What if your next vacation found you? With PROS Fare Finder Agent, GOL Airlines uses AI-driven recommendations to turn browsing into booking — inspiring undecided travelers and boosting conversions. 🚀 Hear from Beatriz Vergara (@VoeGOLoficial) and Liz Menezes (PROS) and learn

PROS joined pricing leaders at the Global Pricing & Revenue Management Summit in London, sharing key insights on AI-driven pricing, change management, and innovation in revenue growth.

When setting prices, which factor plays a bigger role in your organization?

AI is everywhere, but not all AI delivers ROI. Join us at B2B Online Atlanta for a breakout session with Daniel Miles “Price Optimization That Delivers: Why Proven AI Beats GenAI Hype for ROI” to see how PROS helps B2B leaders drive real, measurable growth. Learn how AI-powered

Don't forget our PROS team is attending Microsoft Ignite next month. For all information, visit our digital showcase and register here:

New research from PROS reveals a major shift in airline-marketing strategy: traffic from ChatGPT shows +7.5 ppt higher booking intent than Google Organic—yet airlines are still missing the click. Their content is being mentioned, but 74.6% of the time the citation links to OTAs

Surain Adyanthaya attended @T2RL earlier this month, where he shared his thoughts and insights on OOSD. To learn more about PROS modern airline retailing, check out this blog: https://t.co/HjfLlydMsQ

We are proud to share our Q3 2025 earnings results, where we exceeded the high end of our guidance ranges across metrics. Our results are a testament to the passion and dedication of our teams, and the trust our customers continue to place in us to help them power intelligent

The PROS 2025 Fall Platform Release is here and it's all about helping our customers Outperform! From airlines to manufacturing, this release delivers powerful enhancements that drive precision, agility, and profitability: -Airline AI-powered Ancillary Pricing: Tailor ancillary

What area of pricing do you think AI will transform the most in the next 2 years?

Turn your direct channel into a growth engine. airTRFX creates SEO-ready fare pages for every route, fare, and promo — with ease. It’s a scalable way to go live faster and drive stronger direct results, without the need for custom development. Give your offers the visibility

Our PROS team is wrapping up an incredible week at PPS ProfitABLE, connecting with industry leaders and sharing how our AI-powered pricing solutions are driving profitability and growth.

PROS is busy attending, sponsoring and speaking at events for the next few weeks. Check out https://t.co/BwQjlH4LbO and visit the events tab for all the details and to see where PROS' is heading!

Seeing “Duplicate, Google chose a different canonical” in Search Console? For airlines, this usually means misaligned internal links or redirects, not lost rankings. Fixing it can protect visibility and user trust. ✈️ Read Sebastian Torres’ guide to uncover and resolve this

AI isn’t just a trend — it’s the new foundation of profitable B2B commerce. Here’s how AI is rewriting the rules for manufacturers and distributors: 💡 Pricing & Revenue → From cost-based discounts to dynamic, real-time value optimization. 🔍 Product Discovery → Guiding every

Discover how airlines can use AI to boost their visibility and win the citation war on search engines. Elevate your brand’s online authority with proven strategies—read the full playbook here: https://t.co/yoWTO1IkvC

Half of ChatGPT’s flight citations overlap with Google’s top results — but the other half don’t. That means ranking high on Google no longer guarantees visibility in ChatGPT, where the model pulls data from unexpected domains like Wikipedia, Flight Connections, and Flight

We’re live on SAP® Store! PROS Smart Price Optimization and Management is now available on SAP Store, bringing AI-powered pricing intelligence directly into the SAP ecosystem. By integrating with SAP S/4HANA Cloud and SAP Business Technology Platform, PROS empowers businesses