Nadir
@Nadir
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#Growth #UA #SEO #ASO #PPC #Techno #House #AsianFood #Gaming #Sarcasm
Europe
Joined April 2008
Andrey Kazakov is now Adjust’s CEO and plans to shift the product strategy to make the MMP more useful for advertisers (more insights and better automation solutions to optimize UA spend). #adjust #applovin
https://t.co/aO5gFVFWk8
adjust.com
Adjust's CEO, Andrey Kazakov, explains important changes taking place and previews the future of the business.
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Supercell is gearing up for the global launch of their new game: Squad Busters! They're using a clever strategy by offering escalating rewards in Clash Royale based on the number of pre-orders. A great way to leverage their large user base to boost the new release. #Supercell
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When a TV series blasts onto the scene, what happens to a solid mobile game's revenue? Think 10x rocket fuel! 🚀 "Fallout" has vaulted "Fallout Shelter" earnings over $200K daily across iOS and Android. The Fallout Effect is real! #MobileGaming #Fallout #FalloutOnPrime
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I attended the Google Play Playtime event in Berlin yesterday (2023 edition). Here are my key takeaways from the event (screenshots follow): #GooglePlaytime #GooglePlay #Android #mobilegames
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Unity's ad revenue faced the runtime fee challenge head-on. Q3 results? Minimal impact, maximum resilience. Turns out, not suffering as much as we might think. Asbtract from their Q3 results' letter to shareholders. #unity3d #runtimefee
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Amazon Ads also jumps on the AI bandwagon. It rolled out an AI image tool to create background or scenes for products with just a prompt. #RIPPhotographers #ai #amazon
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Unity CPIs on the rise after the developers' boycott? Well, not seeing the same here: same game, same bids, similar creatives: super low CPI, 50% less than during the summer. All because of lower CPMs. #unity3d #unityruntimefee #mobilegames #useracquisition
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Unity's going back to its Runtime Fee decision. https://t.co/W7H2pmcv8f
#unity
We have heard you. We apologize for the confusion and angst the runtime fee policy we announced on Tuesday caused. We are listening, talking to our team members, community, customers, and partners, and will be making changes to the policy. We will share an update in a couple of
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So, now it's clear: no Runtime Fee on Unity if you switch to LevelPlay https://t.co/744x1708M1
#unityruntimefee #UnityEngine #mobilegames
mobilegamer.biz
Or, as UA consultant Matej Lancaric puts it: “Unity is saying ‘migrate to LevelPlay or you will need to pay a shit-ton of money’”.
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The most interesting part of the pricing update from Unity: the Runtime fee will be lowered for developers who switch to Unity's Ad Mediation service (LevelPlay). This will definitely make many developers consider that option. #unity #unitygames #mobilegames
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Apple now also has an ad library. It released "Ad Repository", which allows you to see the copy and screenshots advertisers used in Search Ads. Also great to find their Custom Product Pages. It's only for EU countries though. #apple #searchads #aso
https://t.co/XlKMEa6CcF
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There was another named "X" on the App Store, so only 1 character as well, but which has since been renamed to "Note" https://t.co/ypZpjnUyFE
#x #twitter #ElonMusk
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Strange Apple Search Ads listing: an iPad screenshot showing up on iPhone, here an example with the Google app. How come? #applesearchads #appstore #aso #Apple
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