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6/ It’s not about followers. It’s about focus. You don’t need millions. You need a niche, a story, and consistency. Influence is powerful—but impact is profitable.

5/ More funding opportunities. Microgrants, angel investors, and ecommerce tools like Shopify make it easier to launch and scale from IG to full-blown brand.

4/ They’re not just selling, they’re solving. Hyperpigmentation? Protective styles? Bold glam? . These creators build products that they need—so other Black women finally feel seen.

3/ The audience is already there. With 10K+ loyal followers, these women already have what most startups spend years trying to build: trust and visibility.

2/ No more gatekeepers. Black women are tired of waiting to be picked by brands. So they’re becoming the brands. From skincare to lashes to wellness—ownership is the new influence.

Why So Many Black Women Influencers Are Launching Their Own Product Lines. 1/ Lately, you’ve probably seen more Black beauty influencers turning into brand owners. It’s not a coincidence—it’s a power move. Let’s break down the why, the how, and what this means for the industry.

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