Keep your finger on the pulse of media, advertising, tech and entertainment trends by following @SparrowAdvisers✅ Drawing on our past knowledge, and having the ability to predict the future, we bring clarity to the issue by providing a detailed understanding of what’s going on🔮

We delved into this, and the algorithm of FY pages in our newsletter: 👇 https://t.co/Z2biqO5Gv5

It’s likely easier to build platforms with alternative monetization frameworks from scratch in order to better center and serve users. It may be time for the next generation of platforms to start appearing on the horizon.

Is this the first step towards the innovation of the business model, or is it just a desperate try to engage a younger audience?

@WeChatApp and TikTok are part of a new generation of platforms, whereas Facebook, Twitter, and their ilk hail from an earlier generation of platforms that depend on ads. The old guard platforms have a ways to go to innovate their way out of that business model.

Just recently, Facebook changed the way feeds look. Instead if one, main homepage, users will now have a homepage to see posts from people/pages they follow, plus a feed, that is designed to look (and feel) more like TikTok.

Here's how we think about this challenge: 👇 https://t.co/ZgM9i5VlAq

We approach hiring as a single player activity (one job opening, many candidates, one winner). What if we took a multiplayer approach and sourced small teams via micro-acquisitions, instead? 🤔

I love to try to guess what different banners (like Amazon's Choice) really mean at different times. A huge opportunity to help consumers choose by distinguishing quality from marketplace longtail that they're not taking.

Amazon has started drastically reducing the number of items it sells under its own brands, but will continue selling their own products, so does anything actually change?

Bonus question: If you chose the latter, would you still choose to sell a product on Amazon? Why? 🤔

Do you believe Amazon shows you the best option for you, or do you think it still prioritizes their products?

More at:

There really is no easy button here that would eliminate these conflicts of interest. Since there is no appropriate regulatory framework, we're all winging it.

What is the path forward? For example, a proposal introduced in India would allow companies to either operate a marketplace or sell their products in the marketplace, but not both.

If a platform is self-dealing, can it maintain the same level of #customerexperience that customers will continue to find valuable?

In the absence of proper controls, other interesting questions emerge, especially when platforms expand into other industries. Most significantly, who owns #customerexperience?

When @Amazon owns, creates, and distributes its private label #products in its marketplace, where they're competing with other non-Amazon brands, it can tailor user search results to prioritize its own products.

@Amazon is a platform where brands and third-party sellers sell, well, almost everything. But there is also #AmazonBasics.

Tech companies and platforms can hardly be truly neutral. They have their interests - usually connected to being bigger and bette than the previous year. Think about this:

With large layoffs going around, you can think in teams vs individual hires. We love this approach but it requires a rethinking of how you recruit. And I really, really, really hate interviews.