Ken Kunze
@KenKunzeUSMC
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Terminal COMMSTRAT Major trying to change the world one requirements document at a time- I'd like to think that my posts/retweets don't rep DoD, but....
Quantico, VA
Joined August 2010
🗓️ Mark your calendars — Nov 10, Netflix drops “MARINES”, a 4-part docuseries of an emotional deep dive into the lives of young Marines. “The average lifespan of an employed machine gunner is about seven seconds — I want to outlast that.” 🦅🌎⚓️
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Did everyone hear there was a new series on Netflix about Marines that we should all watch? MARINES | Official Trailer | Netflix https://t.co/bElzaU1w0M via @YouTube
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Checked out of CIF for the last time ever today! I didn't have gear so it was quick an easy. I was almost expecting them to give me someone else's pack to clean over the weekend before they let me go but they didn't!
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The Path Forward Howard’s ICS is a bold call to elevate PA as a warfighting domain, but it needs hardware muscle. Ukraine & COMMSTRAT show VI’s power; JCIDS/R&D can scale it. Adding a hardware focus, metrics & Marine lessons would turn this article into a doctrine-shaping
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Fixing the Oversight By ignoring COMMSTRAT, Howard risks reinventing the wheel. Marines’ VI hardware (drones, AR) & doctrine (MCRP 3-30E) already unify actors/ops, mirroring ICS. A sidebar crediting USMC as pioneers could pivot critique to collaboration, urging Army/Navy/Air
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Article Strengths & Weaknesses Howard’s piece shines with historical context (Rumsfeld’s STRATCOM memos) & case studies (Ukraine’s social media wins). ICS’s IMC-inspired framework is a pragmatic fix for STRATCOM’s baggage. But it leans on anecdotes, lacks PA success cases (e.g.,
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R&D as ICS Force Multiplier R&D fuels ICS with AI-driven VI analytics & resilient comms nets. Helsing’s satellite processing & KrattWorks’ neural-net drones enable real-time disinformation rebuttals. JCIDS streamlines via 2024 NDAA reforms, cutting validation from 2+ years. ICS
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COMMSTRAT as ICS Model Howard overlooks Marine Corps COMMSTRAT (est. 2017), which merges PA/Combat Camera into 45XX MOS, acquiring VI tools like TAR AR systems via MCSC. It embeds comms in maneuver warfare, aligning actors (MIGs) & PESO channels. This is ICS in action, yet
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PA vs. Materiel-Heavy Units Unlike armor/aviation with $10B+ R&D budgets & JCIDS pipelines (e.g., Abrams upgrades), Army/Navy/Air Force PA relies on ad-hoc COTS gear (iPhones, DSLRs) via <1% of budgets. No dedicated acquisition = outdated tools, failing in austere ops (GWOT dust
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Israel’s VI Strengths & Gaps Israel’s VI leverages Unit 9900’s drones & AI tools like Lavender for facial recognition, processed via Azure’s cloud (19,000 eng hours post-2023). But 1,200+ airstrike videos revealing civilian impacts expose narrative “say-do gaps.” ICS could
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Ukraine’s VI Hardware Edge Ukraine’s PA success hinges on visual information (VI): rapid imagery shaping narratives. Skydio X10D drones with thermal cams & Delta system fuse UAV/satellite feeds for 30-sec target-to-fire cycles. Crowdfunded ICEYE SAR satellites deliver 4,700+
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Rethinking Military PA with ICS Lt. Col. Orlandon Howard’s Military Review article (Sep-Oct 2025) critiques U.S. military public affairs (PA) as reactive & outdated, like “a knife in a machine-gun fight.” He proposes an Integrated Communication Strategy (ICS) to unify messaging,
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As a Public Affairs professional this article was very interesting to me but as a recovering acquisition project officer and JCIDS practitioner, it is definitely missing the acquisition hardware and procurement aspect. 🧵 https://t.co/ylV1md1TOz
armyupress.army.mil
Military Review September-October 2025
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I'm getting hate in the comments for this video. It's not my fault all my cars need brakes. The red lock-tight seems to be what they hate the most followed by the grease. Why is synthetic brake grease so controversial?
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Great to see! My son helps keep those AV-8Bs in the air!
Precision and readiness: @USMC AV-8B Harrier II fighters from the 22nd Marine Expeditionary Unit train with the USS Iwo Jima Amphibious Ready Group during live-fire training and flight operations in the Caribbean Sea. U.S. military forces are deployed to the Caribbean in support
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I pick up my DD-214 in 30 days and that day can't come soon enough. I'm tired... Not from what @SecWar said (that was great). I can't take dealing with acquisition people anymore. There should be a prior service requirement for people who make decisions about gear.
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📍Camp Santiago, Puerto Rico - Sep. 8, 2025 #marines with Battalion Landing Team 3/6, 22nd Marine Expeditionary Unit (Special Operations Capable), conduct an M240B machine gun range in Camp Santiago, Puerto Rico. @USMC 📸 by LCpl Kyle Baskin @NAVSOUS4THFLT @Southcom @DeptofWar
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📍Caribbean Sea, Sep. 1, 2025 #Marines with VMM-263(REIN), 22nd MEU(SOC), conduct flight operations aboard USS Iwo Jima (LHD 7) and USS San Antonio (LPD 17) @USMC by Sgt. Tanner Bernat and Sgt. Nathan Mitchell @NAVSOUS4THFLT @Southcom @DeptofWar
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📍Camp Santiago, PR Sep. 4, 2025 #marines with VMM-263 (REIN) and #BLT36, #22ndMEUSOC, conduct air-insert to conduct training operations on Camp Santiago, Puerto Rico. @USMC by SSgt. Brett Norman @NAVSOUS4THFLT @Southcom @DeptofWar
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