Bok camp & the coaches shared the secret to becoming a Bok - “It’s not how good you are, but how good you make those around you”. You can see this in every part of this #Springbok squad. From Siya to the support staff #RSAvNZ #RWC2023
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Alex Goldberg
2 years
STAGE 6. I really feel for the people who desperately try to work their way out of poverty, only to be knocked down by the constant power-cuts. Jobs, livelihoods, futures, all sent to the dark ages. The ANC is worse than Covid.
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Alex Goldberg
3 years
@GregAbbott_TX Listen, baseball is great & I hear the hotdogs are delicious, but there is a better chance of South Africans opening a Starbucks on the moon than attempting to cross over 8000 miles of shark and kraken infested waters to get over your borders. Better start building that sea wall.
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Alex Goldberg
4 years
@TheBoysTV @antonystarr No doubt the velocity would have propelled it like a shotgun across the ocean, killing numerous people. Season 3 takes place in Egypt with a crowd peppered with milky “bullet wounds”.
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Alex Goldberg
6 years
Warrants are read, Police lights are blue. Today is the day, The Hawks are coming for you. #Gupta #ValentinesDay #Guptas
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Alex Goldberg
6 years
Should I stay or should I sew #MakeASongLessInteresting
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@TrollusMaximus
Alex Goldberg
2 years
@HOTDsource Jon would die to save his loved ones. Daemon would die to save his ego. Not the same. But a glorious scene nonetheless.
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@TrollusMaximus
Alex Goldberg
3 years
In terms of non-boring rugby, France & Japan are great to watch but with the flair comes failure. NZ are always exciting, but they came 3rd in the last World Cup & drew to the Lions in NZ. Anyone can score. Few can keep the tries out. Now that’s exciting. #Springboks
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@TrollusMaximus
Alex Goldberg
1 year
@Collider I'm just saying this now. If anything happens to Rocket then I am done and you can call me Floor too, because that is where I'll be.
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@TrollusMaximus
Alex Goldberg
3 years
One of my favourite things is watching the hope fade from the opposition’s eyes as they realise just how quick Reinach is.
@jaredwright17
Jared Wright
3 years
If you didn't know and even if you did: Cobus Reinach's father was a Springbok and SA Sprinter! ⚡️ It's in the genes 🧬 @c_reinach
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Alex Goldberg
3 years
Siya was phenomenal but Man of the match has to be Ben O’Keeffe. The pressure was immense. He communicated well and helped pull the game back after the early brawls. #LionsRugby
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Alex Goldberg
3 years
I’ll be a goddamn mess if cinemas close down. They’re glorious gateways to another world and the only place you can sit in silence and just experience another reality. We’re so used to the churn of Netflix that truly great movies are a rarity. The environment matters. 🎥 🍿
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Alex Goldberg
3 years
I’m a sucker for a good print campaign. I just love the simplicity and honesty of this.
@Ogilvy
Ogilvy
3 years
Burger King welcomes back indoor dining with the new campaign from INGO Hamburg. More  #ClientWork  –>
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Alex Goldberg
2 years
@gav7756 @KP24 @sajidjavid @grantshapps Colonising Covid is the most British thing to happen since they appropriated the kebab.
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@TrollusMaximus
Alex Goldberg
1 year
Send me a picture of your dog.
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Alex Goldberg
2 years
10 is a specialist position. Can’t expect Willemse, who doesn’t play 10 for his province, to come and excel at international level against the No.1 side in the world. He’s an amazing player. This is a huge task to take on without the necessary experience. #IREvRSA
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@TrollusMaximus
Alex Goldberg
6 years
@Teflandre When you dress for the job you want.
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Alex Goldberg
4 years
@PlanetRugby There can be only one. @fafdeklerk
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Alex Goldberg
2 years
Really dig the craft that @TheGerhard and his fellow pvnks have put into the @PvnksOfficial NFT collection. Art & storytelling have taken on a whole new form and I'm here for it 🤖
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Alex Goldberg
9 months
@BoknRoll Next time on “Off the ball”: How the South Africans are abusing the rugby ball by carrying it over the try line. It’s a travesty. An outrage. They also grow higher. World Rugby needs to put a stop this. Only people within a certain height can play. Outrage.”
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Alex Goldberg
8 months
@rugbyworldcup The 12:1 split
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Alex Goldberg
2 years
@1NewsSportNZ He came to my academy when he was down in Cape Town. Quiet, humble & focussed. I showed an elaborate technique and he nailed it first time. His movements were so fluid & it was scary to imagine what it must be like being tackled by him. Was a privilege to share the mat with him.
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Alex Goldberg
6 years
To get kids offline and outside, we created a book that can only be read with dirt. After working on this for 2 years, I'm proud to present "The OMO Book of Dirt" with our 1st new African fable “The Tale of Spots And Stripes”. Illustrated by @karabo_poppy
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Alex Goldberg
4 years
“Be a hero. Be boring”. Awesome campaign from @MccannHealth . Illustrated by the super talented @noma_bar
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@TrollusMaximus
Alex Goldberg
3 years
Rugby is simple. Smash each other for 80 minutes, shake hands, accept the outcome, pay respect to the other team and look forward to the next game. This isn't a Bok thing. This is for the sake of the game we love. If the system isn't working, then time to upgrade.
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Alex Goldberg
4 years
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Alex Goldberg
6 years
So unbelievably stoked to have picked up Silver and Bronze at @Cannes_Lions for our “People can’t stop themselves” campaign for @VolkswagenSA . Congrats to everyone. 💥
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Alex Goldberg
2 years
@nikkilincoln 100%. They need their own lanes, travel times and much stricter enforcement of roadworthy tests. And the companies need to carry a very heavy fine as well. This will drive them to enforce better driving from their drivers.
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@TrollusMaximus
Alex Goldberg
7 months
@Oom_Rugby It’s stories like this that remind us all to be kinder to these players. They face countless battles on and off the field. The sacrifices they make and effort they put in is just incredible. Respect.
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@TrollusMaximus
Alex Goldberg
8 months
@nicrosslee I did. Brilliant. Cometh the hour, scrummeth the Ox.
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@TrollusMaximus
Alex Goldberg
7 months
“In Rassie we trust” - a phrase heard around every braai & WhatsApp group when insurmountable odds stood before us & hope was no more. But Rassie doesn’t live by the limits of others. With more IQ, EQ & heart than most, he showed us the way & made us believe #Rassie #Springboks
@GoodBadRugby
The Good, The Bad & The Rugby
7 months
Rassie Erasmus is overcome with emotion as South Africa welcomes the World Champions home! 🇿🇦🏆 🎥 Eyewitness News #RWC2023 #Springboks
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Alex Goldberg
3 years
My mom is either crazy or living in the year 3000. She bought a fancy watch and now uses her heart monitor to help her decide where to sit at a family function, by seeing which family member is giving her the most anxiety.
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@TrollusMaximus
Alex Goldberg
4 years
Walk in to Dis-Chem to buy shampoo, walk out with a bag full of shit including a variety of gluten-free items (because Gluten is suddenly important to me) and a bank loan to cover the bulk dried chickpeas (because I somehow developed the urge to make hummus between aisle 3 & 6).
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Alex Goldberg
3 years
@GrantHinds Facts. Tom is the bomb. He’s the only one who managed to pull off the geeky, chirpy, slightly confident, vibes from the comics without coming across lame.
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Alex Goldberg
9 months
BREAKING NEWS: World Rugby has just issued new laws - 1) No 7:1 split. 2) No disco lights for coaches. 3) No no-look kicks. 4) No respectable renditions of any anthem 5) Um…whatever Rassie does next (TBC) #RWC2023
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@TrollusMaximus
Alex Goldberg
3 years
@rucked_mag And people say players struggle to adapt to life after rugby.
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@TrollusMaximus
Alex Goldberg
1 year
This is going to reveal my age, but when #Loadshedding is a bit late I get the same feeling when M-NET used to keep open time open for a bit longer and you get to see what the rich people watch for a few minutes.
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Alex Goldberg
7 months
@RugbyInsideLine World Rugby: “It should have been a try, even though there was a knock on, which is kinda part of the game, but forget about that, the try was a try, but not really because of the knock on, but NZ are crying a lot and the Boks hammered them before, so the ABs need a hug…”
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Alex Goldberg
2 years
@MurphFromNerf What took you so long? Were you nerfous?
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Alex Goldberg
7 months
@dylmjack France not only thought they deserved it but were owed it. The Boks came and took what was rightfully theirs. Brown envelopes can only take you so far.
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Alex Goldberg
9 months
@CaptSpringbok It’s yet another act of disrespect towards the World Champions. We should have hosted and we certainly should have had a Springbok and open the ceremony.
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Alex Goldberg
5 years
@visseranton True story: an aussie friend came down for a wedding. There was this welcome Item on his towel in the his hotel room. It contained oatmeal, rooibos, berries and stuff. He assumed it was soap. He went for a shower and proceeded to wash himself with a biscuit. 😂
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Alex Goldberg
7 months
Reality check - SA is the heart of world rugby. Our players/coaches are in every corner, raising the standard of rugby wherever they are. Foreign fans & media are quick to hate, but then beg for our players to come & help grow their domestic rugby. From Munster to Toulon.
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Alex Goldberg
1 year
Okay THAT’S IT. I have had it with this #Loadshedding shitshow. I just had to grind coffee beans with a pestle and mortar like some 16th century hipster. A PESTLE. AND. MORTAR.
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Alex Goldberg
1 year
@News24 @City_Press Naturally surfing, dog walking and smoking needs to be banned. And people can only do exercise for 7minutes. To conserve energy of course.
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Alex Goldberg
3 years
@bensmithrugby Some valid points but the reality is that the Boks didn’t enter this series to demonstrate a new brand of rugby. They came to win. The Bok coaches demonstrated rugby intelligence by knowing their own strengths and working that. It’s a work in progress, but there is progress.
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Alex Goldberg
3 years
Bitterly disappointed that Mike is not short for Micycle.
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Alex Goldberg
3 years
@jaredwright17 How? Just how? I’ve watched this a dozen times and I still have no idea how he did it.
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Alex Goldberg
8 years
Introducing " #TheFoxClub ". My collaboration with @Foreverlove_SA featuring handcrafted silver Tie Pins & Cufflinks.
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@TrollusMaximus
Alex Goldberg
6 years
3.9 Billion impressions and counting. #Makeamealofit #ClientWork
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Alex Goldberg
8 months
The #RWCFinal might be the last battle for some of the game’s biggest legends. One such hero is the Mighty Duane “Thor” Vermeulen who made a lasting impression on the All Black 9. Tomorrow the two come face to face in the biggest game of their lives. Bring the thunder Duane.
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Alex Goldberg
9 months
@Dick_Muller @BillBeaumont I’m colourblind and I have no problem telling the difference between teams. We don’t see floating heads cruising around the field. It doesn’t mean they suddenly become invisible. It’s madness.
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Alex Goldberg
6 years
We had a chat with the good people at @ididtht about our @KFCSA ad and how we made a global meal of it. #makeamealofit #clientwork
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@TrollusMaximus
Alex Goldberg
2 years
@thepaulwilliams Arendse would struggle to defend against Arendse.
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