Georgia Anderson
@GAndersonNews
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✍️ Journalism, Comms & Digital PR ✨ By lines 9News, Style Magazines & more
Sydney, Australia
Joined March 2014
I'm looking to speak with an #Australian who is planning to take out a credit to fund #Christmas 2025. This is for a collaboration with a national news website. Can remind anonymous. #JournoRequest #PRrequest
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I'm looking to team up with an etiquette expert for a press release with a well-known Australian mobile service provider. The press release will be pitched to the media, and will focus on the dos and don'ts of mobile phone use during the holidays #PRrequest #JournoRequest
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Six key insights into the Australian media landscape to keep in mind by @GAndersonNews
https://t.co/g3YQ5diSYs
linkedin.com
🦘 Are you pitching to the Australian media? Here are six key insights into the media landscape to keep in mind 👀 1️⃣ Digital PR is in its infancy in Australia While smaller, reactive campaigns are...
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Looking to connect with a dermatologist who can provide insights into Queen Mary of Denmark's skincare routine! For a piece to be pitched to the media - ideally Australia-based but also happy to take pitches for those in the UK/US #JournoRequest #PRrequest
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Top tips for perfecting the strongest email pitch subject line by @GAndersonNews
https://t.co/3Yx6Y9BstH
linkedin.com
Getting your email subject line right is crucial for journalists to open your email. Remember some journalists get 500+ emails a day 😳 It’s worth spending time on perfecting the strongest email...
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Our front page tomorrow @Independent ‘The moment has come to do whatever it takes to force Israel to end its war. It has to stop.’ #TomorrowsPapersToday
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6) Step 5: Once you have identified the best sites and found the relevant person to pitch to, it’s simply a matter of reaching out to these publications and hopefully, you’ll secure a couple of easy-win links!
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5) Step 4: Remove any syndication, spam or websites and then filter through your list categorising each website and find the best person to contact.
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4) Click on ‘Export’ for a report that provides the referring domain’s homepage. If you want the specific link to the piece of content featuring your competitor, click through on the number to view the backlinks originating from the intersecting referring domains & hit ‘Export’.
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3) A report will be generated with the referring domains linking to your competitors but not you - including the domain rating of that site and how many times your competitor has been linked to.
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2) Step 1: Using Ahrefs, from the homepage, select the drop-down menu under ‘More’ and select ‘Link intersect’. Step 2: Copy and paste the URL of your competitors and hit ‘Show link opportunities’. Add your client’s URL at the bottom for the most refined list.
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1) Identify who your client’s competitors are. You can ask your client, find organic competitors on Ahrefs, or simply enter a generic search term for your client’s products and see which brands are ranking high in the search results.
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✨ How to Find Niche Websites for #DigitalPR Using Ahref ✨ I've shared how to find niche websites relevant to your client’s industry to target and generate, boosting SEO performance 🔗 A thread 🧵 #digitalprtips
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Hi Twitter! I'm looking to connect with a skincare expert to collaborate with the UK's No.1 vitamin brand for a Christmas-inspired press release to be pitched nationally (all credit given). Please let me know if you can help #JournoRequest #PRrequest
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💡⚡️How to Find Niche Websites for DPR Using Ahrefs… @GAndersonNews shares how to find niche websites relevant to your client’s industry to target and generate, boosting SEO performance 🔗📈 A thread 🧵 #digitalprtips
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I'm looking to speak with a barista (ideally of Spanish heritage) about the café con hielo - its history and the best tips for ordering one. For a national media campaign in conjunction with a leading travel brand - credit and readback give. #JournoRequest #PRrequest
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At a more affordable price entry point for #Nobu, I tried the new mid-week Bento Box (£50). It features a specially curated selection of Nobu classics, including the famous Rock Shrimp Creamy Spicy, Black Cod and a selection of Nobu’s famous Sushi. Full review 👇
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Nothing is more motivating than having @LewisHamilton encouraging you to keep going on your morning uphill run! It was such a simple act, but it had such a positive impact on my morning and did help me to keep going after a few weeks off 🏃♀️
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👉 Use existing blogs for outreach You know the content is already approved, so it’s a matter of tweaking the blog post to fit into a press release and outreach it.
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