
Huble
@HubleDigital
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Huble is a global, HubSpot, marketing & creative consultancy helping companies to constantly evolve their business performance.
UK, USA, DE, BE, SG, & SA
Joined October 2012
Asia is the next centre of growth. π It features some of the fastest-growing economies in the world that present opportunities for businesses looking to expand beyond the saturated markets in the US & EMEA. Listen to the full Digital Surfing #podcast: https://t.co/9nNzeA1syy
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Our MD is in London today at the @HubleDigital HUG hearing what updates came out of #Inbound23 from @HubSpot. Can't wait to hear how we're going to use the new #AI features! π€
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An enjoyable start to the day hearing what updates came out of #Inbound23. Also the benefit of meeting up with some of my favourite people from the @HubleDigital team β€οΈ
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6/6 Want to see the campaign in action? Read the full case study here:
huble.com
Learn how GfK established itself as an AI thought leader through an innovative & fun AI-powered campaign featuring a debate between ChatGPT & GfKβs CMO.
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5/6 So, how'd we pull this off? Step 1: Extensive briefed ChatGPT to ensure it could effectively debate a CMO. Step 2: We used AI-powered tools from Studio D-ID & Eleven Labs to bring ChatGPT βto lifeβ as Ruby the Robot. We even used AI-generated music in the campaign video!
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4/6 Our goal? To elevate GfKβs brand awareness. π And guess what? The campaign generated almost 7 million impressions, smashing our initial target of 5 million!
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3/6 How did we illustrate this? Through a lively debate between GfKβs CMO, Gonzalo Villanueva, and ChatGPT. The two discussed the latest trends and how marketing leaders should act on them.
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2/6 We teamed up with GfK to make a point: AI is advancing rapidly, but it's still just a tool that needs a human touch. So, you donβt need to worry about AI taking your job!
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1/6 Curious how we made the award-nominated βHuman vs. AIβ campaign happen? π€π§ π§΅π #AIRevolution #HumanisingAI #HumanVsAI #MarketingCampaigns
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Our innovative "Human vs AI" campaign with GfK has been shortlisted for the @AgencyAwards' "Best Marketing Campaign"! π It challenged the notion of robots taking over our jobs through a captivating video debate. Learn more here: https://t.co/WZkj76LYZN
#UKAgencyAwards
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This is your last chance to register for our webinar! π Join us tomorrow, the 18th of July, at 2 PM UTC to learn more about how recent advancements in AI and other innovations are shaping our future marketing. Book your free spot now: https://t.co/iwYDcZkdX1
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Exciting news! Our team's hard work and dedication have earned us @AgenyAwards nominations in the "Best Marketing Campaign (large)" and "B2B Agency of the Year (large)" categories! Learn more about how we made the shortlist here: https://t.co/WZkj76LYZN
#UKAgencyAwards
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6/6 Ready to explore the potential of hyper-personalisation for your business? Dive into our article to learn more about walking the tightrope of ethics in hyper-personalisation marketing and how Huble can help. π
huble.com
This article will delve into the ethical considerations of hyper-personalisation, ensuring the delicate balance between personalisation and privacy is maintained.
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5/6 Data privacy, accuracy, and scalability are all crucial considerations when implementing a hyper-personalisation strategy. Respecting privacy while collecting and analysing customer data is a delicate balancing act. π #DataPrivacy
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4/6 The benefits of hyper-personalisation are numerous: improved customer experience, increased conversion rates, enhanced customer relationships, and stronger customer loyalty. But it's not without its challenges. π #BusinessGrowth
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3/6 The key to successful hyper-personalisation is striking the right balance. Overdo it, and you risk resembling a digital stalker. Do too little, and your customer might feel overlooked. It's about enhancing the overall customer experience. βοΈ #CustomerEngagement
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2/6 Hyper-personalisation involves the use of real-time data, automation, analytics, and advanced technologies to deliver personalised experiences tailored to the individual customer. It's about creating a truly individualised customer experience. π― #CustomerExperience
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1/6 Hyper-personalisation in marketing is a powerful tool that can significantly enhance the customer experience. But it requires careful navigation to respect privacy and enhance the customer journey. π΅οΈ #HyperPersonalisation #Marketing
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Excited to learn about AI, innovation, and the future of marketing but missed our HubSpot User Groups? No worries, we've got you covered! Join our free online webinar. π
Date: Tue, 18 July π Time: 2 PM UTC Book your free spot now: https://t.co/iwYDcZkdX1
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Explore the benefits of demand and lead generation strategies for marketing your professional services business. Our latest blog by Jess Gamble, VP of Consulting Services at @HubleDigital, compares these strategies and offers advice to get you started. https://t.co/tzC7ugarnP
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