Julie Guo🌳🌿🍁
@JulieGuo19
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AI-powered data visualization and diagnostics for better supply chain KPIs
Los Angeles, CA
Joined July 2020
📉 Why this matters: CPG teams are losing money daily due to: – Missed demand spikes – Overstock eating margins – Promo planning that’s blind to trend shifts We offer fast diagnostics using your existing CSV/Excel data. No ERP integration. Just clear insights.
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Still stuck in Excel hell? Copy-pasting CSVs. Rebuilding pivots. Hours lost. Patterns missed. We help CPG teams detect demand shifts + prevent stockouts using just your sales data — no IT, no integration. 3-month free diagnostic. DM me. #CPG #SupplyChain #ExcelFatigue
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3, You're ignoring the post-promo dip: Sales spiked, but then fell off a cliff for two weeks. Calculating true promotional ROI requires clean, granular data. Don't get fooled by vanity metrics. #Promotion #CPGmarketing #MarketingROI
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3 reasons your promotional lift analysis is wrong: 1,You don't have a clean baseline: You're comparing promo sales to a period that also had a holiday spike. 2,You're not accounting for channel differences: The BOGO offer worked on Amazon but flopped in physical stores. #PROMO
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This isn't a complex insight to find, but it's impossible to see when your data is siloed. A simple analysis mapped sales velocity against distribution data. The result? A clear roadmap for sales expansion. #CPGinsights #RetailStrategy #DataDriven
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We ran a diagnostic on a beverage company's sales data and found a $1.2M 'White Space' opportunity. Their top-selling energy drink in the West Coast wasn't even distributed in 30% of their Midwest stores, despite those stores having a perfect customer demographic. #CPGinsights
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Without the right data diagnostics, you're flying blind. It's not a sales problem; it's a data visibility problem. #CPG #DataAnalytics #SupplyChain #Retail
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How much money is SKU cannibalization costing CPG brands every year? You launch a new Cherry Vanilla flavor. Sales look great. But what if 80% of those sales came from people who just stopped buying your classic Vanilla flavor? Your net growth is a fraction of what you think #CPG
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