After a year since its launch, I've just completed an update to the #EventPsychologyLab course. More valuable content, incl on #onlineevents, added; more fascinating research and case studies shared. Take advantage of brain science insights for your events - enroll now 👌👉

#nudgestock first thing in the morning today, and it keeps me glued to my screen as I'm catching a few last sessions live. It's just brilliant. Also - we need a US-based edition of Nudgestock!

They're making decisions about your event based on whether or not they feel it's going to be worth their time first of all. #EventPsychology

While I don't urge events do the same [right away 😉 ], I do urge every event organizer to remember that what they are actually asking people for in return for a ticket is not $$$, but something much more valuable - their time.

In 2020, in their Dubai stores, they introduced prices based on the time spent by shoppers traveling to their local store 😮 . Customers could show staff at checkout how long it took them to get there, and that time got converted into cash. Absolutely 🤯

Time is the most valuable thing each of us has. When we decide to spend time on something - anything - we are essentially paying with our most valuable currency. Smart brands understand this well. Case in point: IKEA.

To cheer for this year #Nudgestock's featured topic, I'm posting some thoughts on the psychology of time for #eventprofs. 1. 𝐡𝐚𝐯𝐞 𝐲𝐨𝐮 𝐞𝐯𝐞𝐫 𝐭𝐡𝐨𝐮𝐠𝐡𝐭 𝐚𝐛𝐨𝐮𝐭 𝐭𝐢𝐦𝐞 𝐚𝐬 𝐜𝐮𝐫𝐫𝐞𝐧𝐜𝐲? #EventPsychology

"Insightful." "Inspiring." "Highly recommend." This is what the first graduates of the #EventPsychology Certificate Program say about the course. 📣Next date: August 27, 2024.

Someone has just finished teaching the first ever #EventPsychology certification programme powered by @MPI Huge congrats to the newly emerged Event Psychology Strategists!

Our industry seems to have a hard time getting rid of the word "packed". Instead of 'jam-packed agenda' there's now 'action-packed agenda'. Will we see times when slowing down and non-packed are trending?

When we meet, we share a single heart - and I mean it. Check in the full article in the latest @SmartMeetings issue #EventPsychology

Five #EventPsychology North Stars - guiding principles when applying beh sci insights to #eventplanning & #eventmarketing: ✨ Humans are cognitive misers ✨ Senses shape experiences ✨ Humans are irrational ✨ Diversity drives enrichment ✨ Psychological value > economic value

Good habits for #eventprofs #3 💡Audit your working routine. It's often the small things that add up to overall overwhelm. For example: Do you have a padding between your daily calls? Do you take 1 big break or several tiny breaks? What do you do during it? #EventPsychology

Fun fact: Research says the happiest people spend 25% less time alone and engage in 70% more conversations. The more conversational event formats we implement, the happier people are likely to be. #EventPsychology

Good habits for #eventprofs. #2💡Nurture your social connections. It's not about numbers, though. Having QUALITY social connections makes people happy and results in better performance, less stress, and more satisfaction with their life. #EventPsychology

I once went 150 meters underground, did you know that? 😀 Answering this and other fun rapid fire questions from @keynotecurator here: https://t.co/eQWEVWqYqj #EventPsychology #podcast #eventprofs

The more you focus on your physical needs (ex: drinking enough water while traveling or attending a big event like #IMEX), the better your cognitive performance & emotional state will be. You'll have more fun and gain more from it. #EventPsychology #MateyTip

Good habits for #eventprofs. #1💡 Look after your physical health. Why: Mind and body are inextricably linked. #neuroscience Benefit: ⬇️

Agree? #EventPsychology #MateyTip #eventprofs #eventmarketing

It's fellow #eventprofs' support that keeps me going. #thankyou #EventPsychology

Thoughts here: https://t.co/TAoSl6IVYS #EventPsychology #eventnetworking