
Adam Apicella
@MrAdamAp
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Founder @Esportseng; Founding Employee @MLG; VP, @Activision @Blizzard_Ent; ‘22 Production Exec of the Year ‘21 Esports HOF Inductee
Hilliard, OH
Joined August 2011
With coaches being added back for CoD (I'll withhold my opinions on it), there is now a role for retired pros and/or really strategic minds that really understand the game. That said, with this change @BenJNissim still won't find his way onto a CoD stage.
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Congrats to my good friend @justin_inacio for making the @PremierLacrosse all star game. Hard work pays off.
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I worked w/ John for 13 years. He was employee #4 at @MLG and was the author of our foundational league principles and was the god father of what became known as the Pro Circuit. John is among the very best in our industry and a true pioneer. GGs for 9 years building Apex.
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Also @hitchariide I'm totally open to community figureheads operating something dope on our floor. As long as it sells tickets and makes fans stoked, let's talk.
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Sure, why not?. I want every game that has a large scale esports program (whether community driven or publisher operated) at Dreamhack. We really want open brackets. Wish list (in addition to what we're doing): Rocket League, Smash, Marvel Rivals, Valorant, LoL, Fortnite, WoW.
@MrAdamAp melee at dreamhack next year?.
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This is amazing. Multi game events are incredible for creating hype and awareness. We also saw amazing viewership for every game on the floor.
Major 4 viewership peaked at 188K viewers . ➤ +71% peak viewers compared to last yr.➤ 123K avg viewers (vs. 60K last yr), or +104% 🤯.➤ +62% total hrs watched despite 1 less day. The DreamHack Effect 📈
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Anna and team are rockstars. If you are a creator and want to be at DreamHack, she is who you speak to.
DreamHack Dallas 2025 - Another record breaking festival! As always many learnings but overall a fantastic event. The numbers;.🌎 60,000+ visitors - MOST ATTENDED DREAMHACK IN HISTORY. ⭐️ 900+ Creators, Cosplayers and entertainers from various platforms, like Brandon Moreno,
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Stoked to be helping lead @DreamHack . Dallas:.60,000+ visitors - MOST ATTENDED DREAMHACK IN HISTORY. 900+ Creators, Cosplayers and entertainers from various platforms. 12+ esports competitions w/ over $2 million in prize pools. 1,000,000 sqft of content, 125+ Exhibitors &.
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RT @MLGPuckett: @MrAdamAp Dude seeing all of the crowd from multiple titles coming in for the finals was so dope. Truly bringing gamers to….
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All @CODLeague @DreamHack Dallas tickets are sold out!!. You can still watch the action with a GA DH ticket, but all guaranteed seating inventory is full . GGs.
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