Leader Lens
@LeaderLenss
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Merging tech innovation with visionary leadership to drive unstoppable business growth
United States
Joined January 2025
Test, Refine & Stand Out β Get client feedback β A/B test on your site & proposals β Refine as your agency evolves π‘ Strong USP = memorable, marketable, competitive
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Keep It Clear & Aligned β Simple, memorable, jargon-free β Reflect your agencyβs personality (fun, bold, luxury, strategic) π‘ Your USP should feel authentic to your brand
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With more than 8,500 satellites in orbit, Starlink provides connectivity through harsh weather conditions and natural disasters. Order online in under 2 minutes.
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Research Competitors & Focus on Benefits β Spot gaps in their services or messaging β Highlight benefits, not just features π‘ Example: Instead of βWe design logos,β say βWe build brands that drive loyaltyβ
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Know Your Audience & Strengths β Define your ideal client + their pain points β Identify what you do exceptionally well π‘ Your USP = audience needs + your unique strengths
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In a crowded market, your USP is your βspecial sauce.β It tells clients why they should choose you over competitors. Hereβs how to craft one π #DesignBusiness #USP
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Culture & Financial Compatibility β Strong chemistry + compatible working styles β Clear agreements on equity, salaries, and profit-sharing π‘ The right co-founder fits your culture AND your financial vision What qualities do you value most in a co-founder? π
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Problem-Solving & Adaptability β Rational, solution-oriented decision-making β Comfortable with change & uncertainty β Embraces innovation and pivots when needed π‘ Flexibility keeps your agency future-proof
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Trust, Communication & Commitment β Honest, transparent, and open dialogue β Equal work ethic & dedication β Willing to ride out ups and downs π‘ Trust + consistency = lasting partnership
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Complementary Skills & Shared Vision β Choose someone who fills your gaps (biz dev, ops, finance) β Align on mission, values, and growth goals π‘ Skills + vision alignment = stronger foundation
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Your co-founder choice can make or break your agency. Hereβs what to look for when choosing the right partner π #Entrepreneurship #AgencyGrowth
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Connect & Handle Q&A Like a Pro β Use eye contact & open body language β Encourage interaction & keep pace moderate β Anticipate tough questions, stay calm, and pause before answering π‘ Confidence grows with practice
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Nail Your Elevator Pitch β 30β60 seconds: Who you are + problem + solution + CTA β Avoid jargon, keep it simple β Tailor to investors, customers, or partners π‘ Clarity beats complexity every time
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Build Confidence & Beat Stage Fright β Prepare & rehearse often β Use power poses + deep breaths β Focus on key points, not memorization π‘ Start small, practice with friends or online before big pitches
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Master Storytelling β People remember stories, not stats β Structure: Hook β Problem β Solution β Impact β Keep it concise & relatable π‘ Practice telling your business story in 1 minute
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Your ability to communicate can make or break opportunities. Hereβs how to master public speaking and pitch your ideas clearly π #EntrepreneurTips #PublicSpeaking
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Alternatives β Crowdfunding (Kickstarter, Indiegogo) β Small business loans β Grants β Revenue-based financing π‘ Explore creative funding before giving away equity
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Factors to Consider β Business type & growth goals β Risk tolerance β Revenue model (fast vs. slow cash generation) π‘ Start bootstrapped, seek investment when scaling requires it π
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Seeking Investment β Faster scaling with capital β Access to investor expertise & networks β Stronger competitive edge β Loss of control + equity dilution π‘ Best for tech startups or businesses needing heavy infrastructure
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Bootstrapping β Full control & ownership β No debt or equity dilution β Builds financial discipline β Slower growth + personal financial risk π‘ Best for service-based businesses or lean startups
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Funding decisions shape growth, control, and risk. Should you bootstrap or raise capital? Letβs break it down π #EntrepreneurTips #StartupFunding
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