
Daniel J. Gandor
@DanGandor
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Dan Gandor is a marketer, professor, web designer, pilot, father, husband, and general technologist. Postings and opinions are my own. RT≠endorsement.
Lake Zurich, IL
Joined April 2009
Excited to moderate the "Creative Strategy in the Age of AI" @DTCPerspectives webinar on 9/17 with @johnxkenny. We'll discuss how to use AI to amplify marketing while keeping your brand's voice authentic. Register via:
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RT @EVERSANAINTOUCH: Dan Gandor, EVP, Head of Omnichannel and Digital Transformation, shares how #PharmaMarketing is shifting from fragment….
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Is your marketing all hook and no rhythm?🎶. Campaigns get attention, but deep engagement comes from an orchestrated omnichannel journey that adapts to the customer's tempo. Let's shift our focus from hooks to the beat. Read my new @PharmaLive article:
pharmalive.com
In music, the hook is what people remember; it’s the melody that catches your ear. But no matter how iconic the hook, it’s the arrangement (the rhythm, the layering, the production) that makes a song...
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True omnichannel strategy isn't about counting the instruments, it's about making them play in harmony. It’s about orchestration!. In my latest for @PharmaCommerce, I redefine the model for modern pharma marketing. Read it here: #omnichannel #symphony.
pharmaceuticalcommerce.com
Pharma must align data, personalization, and cross-functional orchestration to deliver human-centered experiences that connect with patients, HCPs, and caregivers alike.
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Omnichannel isn't feasible without data. In this clip from the @pharmaphorum #CSuiteInnovatorsPlaybook (which I moderated), @pauldmurasko nails why data is the engine behind truly personalized engagement. #omnichannel #customerfirst #datadriven .
linkedin.com
In this clip from pharmaphorum and EVERSANA’s C-Suite Innovator’s Playbook, Paul Murasko, Head of Digital Innovations and Marketing Operations at Azurity Pharmaceuticals, describes why omnichannel...
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Pharma marketing isn't just the "brand team" or marketing dept. As @Bayer's Tarak Shah says, it’s a team sport now: Marketing, Med, Market Access, Ops, and more. Smart clip from @pharmaphorum's #csuiteinnovatorsplaybook: #PharmaMarketing #Omnichannel.
linkedin.com
In pharmaphorum’s inaugural C-Suite Innovator’s Playbook roundtable, Tarak Shah, Senior Director of Digital Strategy and Activation Lead at Bayer, discusses how marketing has evolved to be a team-w...
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Great insights from @stacysstone and how to show that #omnichannel drives measurable impact and results. See our next bitesized installment from our @EVERSANAcompany #CSuiteInnovatorsPlaybook here:
linkedin.com
Stacy Singer Stone, MS, Executive Director of Omnichannel Marketing at Pacira Biosciences, describes one way marketing has changed in recent years in pharmaphorum and EVERSANA’s C-Suite Innovator’s...
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Big day at @EVERSANAcompany! We’re launching a next-gen, AI-powered life sciences agency, built on @googlecloud to drive smarter, faster impact across pharma. Proud to be part of this transformation. #AIinPharma #NextGenAgency #PharmaMarketing
eversana.com
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I had the pleasure of recently moderating an @pharmaphorum Exec Roundtable with some amazing Omnichannel leaders across the industry. Here's a snippet from Brooke Fleming, who emphasizes a pragmatic approach to organization transformation and innovation:
linkedin.com
Brooke Fleming (Brooke F.), Head of Orchestrated Customer Engagement at Sage Therapeutics, gives advice on rolling out new innovations during pharmaphorum’s C-Suite Innovators' Playbook roundtable,...
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Omnichannel. Digital. CX. AI. It's all describing GOOD MARKETING: modern, data-informed, and human-first. 9 weeks at @EVERSANAcompany and already driving real transformation. Let’s go!. #PharmaMarketing #Omnichannel #DigitalHealth #LeadershipInsights.
pharmaphorum.com
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RT @EVERSANAINTOUCH: At the recent DHC Group roundtable, Dan Gandor, EVP and Head of Omnichannel & Digital Transformation, shared a powerfu….
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Two months in, and the momentum is real! . Thrilled to have joined @EVERSANAINTOUCH to lead omnichannel + digital transformation across the healthcare marketing landscape. #PharmaMarketing #Omnichannel #DigitalHealth #EVERSANA.
mmm-online.com
The 2024 MM+M Agency 100 honoree named Gandor as EVP and head of omnichannel and digital transformation.
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Honored to have joined @digitalhealthco roundtable on Social Innovation. From listening strategies to UGC, regulatory nuance & real-world impact. It's all part of omnichannel ecosystem. #PharmaMarketing #DigitalHealth #Omnichannel #SocialMediaStrategy.
thedhcgroup.com
Social Innovation and Brand Insights How Savvy Marketers Are Innovating and Reaching Customers A LIVE DHCG ROUNDTABLE | WEDNESDAY, JUNE 18 | DEERFIELD, IL Project: Patient Customer Experience DHC...
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Exciting new leadership role (Director, Digital & Omnichannel Strategy, Patient Services) on our Digital Lab team here at AbbVie! If you have Digital/Omnichannel Marketing along with Patient Services experience, let's talk. #patientservices #omnichannel
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Thank God for @abtelectronics still delivering my awesome new @sternpinballinc Jurassic Park Pro today! Kids are now occupied during the quarantine!
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