🆕 We just released a new reporting page for Campaigns (our cold email tool). Now, instantly track your performance evolution at the campaign, team member, email account, or email domain level. No more guesswork!

🆕 We just added Email account rotation to Campaigns (our free cold email tool). Send more emails in less time. More info:

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is hiring a Senior Content Manager to join our remote team. If you love content, think you write (much) better than ChatGPT and are based in Europe, we'd love to hear from you.

Find out how you can use technographic data to simplify prospecting and close more deals.

Check out our latest guide to learn about the sales optimization strategies that will help you close more deals in 2023.

[Product update] Lots of new changes at Hunter this month, including:. - A redesigned Domain Search.- Brand new Microsoft Edge extension.- Custom tracking domains for Hunter Campaigns.- and more…. Check out all the details in our latest blog post.

BASHO emails can be highly effective since they’re much more personal than the standard cold email. Check out this guide to learn how to write a great BASHO email.

Now, you’ve got right to the heart of the message. Start with the most interesting thing, and tie it in with a personalized message that proves you’ve done your research.

1. Write your email in full stream of consciousness. Just write it all down. 2. When you’re done, read through and look for the “AHA” moment. 3. Highlight all the text before the “AHA” moment. 4. Hit backspace.

The way you start your cold email is crucial for ensuring a reply — you need to hook the recipient with your opening line and compel them to read the entire email. How do you do that? You get right to the point. If you need help, here’s a trick you can use: (a thread).

Want to learn more about writing a highly personalized email? Check out our full guide here:

7. End with a call-to-action. Consider what you want the recipient to do next. Should they reply to the email, schedule a call, or book a demo?. Wrap up your email with a clear call-to-action that makes it totally clear why you emailed them and what next step they should take.

6. Keep it short. Your prospect is likely already too busy to talk to a salesperson. Once you’ve gotten their attention, don’t turn them off by sending a two-page message. In most cases, 4 or 5 sentences should be plenty.

5. Mention a mutual connection. Making a connection with your prospect helps show that you’re a likable human, not an email automation robot. It’s a good first step to help you build rapport and trust. This can be a person you both know and like, a shared hobby or interest, etc.

4. Address the prospect’s pain points. The body of your email should show your prospect that you understand their problem and have the ability to solve it. Keep this short and to the point. They already know what their problem is — you don’t have to explain it to them.

3. Hook them with your opening line. Get right to the point. Start with the most interesting thing, and tie it in with a personalized message that proves you’ve done your research.

2. Make sure the subject line grabs their attention. As a best practice, you should personalize the subject line. For example, if you have a shared interest or mutual acquaintance, you can consider mentioning that. Another strategy is to immediately address their pain points.

1. Start with research. Your goal is to find out as much information as you can about your prospect. What does their day-to-day look like? What are their most annoying pain points?. LinkedIn is a great starting point. Check out their posts and learn what they're passionate about.

All effective cold email campaigns share one thing — highly personalized outreach emails. Here’s how to write them: (a thread). #coldemail #outreach.