Thank you Built In for naming us as one of the 50 Best Startups to Work for in NYC 2023! We are so excited for this recognition. 🎉 ❤ 🎊 Click the link for the full list: https://t.co/JQ274MfoJj

Gotta brag on @Primarydotcom for their awesome customer service.

@Primarydotcom from my son. Do you like these? :) #PrimaryPJland

I really like that @Primarydotcom doesn't have gender categories on its website. also love their clothes for my kids :)

@Primarydotcom has put their money where its corporate heart, mind & mouth is…Leading with words & action in the work of ending gun violence. As an @momsdemand volunteer, I thank you; As a consumer, I applaud you.👏 If you don’t have $25k, tweet at, write or call your Senator.

Our UPF50+ swim and sun gear just got a great mention in the @FatherlyHQ list of best sun protective clothing for babies! Check it out here:

We’re excited to be featured in the new @motherlymedia rundown of essential beach items for baby! Check it out here:

New dresses with POCKETS available for your #PokeKids from @Primarydotcom. #NotSponsored 20% off 5+ items with code SPRINGPASS. https://t.co/6CbI2BQ4nY

Thanks to @Primarydotcom, I could order a purple hoodie and a purple t-shirt for my purple-loving son. I mean he LOVES purple. Lilac will not do. According to him that is NOT purple. I am so happy that I don't have to sew just to dress him in a color he loves. #limitedtime

Another reason to shop at ⁦@Primarydotcom⁩ 💕 I LOVE this brand. Highly highly recommend.

We are so pleased to share that @motherlymedia just posted an article highlighting Primary’s new line of soft, breathable, 100% cotton percale bedding for baby and kids! Read it here:

So much fun having some of our favorite heart styles featured on this morning’s @TodayShow segment full of amazing Valentine’s Day shopping suggestions! If you didn’t catch it live, you can watch it here:

A big shoutout and thanks to @TheStrategist for featuring Primary’s new bedding collection in their latest roundup of not-to-be-missed shopping selections! Check out the article here:

Excited to share that @USATODAY featured Primary in their new rundown of 12 baby brands that won’t break the bank:

A big thanks to @MotherlyMedia for helping to spread the word about our epic End of Season Sale! https://t.co/ZEOepEqaoC

We are excited to share that @CNNUnderscored featured our family matching PJs (now 50% off!) in their recent holiday gift guide “20 Adorable Holiday Pajama Sets For The Whole Family.” See the roundup of great gift ideas here:

@Primarydotcom “So we started our company with the premise that every color should be for every kid.” Via @Forbes https://t.co/NBqccOuS7e

We are pleased to share that our founders Galyn and Christina were featured in @forbes discussing Primary’s gender non-prescriptive approach to kids clothing and our mission to ensure all kids feel included! Read it here:

A big thanks to @nytimes for their feature on how Primary implemented our switch to a four-day work week! Read the article where they speak with our very own @cap, here:

Thanks, @BritandCo for featuring our GOTS-certified organic cotton PJs (available for grown-ups + pets, too!).