I've worked at some of the top companies like Tesla, American Express, JPMorgan Chase and Capital One. Here are some of my biggest lessons and regrets:

Whenever I feel doubt, I realize the feeling comes from a lack of control. To get rid of it, I double down on learning.

Never fool consistency for progress.

Attention is the new gold. Persuasion is the shovel.

The emotions you pull out are the reason they will finish reading what you write.

Start off simple, then complicate. Otherwise you'll fall hard.

When you get confused, slow down. If you speed up, those are your emotions.

If you are feeling any negative emotions think about what a more resilient human would do. Now do those things.

Writing with specificity is an easy to establish authority, trust and knowledge.

The more truthful you are, the more you will sell.

If you are able to control your own attention, you’ll gain the attention of the masses.

True happiness is focus. Which means the way to arrive at happiness is to control your mind’s attention.

Easiest way to sell anything is to be the most the liked, respected and trusted person in the marketplace.

If your product is the most expensive, describe more features. If your product is the least expensive, compare it to a more expensive product.

The more distracted your mind is, the more unhappy you’ll be. A focused mind directly correlates to happiness.

He never wanted money, just independence. But he overshot. - Alex Hormozi on Charlie Munger

Want to become likeable? Overdeliver when they least expect it. This works in business. This works in a job setting. This works in friend groups. Give flowers when nothing is expected. The impact is much greater.

Easiest way to sell anything is to be the most the liked, respected and trusted person in the marketplace.

Creators see problems as opportunities. Consumers only see solutions.

The cure to doubt is becoming a learner again.

Your words must follow logical sense, but when this momentum slows down inject a curiosity point.