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MQO Research Profile
MQO Research

@MQOResearch

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Polling, market insights, and social research agency based in Atlantic Canada and serving all of North America for over 35 years. Out-Think Your Challenges.

Atlantic Canada
Joined July 2017
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@MQOResearch
MQO Research
11 months
"No more blue wall, red wall: How electoral reform could stop regional election sweeps" We were happy to help make Proportional Representation (PR) more concrete by simulating #elxn45 results as PR for @CanadianPress https://t.co/odJako0eGn
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halifax.citynews.ca
OTTAWA — A change to Canada’s electoral system would have delivered a very different House of Commons this year — one without the monolithic regional strongholds held by both major federal parties —...
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@BSommerhalder
Brenden Sommerhalder
6 months
Another showing that makes me incredibly proud. From our dedicated telephone interviewers through to our data analytics and QA teams -- keep up the great work. It's important that we continue to prove that while polling isn't easy, it can be done well.
@CanadianPolling
Polling Canada
6 months
Overall polling miss in Newfoundland and Labrador! MQO performed the best with the lowest average error and had both PCs and Liberals within their margin of error, while Cardinal had the PCs in theirs and are just shy of the Liberals MQO got the closest to the Liberal vote
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@GPAinsights
Global Public Affairs
11 months
Following the 2025 federal election, members of our coast-to-coast team gathered with @BSommerhalder, CEO of  MQO Research, to dig deep into the interesting details and underlying data associated with the election results. ▶️ Watch here:  https://t.co/UGyiJtGoFW 🎧 Or listen on
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@BSommerhalder
Brenden Sommerhalder
11 months
@Vitormarciano @CanadianPolling We (@MQOResearch) have receipts -- our data dashboard now has "Projections and Results" tab (as of first thing this morning, will update upon finals end of day): https://t.co/mnf0yXwzuV Note: our projected result is represented by the "Voted" + "Not Voted, 80%+ Likely" filters
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@MQOResearch
MQO Research
11 months
An eventful #elxn45 night! This was a story of CPC overperforming our projection and NDP underperforming it (+3.5 / -2.8) -- the difference that made the difference. The avg. error between our projection and the result: ~1.8pts (MoE was 2.1).
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@BSommerhalder
Brenden Sommerhalder
11 months
One of my favourite features on our #elxn45 polling data dashboard is ability to filter by voting status (already voted, most/least likely to vote). We found that among the 7.4 million Canadians who voted early, 51% went for the Liberal Party. Wow! https://t.co/mnf0yXwzuV
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@MQOResearch
MQO Research
11 months
Our final #elxn45 vote share projection*: 🔴LPC: 44% | 🔵CPC: 38% | 🟠NDP: 9% | ⚜️BQ: 5% | 🟢GPC: 2% *Among those who already voted or self-rated as 80%+ likely to vote on election day. Full results & interactive data dashboard: https://t.co/SVfCoHfKLN (for @GPAinsights)
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@MQOResearch
MQO Research
11 months
#elxn45 is almost here and we look forward to publishing our final poll results for @GPAinsights weekend. In the meantime, we invite you to play with the data we collected each week on our Interactive Election Data Dashboard: https://t.co/VSGJQ90duF
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@MQOResearch
MQO Research
1 year
Our latest (post-debate) result for @GPAinsights #Elxn45 polling showing continued stability: LPC holding steady, CPC/BQ slight gains, NDP ticks down: https://t.co/dYUC7YukeU
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@BSommerhalder
Brenden Sommerhalder
1 year
Which leader performed best at the debates? Depends who you ask -- sort of. 🔵CPC voters stuck behind Poilievre (78% choosing him). 🔴LPC voters were less with Carney (66%), with 19% unable to choose someone. 🟠NDP voters had one eye on Singh (54%) and the other on Carney (24%).
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@MQOResearch
MQO Research
1 year
Our latest nationwide result for @GPAinsights #Elxn45: LPC national support holding at +9, but some dynamics in BC (CPC&NDP↑/LPC↓) and QC (LPC↑/BQ&CPC↓). https://t.co/dYUC7YukeU
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@BSommerhalder
Brenden Sommerhalder
1 year
Our latest poll results for #Elxn45. Stability in nat'l support is hiding interesting churn under the hood this time (swing toward CPC in BC; deepening red in QC..) As always, don’t bet your life’s savings on any one poll. But -- Let the games begin? https://t.co/M8vKVEP9TK
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@MQOResearch
MQO Research
1 year
Our latest nationwide federal election polling for @GPAinsights finds the Liberal Party holding a 10-point lead among decided and leaning voters: https://t.co/dYUC7YukeU #cdnpoli #polling
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@MQOResearch
MQO Research
1 year
We've had a few requests for provincial-level results for the prairies from our latest federal poll for @GPAinsights. We added them here: https://t.co/NE8vCROVHO (numbers in graphs: % decided voters)
@CanadianPolling
Polling Canada
1 year
(Support Me By Subscribing/Donating) Federal Polling: LPC: 45% (+12) CPC: 34% (-) NDP: 11% (-7) BQ: 4% (-4) GPC: 4% (+2) PPC: 2% (-3) MQO / March 29, 2025 / n=1703 / Online (% Change w 2021 Federal Election) Check out details on @338canada at: https://t.co/kg1xi0UiUP
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@MQOResearch
MQO Research
1 year
🎤🎁🎄We have a fun and festive podcast episode for you today as we head into the holiday! We ran a lighthearted poll among 550 Canadians around holiday preferences and practices, including some contentious ones: https://t.co/lTNvyO4PnU #polling #diehard #gremlins #holiday
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mqoresearch.com
What Number Surprised You? (Ep2: Holiday Polling: Is Die Hard a Holiday Movie? (And Other Festive Insights) Welcome to What Number Surprised You?, a show about polling and opinion research hosted by...
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@MQOResearch
MQO Research
1 year
Great news from our recent holiday survey of 550 Canadians: 🙂Most of us (about 80%) feel positive (happy + excited + ready to part) about the holidays
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@MQOResearch
MQO Research
1 year
To celebrate the🎉 most wonderful time of the year 🎉, we surveyed 550 Canadians to see what they had to say. Our 1ST festive insight: 😇 Most Canadians think they belong on the nice list (& only 2% see themselves as totally naughty – whew!) @CanadianPolling
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@MQOResearch
MQO Research
1 year
Hear our take on polling and this year’s Nova Scotia 2024 provincial election on the 1ST episode of our new podcast What Number Surprised You? Hosted by our VP @BSommerhalder https://t.co/vlLlnsWVBY
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@MQOResearch
MQO Research
1 year
For your drive home tonight, introducing our podcast, What Number Surprised You? For our first (pilot) episode, "Polling Nova Scotia’s 2024 Election, An Audio Story". https://t.co/dqn2KKh5V9 #nspoli #novascotia #polling #podcast
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