ToddHandy Profile Banner
Todd Handy Profile
Todd Handy

@ToddHandy

Followers
732
Following
6K
Media
450
Statuses
4K

Builder of revenue. Fighter of cancer. Lover of family. Mover of feet. All thoughts, all mine.

Utah, USA
Joined September 2009
Don't wanna be here? Send us removal request.
@ToddHandy
Todd Handy
5 months
Utah’s business community continues to impress. Innovative companies, talented people, & supportive partners all leaning in. Thanks to @Utah Business for producing, @Entrata for hosting, @Fullcast for sponsoring, Brian McLeod for moderating, & Catherine Bennett for including me.
0
0
0
@ToddHandy
Todd Handy
5 months
AI (of course), evolving KPIs and revenue metrics, growth strategies, sales leadership and talent, customer success and retention, and the leadership mindset required to balance short-term execution with long-term vision.
1
0
0
@ToddHandy
Todd Handy
5 months
Participated in a roundtable yesterday with some of Utah’s best and brightest CROs and sales leaders. The conversations were timely, insightful, and energizing, and the networking was equally valuable. We dug into some of the biggest levers shaping revenue today:
2
0
0
@ToddHandy
Todd Handy
6 months
Check out my latest article: 📊 Summary & Takeaways: Borrell’s 2025 Local Advertiser Survey Webinar - July 22, 2025 https://t.co/f4EDSy807x via @LinkedIn
linkedin.com
the session covered advertising spend trends, media effectiveness, channel performance, and forecasts through 2026
0
0
0
@ToddHandy
Todd Handy
6 months
This isn’t theory, I’ve built the full framework: 🔹 GTM maturity audit 🔹 MRR packaging toolkit 🔹 Retention & CS playbooks If you lead revenue for a media org, let’s talk.
0
0
0
@ToddHandy
Todd Handy
6 months
6 SaaS metrics every media exec should know: 📊 CAC- Customer Acquisition Cost 📊 LTV- Lifetime Value 📊 MRR / ARR- Recurring Revenue 📊 GRR / NRR - Retention Revenue 📊 Churn Rate 📊 Payback Period Start tracking them = start scaling.
1
0
1
@ToddHandy
Todd Handy
6 months
What if… 💡 You sold monthly programs instead of one-time IOs? 💡 You treated advertisers like customers, not just buyers? 💡 You measured success with SaaS KPIs? It’s not only possible, it’s necessary.
0
0
0
@ToddHandy
Todd Handy
6 months
SaaS companies? ✅ Monthly recurring revenue ✅ Onboarding & retention motion ✅ Lifetime value It’s time media made the shift.
0
0
0
@ToddHandy
Todd Handy
6 months
Local media is stuck in a transactional cycle: ❌ One-off campaigns ❌ Seasonal buyers ❌ High advertiser churn
0
0
0
@ToddHandy
Todd Handy
6 months
🚨 New byline in @EditorPublisher : “The SaaS-ification of Media” What if local media companies thought like SaaS companies? 👇🏻 Highlights & takeaways from the article 🧵 🔗 https://t.co/kk8DYX6OE2
0
0
0
@SEBPO_us
SEBPO
2 years
In the noise of the digital media world, it can be hard to cut through the cacophony and find what works for your company. Read CRO Todd Handy's Q&A with 50Pros to see what you can do as a media company to succeed and how SEBPO can take you there. https://t.co/rMbli0mzoQ
0
1
0
@ToddHandy
Todd Handy
2 years
Really enjoyed spending time with @rducey on the podcast.
@BIAAdvisorySvcs
BIA Advisory Services
2 years
@ToddHandy @Rducey unpack how @localmedia companies are shaping their #digital future in #leadinglocalpodcast
0
0
1
@ToddHandy
Todd Handy
2 years
Creative. It's critical to good digital campaigns. Maybe it's not your forte, or you don't have the time. You can outsource it, but be certain the partner you're relying on will deliver. My colleague Jim Battista,@SEBPO_us's Sr. Director of Creative Services explains more.
@SEBPO_us
SEBPO
2 years
Our Senior Director of Creative Services, Jim Battista, reveals the most effective methods for measuring creative services success and ensuring your #outsourcing partner is right for you ✅. https://t.co/O4MOOIdeGQ #creativeservices
0
0
1
@ToddHandy
Todd Handy
3 years
A great article including insights from SEBPO 's Chief Strategy Officer Lauren Kochan.
Tweet card summary image
linkedin.com
A great article including insights from SEBPO 's Chief Strategy Officer Lauren Kochan.
0
0
0