Sagaci Research
@SagaciResearch
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High-quality market research and market intelligence on African countries providing up-to-date data and information. Deep local footprint across the continent.
Africa
Joined December 2012
Top Banks in Morocco: 9 banques évaluées https://t.co/nwcUoBOAwn via @Infomédiaire
infomediaire.net
Neuf banques marocaines ont été évaluées à travers des critères de notoriété, satisfaction client et recommandations dans le rapport « Top Banks in Morocco » récemment publié par Sagaci Research, une...
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The Egyptian energy drinks market showdown: @redbull increasingly threatened by Sting from @PepsiCoMidEast! Our latest article, powered by brand tracking tool #SagaBrand, unveils insights into this exciting brand duel https://t.co/CndxRGmnwo
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Cognac is an attractive spirit for ambitious African consumers, especially in Anglophone markets. Find out more in our latest Report on the 'Cognac & Brandy market in Africa': category penetration, consumption trends, consumer profiles, top brands, etc. 👉🏾 https://t.co/lTm0a5sKUz
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Thank you @channelafrica1 for having us today!
[ON AIR]@peterndoro and @AurelieKalenga speaks to Julien Garcier, Managing Director of Sagaci Research (@SagaciResearch) about a survey conducted by Sagaci Research that revealed that Nigerian women place the highest emphasis on beauty and aesthetics. #Riseandshineafrica
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2023: SagaPoll, the largest #online #consumer #panel in #Africa is turning 3! 🙋🏾 > 5 million interviews per year 📲 > 1 million app downloads 🌍 54 African countries reached More on SagaPoll and how online research can help grow brands in Africa👉🏾 https://t.co/Qj0WIsEp6n
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To understand consumer behaviours and perceptions within a certain product category in #Africa, what would work best for your needs? One-off or syndicated continuous brand health tracking? Read our latest article to find out 👉🏾 https://t.co/OGzSITVWAD
#marketresearch
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Carbonated Soft Drinks in #Ghana: how inflation and marketing strategies have affected market shares of Coca-Cola and @BelBeverages brands in 2022? Read our article about this and #SagaTracker, the #Retail audit tool in #Africa👉🏾 https://t.co/wMqV3IEmiB
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🏆 Madar, élue 1ère marque de lessive par les consommateurs au Sénégal en terme de qualité d’après l’étude de Suivi des Marques #SagaBrand. Plus de détails sur cette performance + le classement complet dans notre dernier article et rapport 👉🏾 https://t.co/sY4ObSatqE
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Bolt, most used ride-hailing app in #Africa according to recent @SagaciResearch data. Uber and #Yango following closely. But adoption rates varies widely across the continent so check out our latest article for more details https://t.co/xCXE29DVyR
#Transportation #marketresearch
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🏆#Marjane: most preferred #supermarket brand in Morocco based on recent #SagaBrand tracking survey. Leveraging a deep local #retail experience, heavy investment + strong #brand image, #Marjane is expanding to #ecommerce with #marjanemall #marketplace 👉🏾 https://t.co/exkBzacVlr
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Kenya’s vodka market: Absolut vs. Smirnoff drinkers. Combining our market tracking tools #SagaBrand #SagaCube, we look into the vodka category & brands penetration in Kenya, as well the profiles of Absolut & Smirnoff drinkers. What differentiates them? https://t.co/2ZyMpYbptC
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Too big to fail? Due to strategic decisions, Coca-Cola sales in #Cameroon crashed in 2022. Under a new partnership production since resumed. What does the future hold for the brand? Are we witnessing its declining influence over local & cheaper players? https://t.co/gPYEV2omfc
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Check out the banks ranking first on Brand Satisfaction across #Africa, based on #SagaBrand, the Panafrican #Brand Tracker tool. Well done @StanChart for achieving first place in #Kenya, #Nigeria and #Uganda! Get in touch for more details or track your own brand in Africa.
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Intervention de @jgarcier de @SagaciResearch, sur @RFI hier dans @8milliardsRFI. Son avis sur le développement de la grande distribution en #Afrique, son impact sur les prix, les économies et chaines de productions locales ainsi que le consommateur. 👉🏿 https://t.co/pP84eohxeF
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Stimorol, elected first #gum brand in #SouthAfrica on customer satisfaction, according to #SagaBrand, continuous Brand Health Tracker survey from Feb 2023. For the full ranking and article check here 👉🏿 https://t.co/w2NlpK50ag
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According to #SagaCube, the consumer habits tracker in #Africa, #bodycare users are over-represented among women in #Kenya, #Benin, #Nigeria and under-represented in #Egypt, #Morocco and #SouthAfrica. Check out our latest map showcasing this topic!👉🏿 https://t.co/NgyD0E3ari
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Who is the Make-Up user in Ivory Coast? #SagaCube brings African consumers to life. Make-Up users in Côte d'Ivoire are more represented among wealthy & educated women, are more likely to colour their hair, stream music, prefer @facebook... More here👉🏿 https://t.co/dK4CGqPZcN
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Who is the Biscuit consumer in Egypt? More represented among wealthy women, 36 to 45, valuing taste & health in food, as well as family time more than the Egyptian population. With #SagaCube African consumers come to life!👉🏿 https://t.co/hNgZ9sDCkS
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Well done D'jino for being voted the top Carbonated Soft Drink in #Cameroon in 2022 according to #SagaBrand, Africa’s Brand Health Tracker survey! @BoissonsduCMR even takes the entire top 3! More on Brand Tracking in #Africa + full ranking here 👉🏿 https://t.co/3XwSWLQxVu
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