2025, the best year yet. My nephew was born. My daft hobby grew more than I ever expected. I started a clothing brand. And SUNLUN are still, by far, the greatest team the world has ever seen. Thank you to everyone who’s supported me, I’m forever grateful 🫶 Here’s to 2026 🤝

Dennis Cirkin emptying his pockets tonight 🔑 #SAFC

𝗛𝗔𝗡𝗗 𝗦𝗜𝗚𝗡𝗘𝗗 𝗕𝗬 𝗟𝗬𝗡𝗗𝗘𝗡 𝗚𝗢𝗢𝗖𝗛 ✍🏼 A drawing of Gooooooch celebrating Sunderland’s League One Play-Off Final victory signed by Lynden himself 🔴⚪️ These will only be available once and they’re VERY limited, get yours below❗️⬇️ https://t.co/XoIkKUnoco #SAFC

DECK THE MAGS 💪🏼 Get your Dan Ballard merch time for Derby day 🔴⚪️ Order yours now - select 1 day dispatch at checkout to get it sent with 24 hour tracked delivery 🎁 Available below ⬇️ Jumpers - https://t.co/PCiMk1uP9a T-Shirts - https://t.co/gdTPhIxrqG #SAFC

𝗧𝗛𝗘 𝗣𝗘𝗥𝗙𝗘𝗖𝗧 𝗖𝗛𝗥𝗜𝗦𝗧𝗠𝗔𝗦 𝗦𝗧𝗢𝗖𝗞𝗜𝗡𝗚 𝗙𝗜𝗟𝗟𝗘𝗥 🧦🎅🏼 Make someone’s Christmas extra special with a hand drawn print of their favourite Sunderland player and moment ✍🏼🔴⚪️ Available from the link below ⬇️ https://t.co/KFAgHfkwSj #SAFC

He’s decking the halls… and the mags! 👊🏻 Fa-la-la-la-la, la-la-la-Ballard! ⚽️ Available now in t-shirts and jumpers ✍🏼 T-Shirts ⬇️ https://t.co/gdTPhIwTB8 Jumpers ⬇️ https://t.co/PCiMk1uhjC #SAFC

Last night, one of my dreams came true. For years, I’ve dreamed about playing in the Premier League. Some people laughed at me. Some coaches I had when I was little said I’d never make it. Lots of people told me I wasn’t good enough and to give up. But I’ve always held onto

𝗗𝗘𝗥𝗕𝗬 𝗗𝗔𝗬 𝗜𝗦 𝗕𝗔𝗖𝗞 🔴⚪️ Sunderland are going to 𝗗𝗘𝗖𝗞 𝗧𝗛𝗘 𝗠𝗔𝗚𝗦 💪🏼🥊 Order your NESM original Ballard Christmas jumper in time for Derby day - order yours now 🎄🎅🏼 Jumpers ⬇️ https://t.co/PCiMk1uhjC T-Shirts ⬇️ https://t.co/gdTPhIwTB8 #SAFC

Luke O'Nien. Premier League. It's been some journey 🥹

Dan Ballard 💪🏼 Deck the mags this Christmas 🎄 Derby day is back 👊🏻 Sunderland 😁 vs Newcastle 🤢 14th December 🗓️ Get your ‘Deck The Mags’ jumpers and t-shirts from my Etsy shop ✍🏼 Link below will take you there ⬇️ https://t.co/KFAgHfl4HR #SAFC

The states of Sadiki’s lip after that elbow from Lewis Cook, nasty looking one 🤕😬 Diarra finding the funny side though 😂 #SAFC

Approved by Luke O’Nien himself 😘🤝🏻 Mistletoe & O’Nien Christmas jumpers and t-shirts available from the links below ✍🏼 T-Shirts ⬇️ https://t.co/3YjFxbHzBi Jumpers ⬇️ https://t.co/szGgaCseWa #SAFC

𝐓𝐡𝐞 𝐍𝐄𝐒𝐌 𝐂𝐡𝐫𝐢𝐬𝐭𝐦𝐚𝐬 𝐂𝐨𝐥𝐥𝐞𝐜𝐭𝐢𝐨𝐧 🎄🎅🏼 A mix of new puns and returning favourites for the 2025 festive period 🎁 Available from my Etsy shop, link below to take a look 😄⬇️ https://t.co/KFAgHfl4HR #SAFC

ROCKIN’ AROUND, REG LE BRIS🎄🕺 Our gaffer’s got the lads dancing into December 💃 The Rockin’ Around Reg Le Bris Christmas jumper is back and better than ever - available now ✍🏼 T-Shirts ⬇️ https://t.co/EoDYOz9inw Jumpers ⬇️ https://t.co/wHZGnarkuP #SAFC

CHRISTMAS TIME, MISTLETOE & O'NIEN 🎶❄️ Get into the festive spirit with a jumper or t-shirt of Luke O'Nien sharing a kiss under the mistletoe 🎄💋 Available now from the links below ✍🏼 T-Shirts ⬇️ https://t.co/3YjFxbHzBi Jumpers ⬇️ https://t.co/szGgaCseWa #SAFC

All my homies love Sunderland

https://t.co/UhwQQBDWIJ

BIG DAN F*****G BALLARD 💪🏼 An absolute mountain of a man with another unbelievable perfect this evening ⛰️🔴⚪️ Christmas jumpers and t-shirts with BDB on are available now ✍🏼 T-Shirts ⬇️ https://t.co/gdTPhIwTB8 Jumpers ⬇️ https://t.co/PCiMk1uhjC #SAFC

He’s decking the halls… and the mags👊🏻 Fa-la-la-la-la la-la-la-Ballard! The hardest man in the North now has his own NESM Xmas jumper🎄 Available now in t-shirts and jumpers ✍🏼 T-Shirts ⬇️ https://t.co/gdTPhIwTB8 Jumpers ⬇️ https://t.co/PCiMk1uhjC #SAFC

𝗪𝗼𝗿𝗻 𝘄𝗵𝗲𝗿𝗲 𝗶𝘁 𝗯𝗲𝗹𝗼𝗻𝗴𝘀. Made in Sunderland. For Sunderland. By someone from Sunderland. Born in the North. Built on Graft. Made for Wearside. https://t.co/e0KSjXiJoJ #SUNLUN #BornInTheNorth #BuiltOnGraft #Wearside #Sunderland #SAFC #ClothingBrand #Streetwear