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Richie Serna Profile
Richie Serna

@RSerna2010

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CEO & Cofounder of @Finix. Former engineer at @balanced. Payments and a pup named Daphne.

San Francisco
Joined August 2010
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@RSerna2010
Richie Serna
7 months
RT @RyanAWms: What a journey. Since the @CadreRE sale, I’ve been reflecting—not just on the highs & hard lessons, but on the people who mad….
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@RSerna2010
Richie Serna
10 months
RT @Techmeme: Finix, a "payments infrastructure" startup that became a payment processor like Stripe in 2023, raised a $75M Series C, bring….
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techmeme.com
Maxwell Zeff / TechCrunch: Finix, a “payments infrastructure” startup that became a payment processor like Stripe in 2023, raised a $75M Series C, bringing its total funding to $208M
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@RSerna2010
Richie Serna
10 months
Today @finix is excited to announce we’ve raised $75M in Series C funding led by @AcrewCapital, co-led by @lightspeedvp and @leappartners. When we started Finix, we were big believers in the developer movement. We still are! Since then, we’ve recognized that there’s been a
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@RSerna2010
Richie Serna
11 months
One of my favorite interviews — no podcast is complete without a reference to Ja Rule! Thanks for having me on your podcast, I had a ton of fun.
@MiguelArmaza
Miguel Armaza 🎙🎧
11 months
In this @Fintech_Leaders episode, I travel to SF for a podcast with @RSerna2010, CEO & Co-Founder of @finix, a US full-stack payment processor and infrastructure provider that processes billions of dollars a year for software platforms, marketplaces, retail, and e-commerce
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@RSerna2010
Richie Serna
1 year
Finix Recurring Billing is sophisticated enough to handle one-off customizations and bulk changes as merchants scale. And we support all types of recurring payment scenarios: . - SaaS subscriptions.- recurring donations.- online marketplaces.- professional services.- and more.
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@RSerna2010
Richie Serna
1 year
Today, @Finix announced another exciting product: Recurring Billing. Our solution is built on our suite of no-code/low-code tools so merchants can create plans from the Finix Dashboard or let customers sign-up using pre-built Checkout Pages and Payment Links—no coding required.
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@RSerna2010
Richie Serna
1 year
In addition, being a full-stack payments processor allows Finix to offer competitive pricing and release new features at a rapid clip. Get in touch if you're interested in learning more!. More about Finix becoming a full-stack processor here:
@RSerna2010
Richie Serna
1 year
Finix became a payments processor just over a year ago! . Since then, we've shipped a ton of new features, expanded our offering to new regions, and added some exciting new customers.
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@RSerna2010
Richie Serna
1 year
"A lot of our customers enjoy the very high touch point of customer service that Finix provides. This is impossible to do with Stripe.” - Eli Rosenberg, Co-Founder & CPO of AgVend.
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@RSerna2010
Richie Serna
1 year
“We looked at Adyen, Stripe, and several other companies, but we knew we wanted to integrate quickly, and Finix made the most sense in terms of how quickly it would take to integrate." -Jonathan Rat, Co-Founder & CEO of Archy.
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@RSerna2010
Richie Serna
1 year
“If you are looking for a payment solution with 99.999 uptime, Vercel quality documentation, and delightful customer support, search no more; go with Finix and thank me later.” -Ale Miralles, software engineer that completed the Finix integration for AR Workflow.
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@RSerna2010
Richie Serna
1 year
Here are three reasons merchants choose @Finix over alternatives like Adyen and Stripe:. 💪 Platform quality and reliability.⚡️ Speed of integration / ease of use.☎️ High-touch customer support. But don’t just take my word for it. .
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@RSerna2010
Richie Serna
1 year
We also spent a lot of time designing the dashboard to be more intuitive, focusing specifically on how content is organized and used by different teams within the same organization. Thanks to my team for their amazing work and to our customers for all the feedback. More to come!.
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@RSerna2010
Richie Serna
1 year
(con't).📊 White-Labeled: Customize your dashboard, your merchants’ dashboards, and embedded merchant tools with your own company’s logo and colors. 📲 Mobile Responsiveness: Access the dashboard on a browser on your phone. Accept payments and view Insights on the go. .
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@RSerna2010
Richie Serna
1 year
(con't).➡️ Bulk Exports: Generate a bulk export of all your data with a single click of a button. 💳 Device Management: Easily add, configure, and track your payment terminals in a single place. .
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@RSerna2010
Richie Serna
1 year
Here's what we've recently added to the @Finix Dashboard:. 🔮Insights: Use our interactive visualizations, metrics, and charts to understand your payments data. 🧾 Disputes Center: Accept/close cases, upload evidence, and search dispute data with 30+ new filters. .
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@RSerna2010
Richie Serna
1 year
Yesterday, @Finix announced an expanded suite of no-code/low-code tools (see below). Today, I wanted to share some dashboard functionality we’ve added over the past 18 months but haven’t really discussed publicly yet (see next tweet). .
@RSerna2010
Richie Serna
1 year
Payments isn’t just a developer problem. That's why I'm excited to announce @finix has expanded its suite of low-code/no-code tools so anyone at a software company—not just developers—can launch powerful payments, invoicing, and merchant underwriting experiences.
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@RSerna2010
Richie Serna
1 year
@finix Our updated low-code/no-code tools include:. - Payment Links.- Checkout Pages.- Tokenization Forms.- Virtual Terminals.- Payout Links. Learn more here:
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finix.com
New tools enable businesses to rapidly build and configure reliable and tailored payment experiences
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@RSerna2010
Richie Serna
1 year
Payments isn’t just a developer problem. That's why I'm excited to announce @finix has expanded its suite of low-code/no-code tools so anyone at a software company—not just developers—can launch powerful payments, invoicing, and merchant underwriting experiences.
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@RSerna2010
Richie Serna
1 year
Congrats @dan_portillo @phineasb @akline_SF and the entire @thegp team! Special shout out to @dan_portillo one of the few Latino VC fund managers doing it at this scale. Over the years he’s become a close friend, mentor and inspiration. Thanks for paving the way.
@phineasb
Phin Barnes
1 year
NEWS: $300M raised for @thegp Fund II. I'm so happy to build with @dan_portillo & our incredible team. Grateful to our exceptional founders & committed LPs. If you’re an experienced builder, let's run it back! . Thanks @danprimack and @axios for the story
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@RSerna2010
Richie Serna
1 year
By my count, there are only ~5 payment processors capable of handling online *and* in-store payments in both the U.S. and Canada. Just a reminder that @Finix is one of them.
@RSerna2010
Richie Serna
2 years
1/ Today, we’re proud to announce that @finix's payments solution for merchants, marketplaces, SaaS platforms, and software companies is officially available in Canada 🇨🇦. In 2024, you may assume that would be simple, but here’s why it’s such a big deal:. THREAD 🧵.
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