
DSMN8 | The #1 Employee Advocacy Platform
@dsmn8
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Brand-approved, ready-to-share content at your employees' fingertips.
London, UK
Joined April 2016
The Employee Advocacy Benchmark Report is out NOW! 📙. This data was collected from 254 respondents in a variety of industries, with contributions from folks at IBM, P&G, Capgemini, Wells Fargo, and AstraZeneca, to name a few!. Get the report:
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Launching an advocacy program? . Start with benchmarks, not guesswork. Our guide (+ free template!) shows how to set effective goals from day one:. #EmployeeAdvocacy #Leadership
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We asked 16 program leaders: what makes employee advocacy work in 2025? . Their answers are practical, honest & ready to use. Read here:. #EmployeeAdvocacy
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“The next wave of influencer marketing is executive-led.”. Great point by @bradindigital for Forbes Comms Council 👏. It’s no surprise that 73% of employee advocacy programs are focusing on this in 2025. More influencer marketing trends👇.
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Delegating your exec’s LinkedIn?. You need:. ✔️ Clear voice guidelines. ✔️ Account security. ✔️ Approval workflows. Guide to setting it up right:. #ExecutiveInfluence #SocialMediaSecurity
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Employee-led content isn’t just a trend. It’s the future of building trust at scale. Heike Young shares how Microsoft brings internal voices to the forefront. #B2BMarketing #EmployeeAdvocacy
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If content sharing feels like a chore, people won't do it. 🧠 Cheat Code #14: Make it easy. Employees should be able to find and share content in just a few clicks, not digging through intranet folders. That’s how you scale employee advocacy.
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Most companies think advocacy = content. But real advocacy starts with culture. If employees don’t believe in the brand, they won’t share it. Great read by @bradindigital via Forbes:. #EmployerBranding #EmployeeInfluence
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Your employees don’t need more reminders to share content. They need the right support. ✅ Clear strategy.✅ Useful content.✅ Real motivation. The Ultimate Guide to Employee Advocacy breaks it all down👇. #EmployeeAdvocacy #B2BMarketing
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Stop begging employees to share. Start enabling them. Make it:. 🔹 Easy.🔹 Relevant.🔹 Rewarding. The Ultimate Guide to Employee Advocacy shows how the best brands do it (and how you can too)👇. #B2BMarketing
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You don’t need 10k followers. You need clarity. 🔎 Who are you?. 🤝 Who do you help?. 📣 Why should people care?. Strong personal branding attracts, without the chase. Great piece by @plmsoph 👇. #LinkedInContent #PersonalBrand
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It’s called employee advocacy…. But your advocates don’t have to be employees. Think:. ✅ Investors.✅ Board members.✅ Consultants.✅ Agencies. Why not invite them?. 📖 #EmployeeAdvocacy #MarketingStrategy
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Your ad agency doesn’t know your community like your employees do. Let your people post the behind-the-scenes. Let them build the trust your brand can’t fake. @BradinDigital in Forbes Comms Council 👇. #MarketingStrategy #SmallBizMarketing
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You don’t need to go viral on LinkedIn to open doors. Just be clear. Be consistent. Be you. These 12 real stories show how personal branding led to VP roles, big partnerships & more 👇. #PersonalBrand #LinkedIn
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Logistics firms don’t have a marketing problem, just a visibility one. Let drivers & crew tell your story. Employee advocacy = trust + reach. Turn boxes into buzz 📦👇. #Logistics #EmployeeAdvocacy
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