GrowthChannel
@Gr0wthChannel
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Identify and reach niche audiences on any programmatic advertising channel to drive performance of your campaigns, all in Growth Channel AI.
Global
Joined August 2017
We're excited to be attending Possible Miami 2025. Come to our session on Tuesday 04/29 at 11:20 AM to hear from our CEO and Founder about Precision Advertising at Scale. We'll be at the Outdoor Expo Garden - see you there 👋🌴 #PossibleMiami
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Whether you’re promoting a massive industry conference, a niche networking event, or a fast-paced product launch, optimizing your programmatic advertising approach ensures you reach the right audience at the right time.
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Whether you’re promoting a massive industry conference, a niche networking event, or a fast-paced product launch, optimizing your programmatic advertising approach ensures you reach the right audience at the right time.
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@lennysan Learn more about the application of this framework in his newsletter 👇.
lennysnewsletter.com
The culmination of all my GTM and growth research in one image
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We're on air with the executive roundtable discussion - join us LIVE!.
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We're hours away from our live fireside chat with partners at Magnite and Freewheel to talk about what #media trends are shaping advertising in 2025 and how you can align your media strategy to succeed. Join us at noon CT today for the panel discussion 👇.
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Don't miss our exclusive roundtable discussion with Brian Wanless at Freewheel and Steve Bernstein at Magnite tomorrow at noon to talk about the future of #advertising. Join us for a live Q&A session with expert guidance - save your spot!.
app.livestorm.co
Join us for an exclusive panel discussion with the leaders at Magnite, Freewheel, and Growth Channel to discuss the trends shaping the future of programmatic advertising. In this dynamic discussion...
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Join us for an exclusive panel discussion with the leaders at Magnite, Freewheel, and Growth Channel next Wednesday noon to discuss the trends shaping the future of programmatic advertising. Don't miss this opportunity - Register today 👇.
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Sending lots of LOVE to all our followers today 💚❤️💛💙.And for some creative inspiration, check this Valentine's Day 2025 round-up by Alessandra Scotto di Santolo on how #brands are treating romance
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🖱️ Post-Click: Tracks conversions from users who clicked on your ad and then took action. 👀 Post-View: Measures conversions from users who saw your ad but didn't click on it. It acknowledges the influence of impressions on decision-making, even if no immediate action was taken.
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In the world of digital marketing, measuring the effectiveness of your programmatic ad campaigns is crucial. But are you fully capturing the impact of your ads? Here’s what you need to know about #ProgrammaticAds attribution and why post-view and post-click metrics matter 👇
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Brands mostly steered clear of making statements or getting political in their ads last night. And who can blame them? The result? A pretty bland ad Bowl. No one ever tries to make a forgettable Super Bowl ad. It just turns out that way.
adweek.com
Nike, Uber, Dunkin' and more make our list of top Big Game commercials
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Explore DSP Training & Programmatic #Advertising best practices 📅.From getting started with geofencing campaigns, to creating personas with AI & mastering custom audiences, these training sessions will help you get the most of the Growth Channel AI platform 👇
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It may not have reached a billion users just yet, but #Meta has decided to launch ads on #Threads anyway, with initial testing to begin with selected users/brands in the U.S. and Japan. Read the full story on @socialmedia2day 👇.
socialmediatoday.com
With Threads on track to surpass X as the real-time social app of choice, ads could appeal to many brands.
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Top performers across.✅ Advertising strategies.✅ Media publishers.✅ Creative sizes.✅ Ad exchanges.✅ Channel benchmarks.✅ Industry benchmarks. Download the report 👇
growthchannel.com
Discover the state of advertising through our programmatic display benchmarks. From top publishers and channels to top advertising strategies and creatives, these programmatic display benchmarks...
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As the new marketing campaigns of 2025 are picking up the pace, the Growth Channel team released the latest State of Programmatic #Advertising 2025 report to support your media planning 👇.
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✅ Reach new customers similar to your high value customers. ✅ Target based on real-time and retroactive event attendees or specific business accounts. Read our full guide 👉
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How you can refine your Audience Targeting strategy on #MetaAds:.✅ Target by demographics, interests, political affiliation, behaviors & location.✅ Retarget website visitors, engage app users, past location visits, or use CRM data. continue reading 👇
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