🧵 As Head of Marketing at @DTCGroup_, I've seen countless founders think GTM means "build it and they will come" + some CT marketing. Through our internal marketing work and helping various Web3 projects with our service framework, . here's what ACTUALLY drives traction 👇.

Huge! @DTCGroup_ x @worldcoin and an accelerator program as well? Count me in bois.

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RT @MR_B_DTC: Back-to-back meetings all day, wrapping up with team dinner and a round of Scrabble,. Can’t wait to unveil what we’ve been c….

Behind the scenes of the Ledger Thailand AMA with our CEO @MR_B_DTC, still cooking as always lol

Market down? Market up? Still keep grinding

Our team @DTCGroup_ @ctd_events Looking to co-host side events first time ever in @CoinfestAsia and @WebX_Asia, any friends and partners hosting please send details.

Damn proud to host a first-ever @Ledger AMA in Thailand 🇹🇭.

If this resonates with your Web3 marketing experience:. ♻️ Retweet to help other builders .💬 Share your biggest GTM challenge below - I read every reply .🔔 Follow me for more Web3 marketing insights from the trenches. The difference between traction and failure is in the.

Truth bomb: The Web3 projects that scale aren't the ones with the best tech or biggest marketing budgets. They're the ones that understand how to build belief systems, create network effects, and integrate deeply into the ecosystem fabric. Execution details separate winners.

If you're building in Web3, here's my framework for real GTM success:. - Narrative clarity: What story can only YOU tell?.- Community validation: Who will use this and what do they actually want?.- Ecosystem integration: How does your success create value for others?.-.

fter multiple cycles, I've learned: Web3 marketing is a marathon, not a sprint. I focus on building sustainable competitive advantages: . - Technical Moats: Unique tech, network effects .- Economic Moats: Token economics, ecosystem value .- Community Moats: Culture, organic.

Through helping various projects, we've seen these mistakes kill promising ones (learned some the hard way too):. ❌ Technical superiority trap (best tech ≠ market success) .❌ Community theatre (buying followers creates hollow communities) .❌ Launch and pray strategy .❌.

Plot twist: Despite being "decentralized," Web3 adoption patterns are incredibly geographic. Working with projects across APAC has taught us these markets offer unique advantages:. - Higher crypto adoption rates.- Mobile-first user behavior.- Stronger community engagement.

Hot take: KOLs in Web3 aren't influencers. They're credibility validators. My approach focuses on relationships over transactions:. - Technical KOLs validate our approach.- Economic KOLs validate market opportunity.- Community KOLs validate user experience.

Biggest mistake I see founders make:. ❌ "We're building X for Y market" .✅ "The world believes Z, but we've discovered the reality is W". I always start with narrative architecture BEFORE product features:. - The Inevitable Shift.- The Hidden Opportunity.- The Better Bridge.

Here's what I learned the hard way: You're not just launching a product. You're launching a belief system that needs to survive scrutiny from some of the most skeptical, technically sophisticated audiences in the world. Traditional marketing playbooks? They don't work here.

RT @DTCGroup_: Own it. Secure it. Build on it - the Ledger way. 🇹🇭. Brought to you by @DTCGroup_, this exclusive live AMA broadcast with @L….

RT @DTCGroup_: “If you don't believe me or don't get it, I don't have time to try to convince you, sorry.”. -Satoshi Nakamoto-.July 29th 20….

RT @DTCGroup_: Build With @worldcoin Thailand - A New Chapter for Thai Web3 Builders 🇹🇭. On July 22, over 100 developers joined us at Gayso….

TGIF working @DTCGroup_