Nielsen Norman Group
@NNgroup
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User advocates offering evidence-based user experience (UX) research, training, consulting. Visit our website for free UX articles. #nngux
Silicon Valley (headquarters)
Joined June 2008
AI can flood your workshop with ideas—good and bad. 🧠💥 Tanner Kohler shares 5 techniques to steer AI-generated content toward useful outcomes. #UXWorkshops #AIinUX #HumanCenteredAI #DesignOps .
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We’re excited to welcome our new NN/g interns! From usability testing to visual design, they’re already making an impact. 💥 Say hi to Beatriz, Oluwafemi, Morva, Josh, Catarina, Georgia, Celine & Agrima!. #UXInterns #UXDesign #FutureOfUX #HumanCenteredDesign
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🔐2FA boosts security—but poor UX can lock users out. ✅ Offer options (SMS, email).✅ Make setup easy.✅ Support longer logins when safe. Good security = usable security. Watch Tim Neusesser’s video: #UxDesign #CyberSecurity #Usability
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It’s tempting to treat templates as the answer. But they’re just tools—not a shortcut to good UX. Question everything. Think critically. Design with intent. #UXDesign #UXTips #Templates #HumanCenteredDesign
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Not everyone in your #UXWorkshop is an AI pro—and that’s okay. 🤖 Plan inclusive, energizing sessions with:. ✅ Warmups.📎 Uploadable docs.🛠 Custom AIs.💬 Sample prompts. Read Tanner Kohler’s tips: #AIinUX #UXDesign
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AI chatbots sound smart—but often hallucinate. Why are users stuck with the fact-checking? 🤖💬 Pavel Samsonov argues it’s a design flaw, not a user error. Let’s make AI more checkable. Read more: #UXDesign #GenerativeAI #AiEthics #AIDesign.
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Why do some designs feel intuitive while others confuse? 🤔. 5 key principles—scale, hierarchy, balance, contrast, & Gestalt—make the difference. Learn how to apply them: #UXDesign #UIDesign #Usability
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Design isn’t just pixels. It’s systems, storytelling, and serious strategy. 🎯 Erika Flowers shares what it really takes to design in the age of AI. Listen in to our latest episode: #UXDesign #ServiceDesign #UXPodcast #AIDesign
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We’re so excited to welcome Lola Famulegun to her new role as an Experience Specialist at NN/g! 🎉 From Research Assistant to full-time UX pro—her curiosity, empathy, & research chops inspire us daily. #UxResearch #Promotion #CareerGrowth #Welcome
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🔥Join us for a live course from July 8–15! No pre-recordings—just real-time learning, expert-led sessions & global peers. Browse the offered courses and register here 🔗 #UXTraining #UXDesign #NNg #UXResearch
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Facilitating workshops means staying on track—without shutting people down. 🧭 Tanner Kohler shares tactful phrases to manage dominating voices, tangents & side convos. Watch now: . #UXFacilitation #UXLeadership
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Skill mapping = clearer paths to team & career growth. ✅.Use it to spot gaps, guide upskilling, and shape stronger UX teams. Start with our article and free template: #SkillMapping #UXLeadership #UXStrategy #DesignOps
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AI shouldn’t lead your research—but it makes a great assistant. 🤖 With smart prompting, it can speed up planning without cutting corners. Maria Rosala shares how to guide AI like a junior teammate. Read more: . #UXResearch #AIForUX
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UX writing isn’t one-size-fits-all. Learn more about the differences between long-form, short-form, and microcopy with Taylor Dykes in her latest article: #UXWriting #Microcopy #ContentDesign #UXDesign
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Typing on mobile with a screen reader isn’t easy. Many blind users rely on dictation, voice assistants, or digital Braille—because traditional typing can be slow & frustrating. Tanner Kohler shares findings from his 2023 field study: #Accessibility
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