Wishing everyone a happy Diwali full of light, sparkle and joy 🎆 🌟 🔥

We’re proud to be shortlisted for 17 @DMA_UK awards this year, making us one of the most-nominated agencies. Huge thanks to our teams and clients, especially TV Licensing (the most shortlisted brand!), @BarclaysUK and @MercedesBenz. Well done, everyone! 👏

Ed Freed, our Global CTO shares how AI is transforming agencies —from smarter content and campaign wins to freeing up creativity. The future? Human + AI collaboration, agile teams, and next-level innovation. https://t.co/TknG7WxByW

Brands over-reward the already-happy while flight-risk customers walk. Use your CRM to spot and save leavers—and turn them into advocates. Read more from Jon Pollard in @adage https://t.co/2oiGofaoS6

John Lewis is partnering with Uber Eats to deliver “essential items” direct to your door—a bold move in the race for convenience, as explored by Jon Pollard in @Creativepool https://t.co/b5VGKkXJbZ

James Heimers, SVP Analytics, warns that in marketing—and especially with the rise of AI—it’s easy to fall for narratives that “feel right” but aren’t backed by data. https://t.co/5N910uwajH

Loyalty isn’t about points — it’s about people. Our CCO Al Mackie in @Campaignmag In an AI-driven world, brands need ‘a million little big ideas’ — creative, personalised moments that turn loyalty into love.

WOW! @Campaignmag @AOTYAwards for the THIRD YEAR running. A dream come true. An incredible achievement which is testament to the dedication, talent, and hard work of our every single person in the RAPP Family. Go team!!

Ever imagined your phone’s AI not just setting reminders, but negotiating deals for you? In his latest @raconteur article, Ed Freed, Global Transformation Officer explores how personal AI agents will reshape eCommerce—and how brands can prepare. https://t.co/OMbRD3NoGW

8! Very happy to be top of the class in this year’s @Campaignmag School Report 🎓 Thank you to our amazing talent and wonderfully inspiring clients for making sure we had such a strong year. Read more about the highest scoring agencies here https://t.co/qwy0T7MdPj.

Personalisation vs. Privacy – Can brands have both? 🤔 Strategy Partner, Heidi Stephens spoke to @TheGrocer about how brands can use personalisation to create emotional connections—without crossing the privacy line. https://t.co/IttD3w8q8O

To celebrate #IWD2025, we gathered voices across generations to explore the challenges & achievements of women in the workplace. From secretarial roles being the only option to managing two careers—so much has changed, but there’s more to do. Huge thanks to our panel!

Who was Team Glinda and who was Team Elphaba? 💖💚 And what’s the one thing that will shape our industry in 2025? 👀 Our A-Listers, Gabrielle Ludzker and Tracey Barber, tackled @Campaignmag’s big questions... https://t.co/EtxnrhCzzr https://t.co/lFoWp5KXEG

The @FinancialTimes asked if the Super Bowl is driving a revival of the 30-second TV ad. In true Gabby style, she delivered an answer that packed just as much impact.

We’re thrilled to be shortlisted for Campaign Agency of the Year in 3 categories! Alongside Tracey Barber & Gabrielle Ludzker for New Business Dev & Agency Leader – Customer Engagement. 5 nominations—an incredible honour! Huge thanks to our team, clients & @Campaignmag! 🎉🙌

Excited to see two amazing women shortlisted at this year’s @Campaignmag Inspiring Women Awards! 🎉 Carolyn is up for Mentor of the Year for her dedication to talent growth, while Nicole Orioro’s tech innovation has earned her a spot in Rising to the Top – Technology. Congrats!

AI is reshaping marketing—are you ready? Ed Freed our Global Chief Transformation Officer outlines how marketers need to rethink their marketing model in this @adage op-ed. https://t.co/shcjb8X3Su

Not everyone can afford a winter coat. This year, we're partnering with @HandsOnLondon_ to help those in need. We've donated warm coats for shelters, refugee centres & more. See how @HandsOnLondon_ helps & get involved. Wishing you a warm & happy Christmas from RAPP 🧥🎅🎄

Congratulations to the super brilliant @TraceyBarber for being listed in @Campaignmag's Top five new business chiefs. Recognition which is beyond deserved!!

Strategy Partner, Heidi Stephens spoke to @RetailWeek about Black Friday and how can retailers stand out to capture the wallets of cautious shoppers.. https://t.co/bXAaI7kcYx