Max Spini
@Max_Spini
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Crafting Champions | Your Partner in Mental Excellence
Joined December 2023
💥 You train hard. But when it counts, do you perform at your best? Mental blocks, anxiety, and hesitation often strike just before competition. 💡 The solution? Train your mind like you train your body. 📘 Get your FREE copy of "𝐌𝐢𝐧𝐝𝐬𝐞𝐭 𝐌𝐚𝐬𝐭𝐞𝐫𝐲 — 𝟐𝟐
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Athletes don’t need more training. They need a stronger mental game. I see it every day: high performers with elite talent, crushed by invisible mindset blocks. ❌ Procrastination ❌ Pre-game anxiety ❌ Volatile motivation It’s not “just a phase”. In this video, I reveal 5
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The real game doesn’t happen on the golf course. It happens in your mind. A little while ago, a golf player came to me feeling lost and frustrated. He was stuck in negative thoughts, always focusing about what went wrong instead of what he could do next. During our mental
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Most high-performers lose the game before it even starts. At the highest levels, everyone is fast, strong, and technically prepared. What really separates champions from the rest is how they think under pressure: ➤ Do they stay calm when the game changes? ➤ Do they stick to
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You don’t lose games in 10 minutes. You lose them in 1 second… when you lose focus. High-performers don’t always feel calm. They’ve just trained one thing most people ignore: control. Control of breath. Control of focus. In the video I walk you through a fast reset process you
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Every day you face a simple choice: ➤ Do the hard things that make you better ➤ Do the easy things that make you worse Growth never comes from comfort. Comfort only keeps you where you are. So here’s the real question: What are you choosing today? #HighPerformance
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Chat with his mom recently: “How do you see him these days?” “Calm and relaxed. Every morning he trains on his old team’s field. He didn’t miss a day, not even Christmas. Then he relaxes.” A few months ago, this young athlete had lost his motivation. He didn’t want to train,
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High performance is built long before anyone is watching. The road to excellence is often a walk you take alone, long before the lights turn on in the arena or the boardroom. The decisions that really change your performance are born in these moments, when you step away from
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You’re one decision away from a completely different performance level. If you only train your body and your skills, you’re optimizing the visible 5% and ignoring the hidden 95% that actually drives your results. High performers who focus only on physical and technical
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"A fu***ng bunch of mentality monsters." – Jürgen Klopp This is not talent. He's talking about players who stay calm under pressure, execute the plan and show up at their best even when it hurts. That’s mental training. If you want to develop this level of mindset: 👉 Send
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Feeling stuck? It’s rarely a motivation problem, it’s a clarity problem. “Thank you Massimiliano, I feel more energized and with clearer ideas after our conversation. Thank you 💪” A message like this from a client is a real win. As a mental coach, part of the job is to: ✅
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You’re not training your body. You’re training the next version of you. Right now my son and I are lucky enough to be able to train together. Every time we step into the gym, we remind ourselves that we’re not just throwing kicks and punches: we’re building the best version of
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May your year ahead be less about “nice things happening” and more about living a wildly alive journey. Not the straight, safe, polished path. But the crooked, winding, breathtaking one. The one where: ✔️ You feel scared and excited at the same time ✔️ You get lost, learn, and
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In 2025 the most important project of my life (so far) finally became real: I left everything behind and moved abroad. Everything started in the spring of 2024, when I began the first and most important chapter: I opened my own high-performance mental coaching business in a new
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The real difference between a good athlete and a national one? It starts in their head. The best part of this job? Watching my athletes win long before the medals, when a message like this pops up on my phone: “Hi Max, I wanted to tell you that my coach told me that I will be
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What's behind this cozy picture? 48 boxes, a new country, and a lot of uncomfortable decisions. This is our first Christmas abroad, in a country where we arrived with more questions than answers, 48 boxes and a trunk full of “what ifs”. It looks like a holiday picture, but for
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This "slow" week was one of my most important weeks this year. Less work. More training. More time with family. More time to think and write ideas for next year. And even if the rhythm changed, I learned something important. Lesson 1️⃣ Slowing down helps you see things
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This isn’t a workout video. It’s a reminder that your mindset is built when nobody is watching you. "No excuses" is not just a quote on the screen. It’s the standard behind everything shared here. Behind the coaching, there are early mornings, sore wrists, heavy breaths, and
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Stop treating Christmas like a pause button. Today is the best day to lap your future self. While everyone is switching off, give yourself one real gift: 5 minutes that can change your next 12 months. In the video I walk you through 3 decisions to lock in before January: 1️⃣
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I'm not telling you I won't fall again. I'm telling you every time I do, I use this process. You don't need motivation. You need a repeatable process to get back on track when things go wrong. 🛑 STOP BEING OVERWHELMED when things don't go your way Build a mental system that
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3 - I Act Before I Overthink One clear action aligned with the new plan. Do it now. Small or big doesn't matter. The goal is to restart the system, because endless analysis is the most elegant way to stay stuck.
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