Boulevard Collective
@TheBoulevardNIL
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1,415
Following
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Media
252
Statuses
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A network of fans, alums, and businesses creating opportunities for world-changing SMU student-athletes. Unaffiliated with SMU.
Dallas, TX
Joined August 2022
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Last Seen Profiles
Big things are happening for
#SMU
Athletics 👀 After a fantastic opening weekend, NOW is the time to get involved with BC and support your
@SMUMustangs
! We currently support over 150 Mustangs and your dollars directly impact the student-athletes.
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At our kickoff event this month, student-athletes from the football and men’s basketball teams at SMU learned more about
#BoulevardCollective
while partnering with
@thegoodfdn
&
@unitedtolearn
to assemble 400 backpacks with school supplies for DISD students.
#NationalNonprofitDay
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#BoulevardCollective
backer Chris Kleinert, both SMU alum and CEO of Hunt Realty Investments, has big plans for this collective.
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Welcome to the
#BoulevardCollective
, where we prepare student-athletes for life so they can change the world.
#NIL
0
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Excited to announce the newest addition to the network of
#BoulevardCollective
ambassadors: the Women's Basketball team at SMU. These Mustangs are killing it on and off the court and we can't wait to cheer them on at their season opener next month🏀
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60
Tomorrow is a great day to win a bowl game. 🏈 Whether you're watching the
#FenwayBowl
from Dallas or joining us in Boston - make sure to tune in to the finale of a spectacular season for
@SMUFB
!
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It's safe to say that 2023 was a phenomenal year for the Mustangs, and we're excited for all that 2024 has in store. Happy New Year!
#NewYearNewConference
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👋 Meet
@keatoncheves
: A Dallas local, a dedicated SMU fan, and an
@SMUFB
WR.
Keaton is also a Hunt Scholar and involved in Student Senate. He's in the graduating class of '26, studying Sports Management and Corporate Communication.
#StudentAthleteSpotlight
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Come by sections 2-4 at the south end of the Boulevard before today's game to learn a bit more about how
#BoulevardCollective
is leading the industry in
#NIL
efforts in support of
#SMU
Athletics.
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As an industry-leading
#NIL
collective, we are committed to empowering SMU student-athletes by elevating their brands and fostering their growth as global leaders.
Join our network and check us out at .
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Last week, we hosted some of SMU's distinguished alumni for an informational session about all things
#BoulevardCollective
and heard from Head Football Coach,
@rhettlashlee
, and Head Basketball Coach, Rob Lanier, on how NIL supports the future of
#SMU
Athletics.
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As a South Oak Cliff standout nicknamed "The Silent Assassin",
@Kevin8Jennings
helped lead the school to a 5A DII State Championship in 2021. Jennings may be young, but with a wicked throw and a work-hard mentality, he is continuing to impress. 💯
#StudentAthleteSpotlight
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We're already counting down the days to next football season. Which
@SMUFB
commit are you most excited to see in action? 🤔
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🎵 We are the champions, my friends!
And we'll keep on fighting till the end... 🎵
Couldn't be more proud of
@SMUVolleyball
(AAC Regular Season Champs) and
@SMUFB
(AAC Champs)! 🏆
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There's nothing like being part of the Boulevard Collective family! 🙌
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Thrilled to see some new faces reppin' Boulevard Collective. 🔥 Expecting great things from all of you!
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Chris Schoemann serves as the Executive Director of the
#BoulevardCollective
. With over 30 years of consulting experience in compliance and administration of collegiate athletics, Chris is sure to lead SMU student-athletes to greatness.
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3
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No fluff, just facts:
@SMU
crushed it in 2023. We love reminiscing on all the times
@SMUMustangs
dominated this year:
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Huge shout out to
@baldosicecream
for having the newest members of the
#BoulevardCollective
out at the shop this week! Athletes from the women's volleyball team rolled out to enjoy an afternoon at the official ice cream shop of SMU Athletics.
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𝐌𝐕𝐏
#StudentAthleteSpotlight
!
Our
@SMUFB
safety
@it_zaay
is a hometown hero who started playing FB at just four years old at
@SPSCC1600
. Last season Isaiah was named the AAC Championship Game MVP, & was the 2023 recipient of the
#23
jersey, a tradition to honor Jerry LeVias.
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#StudentAthleteSpotlight
: As a freshman,
@RJMaryland1
played in all 13 games, attaining 28 receptions for 296 yards and 6 touchdowns (the 2nd most in a single season for an SMU tight-end)! Though his dad was a college football star, RJ is making his own splash with
@SMUFB
. 🌊
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As an offensive lineman with SMU Football,
@KelvinBeachumJr
was named to the Conference-USA All-Academic team, started in 52 consecutive Mustang football games, and was named the best offensive lineman in Texas by Dave Campbell’s 2011-2012 Texas Football magazine.
#BHM
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We're thrilled that Ashlee Kleinert and
#BoulevardCollective
co-founder Chris Kleinert are this year's recipients of the
@maguireethics
2024 J. Erik Jonsson Ethics Award! This award honors individuals who exemplify ethical leadership and dedication to the community.
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Wishing you and yours a joyful holiday season! ❄️
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Meet the newest Boulevard Collective members from the
@SMUFB
team! We're excited to see what they're going to bring to the team and beyond.
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In case you've missed it,
@SMUBasketball
has been CRUSHIN' it! Not only are they on a winning streak, but they just beat Memphis 106-79.🔥
To support
#BoulevardCollective
and contribute to our mission of developing excellence in
#SMU
Athletics, visit .
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The
#BoulevardCollective
welcomes our newest members! We're thrilled to team up with these student-athletes and be a part of their
#SMU
journey!
@_DeuceHarmon_
│
@jahfariharvey
│
@Jon_thadon1
│
@the205mike
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Empower Mustangs, build champions.
Support
#BoulevardCollective
to help shape the future of
#SMU
athletics and directly impact the lives of Mustang student-athletes!
#NIL
#PonyUpDallas
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We decided to start 2024 off strong, so our first
#StudentAthleteSpotlight
of the year is
@_prestonstone
!
Preston had an incredible season as QB, earning him a spot on the
@PFF_College
All-AAC Team. Outside of football, Preston is majoring in finance and he knows a bit of ASL!
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#BoulevardCollective
🤝 Mizzen+Main
We appreciate
@mizzenandmain
for ensuring our
@SMUFB
men look sharp, and we're proud to partner with a business founded by an
@SMU
alum!
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Come on by!
We'll see you tomorrow at 𝗕𝗼𝘂𝗹𝗲𝘃𝗮𝗿𝗱𝗶𝗻𝗴 𝘄𝗶𝘁𝗵 𝗕𝗼𝘂𝗹𝗲𝘃𝗮𝗿𝗱 𝗖𝗼𝗹𝗹𝗲𝗰𝘁𝗶𝘃𝗲!
🕖 Before tomorrow's
#SMU
FB game
📍 Sections 2-4 at the south end of the Boulevard
See you there!
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We're excited to have Andy Enfield as the new head coach for
@SMUBasketball
and to collaborate with him in the near future. Great things coming soon! 👀
#PonyUpDallas
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#StudentAthleteSpotlight
: Originally a standout from
@BridgelandFB
,
@GoffneyDylan
has had a spectacular season as an
@smufb
WR and proven he is a force to be reckoned with!
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ONE WEEK until the
@SMUWBB
team starts their official season. Are you ready? 🙌
Be sure to check out their exhibition game tomorrow:
📍 Moody Coliseum
🆚 Texas A&M International
🗓️ Tomorrow, Nov. 1st at 7 P.M.
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Who is headed to Albuquerque this weekend for the big game??👀 We are pumped to watch
@SMUFB
take on
@BYUfootball
in the New Mexico Bowl this Saturday 🏈
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#StudentAthleteSpotlight
:
@CameronErvin54
started with
@smufb
as a walk-on, and is now he's in his fifth year, having earned a spot on the AAC All-Academic Team for 2019, 2020, & 2021. Cameron received a full SMU scholarship and is studying Engineering Management & Data Science.
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We are always looking for partners (individuals, businesses, non-profits) who share our purpose. We currently support over 150 Mustangs, and your dollars directly impact the student-athletes!
If you would like to contribute to our mission, visit .
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Brand Deal Alert! 🚨
@SMUFB
safety Isaiah Nwokobia (
@it_zaay
) is a brand ambassador for Outlander Capital. To support the
#BoulevardCollective
initiatives of securing partnerships like this for our SMU student-athletes, visit .
#NIL
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Glad to hear that
@_prestonstone
has just been fully cleared for play after four months of being in rehab to recover from last season's injury! Props to his hard work and perseverance - we're ready to see him back in action! 🙏
#PonyUpDallas
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🏈
@SMUFB
QB
@_prestonstone
grew up playing football at the Moody Family
@YMCA
, and enjoyed the opportunity to connect with the youth teams at the
#BoulevardCollective
event.
Read more in the featured story from
@dallasdoinggood
:
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Today's
#StudentAthleteSpotlight
is Alexander Kilgore! 🏈
At Katy Paetow,
@akilgore__
helped his team to a State Championship and was a three-star prospect by 247Sports, Rivals, and ESPN. He chose
#SMU
over Tulane, UTSA, Navy, and Army and is also lettered in track and field.
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It's not about grand gestures, but small acts that create a ripple effect. Dr. King reminds us that even when we can't change the world, we can change our corner of it.
#MLKDay
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Our friends at
@baldosicecream
are having a special for ALL
@SMU
students, faculty, and staff: 20% off their order with an ID through Homecoming. 🐎 🍨
We love seeing their
#NIL
partnership with
@smufb
DE
@bgbjayden
!
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#StudentAthleteSpotlight
:
@SMUFB
defensive end Jayden Jones is all about food, gratitude, and football. 🙌 Keep up with him on social:
@bgbjayden
.
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When you give to
#BoulevardCollective
, you are supporting the mission of the SMU Athletic Department and helping us develop leadership and excellence in
#SMU
student-athletes.
To join the movement, visit .
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4
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A heartwarming read: How former Flower Mound HS football player and
#BoulevardCollective
member
@StoneEby1
is thriving at
@SMUFB
:
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.
@CoachTMWilson
is the current Head Coach of
@SMUWBB
, and the first Black female head coach at SMU. "Knowing that they (young fans) can do anything, and be the first, or the second, in history, whatever the case may be… but when you see it, you believe it."
#BlackHistoryMonth
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At Boulevard, we are athlete and community-driven. During our branding seminar last week, SMU athletes teamed up with
@thegoodfdn
to write notes of encouragement to
@dallaschools
students.
A big shoutout to our friends at
@RuthiesForGood
for feeding our whole team (literally)!
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We're happy to welcome the newest member of the
#BoulevardCollective
,
@byrd_savion
, back to the 214! ✌️
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Our student-athletes are the heart and soul of
#BoulevardCollective
, and we are grateful for the chance to make a difference in the
#SMU
community through NIL.
Give thanks and as always,
#PonyUpDallas
! ❤️🧡
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Ira Terrell was the only SMU Men's Basketball player to average double-double for three seasons, and was the SWC men's basketball Player of the year in 1976. After his NBA career, Terrell became a mentor to student-athletes, a sports commentator, and a business leader.
#BHM
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Ben Sparks is a beast on the field and a brain in the classroom! 🧠💪 The
#BoulevardCollective
and
@smufb
student-athlete has been named to the 2024
@NFFNetwork
Hampshire Honor Society, which recognizes college football players for academic excellence. Congrats,
@ben75sparks
!
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Hey
#SMU
fams! 👋
Show your support for
@SMUMustangs
and the
#BoulevardCollective
by stopping by our tent before tomorrow's game!
📍Sections 2-4
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This month, Boulevard Collective celebrates our
@SMUMustangs
athletic trainers. We thank these professionals for providing the care and hard work that keeps our
#SMU
student-athletes healthy in life and in their sport!
#NationalAthleticTrainingMonth
@E1ijahRoberts
@the205mike
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People kept asking me all week, “Do you think
@Kevin8Jennings
will be nervous?” Every time they asked, I would laugh. He is the most even keeled, unflappable young person I’ve ever been around. This pic is his insanely excited, astonished, surprised face… LOL!
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LET'S GO, MUSTANGS! 👏 Who's pulling up to Dickies Arena today to support
@Samuell
and our
@SMUBasketball
team in the AAC Conference Tournament?
⏰ 8 PM CT
🆚 Temple
🎟️
#PonyUpDallas
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This week's
#StudentAthleteSpotlight
is
@SMUFB
DT,
@Steph9ine
. Last year, Stephon registered 15 tackles on the season and completed an internship at AMLI. He just earned a degree in Sociology and will be pursuing a master's in Creative Technology in the fall.
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This week's
#StudentAthleteSpotlight
is
@SMUFB
kicker,
@CollinRogers18
. As a Freshman last year, he set the SMU single-season and single-game PAT records and was consistently awesome all season long! 🏈 He is pursuing a degree in Business and is passionate about family and music.
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To us, leveraging name, image, and likeness opportunities isn’t just about the dollar value, it’s about the overall impact on our athletes, our institution, and most importantly, our community.
Get involved with
#BoulevardCollective
at .
#NPD2023
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It's a 𝓗𝓲𝓵𝓵𝓽𝓸𝓹 𝓗𝓸𝓵𝓲𝓭𝓪𝔂!! ❄️
Come out to the
@SMUBasketball
game tomorrow for a meet and greet with your AAC Football Champs and the SMU hoopers! They will be signing autographs and taking donations for the Salvation Army in the spirit of the giving season.
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On Tuesday,
@SMUFB
and
@SMUBasketball
athletes gathered for a volunteer event to celebrate
#RandomActsOfKindness
week!
Led by
@SMUEquestrian
athlete
@makennabomke
, players assembled 70+ hygiene kits for
@dallasschools
and heard insights about navigating the recent
#NIL
updates.
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At this week's
#BoulevardCollective
branding seminar, student-athletes from SMU got to hear from industry pro Aaron Rapf about building their brand & stepped into our digital asset studio to create content. The first of many opportunities to support our athletes in their careers!
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We're a week away from our Spring Game! 🏈 Tickets are free, so don't miss out on seeing our Mustangs in action.
#PonyUpDallas
🗓️ Friday, April 5
⏰ 6:30 PM
🏟️ Highland Park HS
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We'll see you tomorrow at 𝗕𝗼𝘂𝗹𝗲𝘃𝗮𝗿𝗱𝗶𝗻𝗴 𝘄𝗶𝘁𝗵 𝗕𝗼𝘂𝗹𝗲𝘃𝗮𝗿𝗱 𝗖𝗼𝗹𝗹𝗲𝗰𝘁𝗶𝘃𝗲!
🕖 Before tomorrow's
#SMU
FB game
📍 Sections 2-4 at the south end of the Boulevard
See you there!
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Our
#StudentAthleteSpotlight
this week is none other than "DaJokerr", Romello Brison!
@GodChildM3_
was rated
#137
in the ESPN300 and
#24
WR nationally. He transferred from Miami to
@SMUFB
at the start of the year, and he is passionate about his family and his daughter, Romi.
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The
@SMUVolleyball
team is HEATING UP with four wins in a row! 🔥 Be sure to catch their next match this Sunday at Moody Coliseum against the Cincinnati Bearcats.
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#StudentAthleteSpotlight
:
@SamMorse98
is an
@SMUFB
Tight End and a Dallas native from Highland Park HS. In 2021, he earned a spot on the American Athletic Conference All-Academic Team!
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Here at
#BoulevardCollective
, are committed to developing well-rounded athletes who excel in their sport and in life. This is why we engage the players in volunteer activations, personal and brand development seminars, and mentorship opportunities.
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Supporting our Mustangs from 𝟐𝟏𝟒 this morning!
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You already know we love the red, white, and blue. 👀 🐎 Wishing everyone a safe and fun
#IndependenceDay
! 🇺🇸
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Last week,
#BoulevardCollective
hosted a mentorship event as part of our purpose-driven mission to expose our student-athletes to leadership excellence through NIL and the DFW community while simultaneously supporting the missions of SMU and the SMU Athletic Department.
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At
#BoulevardCollective
, we've been busy this past year helping
@SMUMustangs
reach their full potential as players and community leaders! Check out our website to stay up-to-date on all things BC!
🔗
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Our Mustangs are back at home court for today's game! 🏐
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Thank you to everyone who joined us for Jingle & Mingle and donated to the
@SalArmyNTX
. The Mustangs rocked it with their holiday spirit and generosity. 🎁
Have a wonderful holiday season!
🎅
@bgbjayden
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#BoulevardCollective
is excited to foster meaningful relationships as we partner with
@YMCADallas
. Today, nearly 20 of our BC student-athletes from
@SMUFB
will serve as guest coaches to over 50 elementary school-aged youth from YMCA in a special drills session.
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This week's
#StudentAthleteSpotlight
is
@smuvolleyball
outside hitter,
@evan_glade
! Evan is majoring in business and is passionate about fashion and volleyball. Having come to SMU from Grand Island, Nebraska, she loves exploring all the fun things to do in Dallas.
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We're loving this product unboxing from
@mike_sandjo
!
Huge shoutout to our partners at
@RobertGrahamNYC
and
@TheNILReport
for making this all possible. 🔥
#NIL
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This week's
#StudentAthleteSpotlight
is Key'Shawn Smith, AKA K9. 🐶 Key'Shawn played for
@CanesFootball
before committing to
@SMUFB
last December, reuniting him with
@rhettlashlee
for his senior year.
Follow Key'Shawn at ➡️
@_ksmith_5
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