Big things are cooking behind the scenes.

🚨JUST IN: In the U.S., 43% of adults have unused gift cards, totaling around $23 billion in unspent funds. That’s not lost interest. That’s lost value.

For decades, payment systems have operated behind closed walls - fast, but disconnected from the people and brands that create their value. The Raise Network changes that. It’s the protocol layer powering the Raise ecosystem - designed to turn payments, rewards, and incentives

🚨 Big news! Raise has secured $63M to build a more secure, programmable, and retailer-driven future for gift cards and loyalty. Press release: https://t.co/ROOHW6Nlf8

The Retail Alliance Foundation is a non-profit coalition committed to revolutionizing the global loyalty economy by championing transparency, advancing technology and uniting stakeholders to create a secure, inclusive and innovative new gift card ecosystem. 🧵