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Innovative Partnerships Group Profile
Innovative Partnerships Group

@IPG360

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We bring prestige properties in sports & entertainment together with global brands to build big things.

Santa Monica, CA
Joined February 2018
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@IPG360
Innovative Partnerships Group
1 day
Proud to welcome @MajorLeagueTT to the @hotelplanner partnership family as they join forces to become the Official Online Booking Platform Partner! Another true team effort!
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@IPG360
Innovative Partnerships Group
1 day
Our CEO and Founder, Jeff Marks, will be at the #GRAMMYs this weekend. If you are around, feel free to reach out to Jeff. He would love to say hello and also thank our friends at @UMG for what looks like to be an incredible GRAMMYs weekend.
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@IPG360
Innovative Partnerships Group
2 days
Congratulations to DanceOne on this exciting new partnership with Tiger Friday! Looking forward to seeing the incredible impact this collaboration will bring to the dance community. #Partnerships #Innovation #Teamwork #Danceone #BrandGrowth #EntertainmentMarketing #DanceApparel
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@IPG360
Innovative Partnerships Group
1 month
Happy Holidays from all of us at Innovative Partnerships Group! 🎉 We’re thankful for our amazing clients, partners, and friends. Wishing you a joyful holiday season! ✨
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@IPG360
Innovative Partnerships Group
1 month
We’re excited to announce our new partnership with @customink! 🎉 Looking forward to creating powerful collaborations and unlocking new opportunities together. 🚀 For more information: https://t.co/GYTHkLinN0
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@IPG360
Innovative Partnerships Group
2 months
👏 Congrats to the @hornets and @honeywell teams on this milestone collaboration — here’s to a smarter, stronger future together! #Partnerships #Innovation #Teamwork #Charlotte #BusinessCollaboration
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@IPG360
Innovative Partnerships Group
2 months
Call it chemistry. Call it confidence. We call it the power of the sleeve partner! Since announcing Village Hotels as their new sleeve sponsor, @SheffieldUnited have gone on an undefeated 4–0 run, outscoring opponents 13–3.🔥⚽💪
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@IPG360
Innovative Partnerships Group
2 months
Great catching up with familiar faces during the SBJ Dealmakers conference break. Great chance to connect with leaders like Mitchell Ziets of Tipping Point Sports, Jeff Marks & Daniel Cassidy of @IPG360. Thanks to @SBJ for highlighting these moments in Faces & Places. 🙌
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@IPG360
Innovative Partnerships Group
2 months
Thanks to @SBJ and Terry Lefton for featuring @IPG360  in the Nov. 26 SBJ Marketing column on agencies’ optimism heading into 2026. Read more:  https://t.co/m29TQM4ZCr
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@IPG360
Innovative Partnerships Group
2 months
@IPG360 is thrilled to be part of another naming rights deal. Congrats to our entire team, and to LBS Financial Credit Union and Long Beach State Athletics for being part of this historic and innovative naming rights partnership.
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@IPG360
Innovative Partnerships Group
2 months
Congrats Isabel Lapus for being recognized by @SBJ in its 2025 “New Voices Under 30” — a well-deserved honor that highlights her courage & impactful role at @IPG360. Her achievement reflects both her personal drive & the bright future she’s helping shape in sports business.
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@IPG360
Innovative Partnerships Group
2 months
@IPG360 couldn’t be more excited to be part of the business development team that brought this Jersey patch Naming-Rights Partnership to life with @SheffieldUnited and @Villagehotels using our Innovative Studio Model. Here’s to another great naming-rights partnership.
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@IPG360
Innovative Partnerships Group
2 months
@IPG360 couldn’t be more excited to celebrate the opening of Spotify Camp Nou today, capped off perfectly by a 4–0 victory for @FCBarcelona. This moment has been five years in the making, it’s a special congratulations to every team member! Més que un club!
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@IPG360
Innovative Partnerships Group
2 months
@IPG360, @Jeff_IPG360, took the main stage at the @YPO Global Business Summit, joining Kathryn Schloessman, CEO, LASEC; Brett M. Johnson Co-Chairman, Phoenix Rising Football Club & Blake Griffin, Six-Time NBA All-Star & Entrepreneur. It was an honor to be part a dynamic program.
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@IPG360
Innovative Partnerships Group
2 months
Thank you to @SBJ for bringing together the brightest minds in the business. Excited for what’s ahead as we continue building the blueprint for holistic, experience-driven, next-generation partnerships.
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@IPG360
Innovative Partnerships Group
2 months
Come see Isabel shine this week in Time Square on the big screen for being recognized by @SBJ New Voices Under 30! We’re also excited to highlight @IPG360's presence at @SBJ Dealmakers! Thanks to @SBJ & Big Outdoor for bringing these memorable moments to life in the heart of NYC
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@IPG360
Innovative Partnerships Group
3 months
We’re excited to be in NYC Nov. 19th for @SBJ's Dealmakers in Sports! We’ll break down how mixed-use districts are elevating fan experiences, driving economic impact, and delivering long-term returns with Jeff Marks, Rob Hunden, Mukul Sharma, Ted Tanner and Bret McCormick.
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@IPG360
Innovative Partnerships Group
3 months
We’re thrilled our CEO, Jeff Marks will moderate a high-impact session @ the @YPO Global Business Summit - a premier gathering of global leaders & innovators shaping the future of business. Jeff will lead a dynamic conversation with an incredible lineup of industry visionaries!
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@IPG360
Innovative Partnerships Group
3 months
Proud to have collaborated with our client, 1568 Broadway, SL Green Realty Corp. & Big Outdoor to support the First Responders Children's Foundation celebration of National First Responders Day in Times Square! Thank you to all first responders for your courage & dedication.
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@IPG360
Innovative Partnerships Group
3 months
Special thanks to the @YPO Sports & Business Entertainment BOD for giving our CEO Jeff Marks the stage joined by industry leaders including panelists Gillian Zucker, Jeremy Bloom, Katlyn Gao, Winston Fisher and Michael Beneville. See you next year in London for '26 SEBN Summit!
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