Impact Magazine
@IMPACT_onnet
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A weekly from the @e4mtweets stable, talking about what's hot in marketing & advertising.
Mumbai
Joined May 2012
Part of Lodestar UM’s global Impact Day, launched in 2016, the initiative aligns with its “Better World” pillars: Equity, Sustainability, and Wellness. Read more here: Aditi Mishra @LodestarUM. #IMPACT #IMPACTMagazine #LodestarUM #ImpactDay #EtashaSociety
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Shiraishi will drive innovation, boost agility, and strengthen ties between Rakuten India and key global Rakuten markets. Read more here: Tsubasa shiraishi | Akihito Kurozumi | @RakutenGroup . #IMPACT #IMPACTMagazine #FinTech #ecommerce #RakutenGroup
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Each hype adds points to a video, with the most-hyped content ranking in the Top 100 leaderboard on Explore tab. Read more here: @YouTubeIndia . #IMPACT #IMPACTMagazine #india #YouTube #YouTubeIndia #Hype #ContentCreators #Brazil #Taiwan #Turkey
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In his new role, Saraban will lead the agency’s creative function across markets, focusing on insight-driven work and measurable outcomes. Read more here: Shamsuddin Jasani | Sainath Saraban | #Theblurr. #IMPACT #IMPACTMagazine #McCann #LeoBurnettIndia
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L’Oréal has announced changes to its leadership team in India, with Aseem Kaushik appointed as Chairman, L’Oréal India, and Jacques Lebel named as Country Manager. Read more here: Aseem Kaushik | Jacques Lebel | @LOrealParisIn . #IMPACT #IMPACTMagazine
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Nasher Miles debuts its flagship store at Phoenix Palladium, Mumbai—marking a major leap in its omnichannel journey. Read more here: #IMPACT #IMPACTMagazine #Mumbai #NasherMiles #ShrutiKediaDaga #Phoenixpalladium #AbhishekDaga #LokeshDaga #AnupamMittal
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Rupani will report to the HCCB board of directors and will succeed CEO Juan Pablo Rodriguez, who moves to a new role within Coca-Cola. Read more here: Hemant Rupani. #IMPACT #IMPACTMagazine #PepsicoIndia #HindustanCocaColaBeverages
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He will report to CEO Tusharr Kumar and focus on scaling all OML creative services while staying ahead of emerging trends. Read more here: Tusharr Kumar | Devarshi Shah | @onlymuchlouder. #IMPACT #IMPACTMagazine #OML #OnlyMuchLouder #DevarshiShah
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Rooted in friendship, Himalaya's New Anti-Hair Fall campaign highlights the strength of Himalaya’s natural solution for hair fall. Read more here: #IMPACT #IMPACTMagazine #Himalaya #HimalayaWellnessCompany #RaginiHariharan #NaveenRaman
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The release is inspired by Harry Potter and the Chamber of Secrets and is now available online. Read more here: @Lenskart_com . #IMPACT #IMPACTMagazine #Lenskart #HarryPotterandtheChamberofSecrets #TheChosenOne #TheCollectorsBox #HermioneGranger
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The initiative runs from 14 to 20 July and features CGI-generated content showing snow falling in summer environments, including cities like Mumbai, Cairo, Riyadh, and Dubai. Read more here: Shailja Joshi | Salman Butt | @PepsiCo. #IMPACT #IMPACTMagazine
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KTM extends on-ground service in Manali, Keylong – Jispa - Sarchu route, offering repairs, spares & support for a hassle-free, safe ride. Read more here: Manik Nangia @Bajajauto. #IMPACT #IMPACTMagazine #KTM #KTMServiceonWheels #LehCircuit #ManikNangia
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Built on 18+ years of expertise, BigCity's Festive Reward Strategist offers sector-wise reward strategies for goals like trials, footfalls, and engagement. Read more here: Vikas Shah #BigCityPromotions. #IMPACT #IMPACTMagazine #FMCG #Festivemarketing
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In Myntra’s ‘It’s You 2.0’ campaign, fashion meets transformation, empowering India to express, and embrace their most confident, authentic self. Read more here: Abhishek Gour @myntra | Adarsh Atal @TiltBrands. #IMPACT #IMPACTMagazine #Myntra
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The report shows that the total media market studied in India was valued at $16 billion, including 20 agency networks and two independent agencies. Read more here: @COMvergenceWW . #IMPACT #IMPACTMagazine #Wavemaker #Omd #PublicisMedia #MadisonMedia
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When @cetaphil met Sitafal on @ZeptoNow's search bar…It all began when Abhishek Avadhani said, “I can’t find any Cetaphil products when I type Sitafal!” Zepto’s response? A subtle search bar tweak. Have we seen this before ?. #CetaphilNotSitafal #ZeptoSearch #MarketingWin
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Gautam Khanna #HindujaHospital | Ramprasad Sridharan #UnitedColorsofBenettonIndia | Sudhir Langer #RPSG | Dhiraj Relli #HDFCsecurities | Hephzibah Pathak @Ogilvy | Ravanan N @oneindiaHindi | Kailash Kulkarni @HSBCMutualFund | Niranjan Gupta @HeroMotoCorp.
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Shweta Rai @Bayer | Mainak Dhar @McCainFoodsInd | Angshu Mallick #AWLAgriBusinessLimited | Geetika Mehta @NIVEA_INDIA | Rohit Jawa @HUL_News | Nawal Ahuja @e4mtweets | Noopur Chaturvedi @BharatConnect_ | Meenakshi Nevatia #PfizerIndia | Pranav Haridasan @AxisDirect_In.
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Led by Rohit Jawa, the IDMA jury dives deep into creativity, impact, and innovation that shaped the digital year. Annurag Batra | @nawalahuja | @neetanairhere. #IMPACT #IMPACTMagazine #IDMA2025 #DigitalExcellence #MarketingInnovation #CampaignOfTheYear #e4mAwards
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