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Sue Horner, SCMP Profile
Sue Horner, SCMP

@SueHorner

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Following
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Freelance writer at Get It Write. Internal comms specialist, Strategic Comms Management Professional. Clear, warm, jargon-free #writing. She/her. 🇨🇦

Oakville, Ontario
Joined March 2009
Don't wanna be here? Send us removal request.
@SueHorner
Sue Horner, SCMP
19 hours
Ah someone shares my fondness for peacocks 🦚
@BiancoDavinci
DaVinci
2 days
Peacock Mosaic, located in Victorian Aviary Garden, London
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@SueHorner
Sue Horner, SCMP
23 hours
What makes a good set of values, by Broom & Moon. Hint: They have to go beyond the ‘table stakes’ of trust, integrity, respect. https://t.co/BuRaHxYhJX
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broomandmoon.com
When it comes to the format and tone of your values, you have choices. Here are four types of values we typically see. The one you choose will depend on your culture.
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@emjanerothwell
Emily Jane Rothwell 🖤🌸🖋
4 days
they heard the weekend is this way…
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@SueHorner
Sue Horner, SCMP
4 days
What is it about cultural celebrations that brings us together? It’s not just the food, although sharing a meal anchors most festivals and celebrations. The best celebrate who we are. Read what my client’s members told me in this article for @rto_ero: https://t.co/yVwHkqIHUh
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@SueHorner
Sue Horner, SCMP
5 days
Gorgeous!
@womensart1
#WOMENSART
5 days
'Starry Starry night' hand embroidered artwork by Vicki Foster, contemporary textile artist #WomensArt
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@SueHorner
Sue Horner, SCMP
5 days
I love Fat Bear Week!
@NatlParkService
National Park Service
5 days
BIG news! Fat Bear Week will take place from September 23-30. The chubby cubby appetizer, Fat Bear Junior, will kick off on September 18-19. Stay tuned for bracket reveals, bear bios, and more details.
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@SueHorner
Sue Horner, SCMP
5 days
I really want to see this too!
@CanuckleGame
Canuckle 🇨🇦
5 days
Can't wait to watch this! John Candy was a national treasure. Comes out just in time for Thanksgiving! 🇨🇦
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@AnishNation
Anishinabek Nation
5 days
Naanaagdawendiwin Niiwo-Giizhigad #ThoughtfulThursday The most wasted of days is one without laughter.
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@SueHorner
Sue Horner, SCMP
6 days
There’s a whole list of generative AI terms we apparently need to know, and of course there is now an acronym for having humans approve or fix AI-generated content: HITL, or human-in-the-loop 🙄: https://t.co/f9EnF3aIuj
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ragan.com
Make sure you understand these AI basics.
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@SueHorner
Sue Horner, SCMP
6 days
“People don’t necessarily learn from facts alone. They learn from facts that are made clear by simple metaphors,” says David Fenton in The Frame Lab. Example: pointing to “the blanket of pollution around the earth” may help save the planet:
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theframelab.org
This is a guest post from FrameLab contributor David Fenton. After 35 years as a climate activist, people often ask me “how do you remain optimistic?” It sure isn't easy these days with Trump's oily,...
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@SueHorner
Sue Horner, SCMP
7 days
Great word, "maple washing." I've seen a display of strawberries prominently claimed as a product of Canada, but a closer look at the label reveals "California."
@CBCNews
CBC News
8 days
The Canadian Food Inspection Agency (CFIA) has identified 12 cases where grocers engaged in "maple washing," a practice where companies use Canadian branding, like the maple leaf, to promote imported food products. https://t.co/7mK8TaKO2m
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@NatlParkService
National Park Service
7 days
Going into Tuesday after a 3-day weekend...
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@SueHorner
Sue Horner, SCMP
7 days
“When you stop doing what you’re doing for a week or two, you get something incredibly valuable,” says @jbernoff. “You get perspective. Do not waste it.”
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bernoff.com
Maybe you took a break this summer. Maybe you’re going back to work soon. Ask yourself: Am I happy doing what I’m doing? Am I happy working where I’m working? That book I was working on — is there...
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@SueHorner
Sue Horner, SCMP
9 days
I enjoyed talking to @rto_ero members for this piece!
@rto_ero
RTOERO
10 days
The art of self-expression: exploring your creativity and discovering yourself https://t.co/OooV0UyZkR
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@SueHorner
Sue Horner, SCMP
11 days
Some often surprising words that turned 100 in 2025, like sweatshirt, recycle and group therapy, from @MerriamWebster: https://t.co/sJPWweWrVU
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merriam-webster.com
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@SueHorner
Sue Horner, SCMP
12 days
Pleased to learn my “websdite sstyle” is great and articles “actuially” excellent in the spam comment on a blog post about using commas: “i’m happy studying yopur article. Thhe websdite sstyle is great, the articles is actuially excellent : D. Just right process, cheers.” 😂
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@Matthewtravis08
Travis Matthew
13 days
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@SueHorner
Sue Horner, SCMP
12 days
In “AI is a Turbo Button for Whatever Mess You're Already Making,” @DaveBirss explains, “Get the human stuff right and AI becomes rocket fuel. Ignore it and you’ll simply be using AI to efficiently spray kerosene on a dumpster fire.” https://t.co/HifzFicLcB
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linkedin.com
In early 2023, I started running workshops to help teams find the opportunities to benefit from Gen AI. The aim was to guide them to the use cases where AI could free them from the drudgery or...
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@SueHorner
Sue Horner, SCMP
13 days
I see these all the time! Especially funny is "wallah!"
@MerriamWebster
Merriam-Webster
14 days
We acknowledge that no one has the bandwidth for this, but if it helps: - It’s ‘voilà,’ not ‘wallah!’ - It’s ‘a lot,’ not ‘alot.’ - It’s ‘further ado,’ not ‘farther adieu.’ - It’s ‘flesh out,’ not ‘flush out.’ - It’s ‘sneak peek,’ not ‘sneak peak.’ No worries if not!!!
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