We discussed the narrow framing tendencies of investors, especially new investors, and how to encourage investors to engage in portfolio framing.   #behavioralscience #nsecbs #investor (3/3)

This idea was inspired from Gathergood et al. 's 2023 paper where they contrast Naive Buying Diversification (narrow framing) to Naive Portfolio Diversification (portfolio framing) and prove narrow framing occurs in significant proportion. (2/3)

In our recent behavioral nook hosted by Vishwath S, we held a discussion on buying behavior of retail investors. Investors are prone to narrow framing within their buy days rather than their entire portfolio which is inefficient diversification. (1/3)

At our recent behavioral nook, we conducted an activity on the actor-observer asymmetry. We discussed evidence contradicting the construct and identified reasons why ideas remain popular despite overbearing evidence to the contrary. #behavioralscience #nsecbs #attribution

It was a pleasure to demonstrate the applicability of behavioural insights to solving business challenges @VibrantGujarat. To those who took the time to visit our stall, thank you! We also thank the @IIMAhmedabad PR team for this platform. #VibrantGujarat2024 #behavioralscience

Come visit #CBS at #VibrantGujarat2024 Global Trade Show today! 📍Hall 11 (P57-58), Exhibition Ground, Sector17, Gandhinagar Meet our team, participate in a demo of our instruments (@TobiiTechnology Glasses 3, BrainProducts EEG system) & engage in stimulating conversations💡

https://t.co/f8o1kGEFlW Classic: The Three Laws of Human Behavior

Read more: https://t.co/ppuU7giImp Interviews shot by Eshita Sharma. Video concept & editing by @_KathrynSam_ Image of plane with damage from https://t.co/E2xpqh7uYO by Martin Grandjean, McGeddon, & Cameron Moll. Used under CC BY-SA 4.0 (license: https://t.co/cwtDJdrZJQ) (3/3)

If you answered that armour should be added to the wings, tail, and centre, then you have fallen prey to the survivorship bias. This is a logical error that involves focusing only on cases that have survived a selection process. What other examples can you think of? (2/3)

Can you answer this question? During WW2, the military studied planes that safely returned from combat. The wings, tail & centre of the body were frequently damaged. Based on this information, where should extra armour be added to the plane? (1/3) #BehavioralScience #aircraft

Many women remain overdue for their mammograms even when they receive an order from their doctor. But a “nudge” that prompts patients to schedule their own screenings that was studied by @PM_Innovation resulted in significant change.

✨🧠 Presenting Capsule #3 of the #TheBrainCapsules Series, your weekly brain vitamin! 🧠✨ Did you know we're more likely to follow a crowd's actions, even if they're against our better judgment? A thread (1/7)

Sources: https://t.co/F0XG6rmNPr; https://t.co/pL2zrAbzly; https://t.co/t2yQBm8OxN (5/5)

Source: https://t.co/pL2zrAbzly (4/5)

Sources: https://t.co/t2yQBm8OxN; https://t.co/H684JHo8Qz; https://t.co/gOLtWUe703 (3/5)

Sources: https://t.co/FvGyfvlQAe; https://t.co/XqiJqTUsCE; https://t.co/EFJqlYQkVN (2/5)

What's in a shape? Does food taste different in different shapes? Do the edges of your table impact the way you work? From product design to work environments, the power of form extends beyond aesthetics. Read more to find out about the subtle influence of shapes. (1/5)

The Behavioral Nook is an informal forum open to all @IIMAhmedabad community members (and visitors). We discuss Behavioral Science concepts and their real-world applications and aim to spread our enthusiasm for Behavioral Science with the rest of the community. (5/5)

Find the link to the original case study here: https://t.co/Ds2NYxxSGA (4/5)

Despite their diverse backgrounds, participants demonstrated remarkable Behavioral Science insights by thinking like a 'customer.' Observations included issues of spacing, text dominance, font legibility, and lack of order, resembling issues identified in the original study.(3/5)