Customer Attuned
@Customerattuned
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We help #B2B companies build better customer & intermediary relationships based on #trust and working together for mutual commercial benefit.
United Kingdom
Joined April 2014
Great stuff from @MarkHollyoake and @alanthom90 on building #trust-based #B2B Relationships: It Takes Two To Tango! #B2Btrust #KAM #CRM #accountmanagement #peopledevelopment #salesmanagement #training #staffdevelopment
customerattuned.com
Both parties need to want to tango when building trust-based B2B relationships that are effective and bring value, suggests Dr Mark Hollyoake
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Excellent discussion from our latest @Customerattuned Senior Leaders' Dinner, exploring #B2B Relationship Lifecycles https://t.co/A9pzdiOjat
#customercentricity #B2Btrust #CRM #KAM #customermanagement #customerjourney #insight #VoC #strategy #custexp #CX #custserv #CVM #CXM
customerattuned.com
Leaders from across industry met to share experiences and thoughts on B2B relationship lifecycles, Paul Cranston reflects on the discussion
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A practical approach to building a #B2B #CustomerStrategy, via @Customerattuned
https://t.co/Q7NSYdpdEY
#customercentricity #CRM #KAM #customermanagement #customerjourney #customersegmentation #insight #VoC #strategy #custexp #CX #custserv #CVM #datascience #CXM #B2Btrust
customerattuned.com
Based on 100s of client engagements, CX consultant Peter Lavers provides a framework to build a B2B Customer Strategy.
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We were delighted to host a Senior Leaders' dinner last week, led by @peterlavers and tackling the challenges of #B2B Relationship Lifecycle management. https://t.co/ooisJrGlBW
#customercentricity #B2Btrust #CRM #KAM #customerjourney #insight #VoC #custexp #CX #custserv #CVM
customerattuned.com
Leaders from across industry met to share experiences and thoughts on B2B relationship lifecycles, Paul Cranston reflects on the discussion
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How to build a #CustomerStrategy in the #B2B #Membership Sector, from @PeterLavers
#customercentricity #CRM #KAM #customermanagement #customerjourney #customersegmentation #insight #VoC #strategy #custexp #CX #custserv #CVM #datascience #CXM #B2Btrust
customerattuned.com
Membership organisations are an important part of the B2B commercial landscape. We discuss Customer Strategy in the B2B Membership Sector.
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Building #trust-based #B2B Relationships: It Takes Two To Tango! https://t.co/yQhey1rIHo
#Newblog from @Customerattuned
#B2Btrust #KAM #CRM #accountmanagement #peopledevelopment #salesmanagement #training #staffdevelopment
customerattuned.com
Both parties need to want to tango when building trust-based B2B relationships that are effective and bring value, suggests Dr Mark Hollyoake
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An excellent and pragmatic approach to building a #B2B #CustomerStrategy from @PeterLavers. #customercentricity #CRM #KAM #customermanagement #customerjourney #customersegmentation #insight #VoC #strategy #custexp #CX #custserv #CVM #datascience #B2Btrust
customerattuned.com
Based on 100s of client engagements, CX consultant Peter Lavers provides a framework to build a B2B Customer Strategy.
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How to build a #CustomerStrategy in the #B2B #Membership Sector, via @Customerattuned
https://t.co/pPErCCQEsT
#customercentricity #CRM #KAM #customermanagement #customerjourney #customersegmentation #insight #VoC #strategy #custexp #CX #custserv #CVM #datascience #CXM #B2Btrust
customerattuned.com
Membership organisations are an important part of the B2B commercial landscape. We discuss Customer Strategy in the B2B Membership Sector.
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Excellent #insight from @PeterLavers and @alanthom90 on developing #Entrepreneurship in sales teams. Thanks to our guests at the dinner from a range of #B2B sectors for the thought provoking conversation.
#Newblog from last week's @Customerattuned business dinner on the subject of #Entrepreneurialism in #B2B sales and #accountmanagement
https://t.co/ASlnxgBCTj
#leadership #KAM #B2Btrust #salesmanagement #training #peopledevelopment #customercentricity #businessculture
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#Newblog from @PeterLavers with 5 key factors to consider when implementing a #B2B #VoiceoTheCustomer programme featuring the use of #NPS - #NetPromotorScore. Is it flawed for those that deal with Strategic #Partnerships & #KeyAccounts? #CustomerStrategy #KeyAccountManagement
Should you implement #NPS in #B2B? I’m regularly asked about its suitability for #VoC. My answer isn't an immediate yes or no. Here are 5 critical factors to take into account. https://t.co/8w67fxTYoR
@Customerattuned #NetPromoter #custexp #CSat #KAM #partnershipsurvey #VoS
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4 Tech & AI Trends to Watch in 2025 👉 Check it out in this SAS blog: https://t.co/jyZQgPrLzs
#AI #TechTrends2025 #Innovation #SASPredictions
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This is the third year that we’ve been named as European Leader in Mainframe by @ISG_News in its Provider LensTM Report. As a leader in Mainframe as a Service and Mainframe Operations in Europe, we can address your challenges! Discover more➡️ https://t.co/qswVEF1a1n
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The way banks measure marketing success is changing. SAS' Jonathan Moran tells @FinancialBrand that understanding ROI requires looking beyond immediate conversions. "You need to map immediate (customer) actions ... to long-term relational metrics." https://t.co/5R6pLO4986
thefinancialbrand.com
In 2025, banks and financial institutions are shifting marketing measurements from transactional to relational.
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See what Healthcare and Life Sciences experts at SAS are predicting for technology innovation in the health & life sciences sectors for 2025: https://t.co/az8JBw1yqr
#AIpredictions #SASpredictions #2025predictions
sas.com
Health care and life sciences experts from global data and AI leader SAS shared their thoughts on the current and future state of the industries.
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Excellent introduction to the @Customerattuned #B2B #CustomerSegmentation Canvas from Paul Cranston. Well worth a watch: https://t.co/KxPetJn0u0
#B2Btrust #CRM #Marketing #CustExp #CustServ #analytics #DataScience #segmentation #trust
customerattuned.com
The Customer Segmentation Canvas from Customer Attuned is a new way to map your customers for building deeper customer relationships.
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Excellent introduction to our #B2B #CustomerSegmentation Canvas by Paul Cranston, describing how #B2Btrust and conventional #analytics can be combined into a practical #segmentation model: https://t.co/iZDrCCgTOz
#CustExp #CustServ #DataScience #CRM #Marketing #trust #CVM
customerattuned.com
The Customer Segmentation Canvas from Customer Attuned is a new way to map your customers for building deeper customer relationships.
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Excellent #newblog from @PeterLavers - #B2BTrust as a #PredictiveIndicator. Great practical application of @MarkHollyoake's thought leading #academicresearch on #trust in #B2B: https://t.co/Rh9gpXXm7Y
customerattuned.com
Peter Lavers asks if measuring Trust in B2B relationships and partnerships a predictive indicator of mutual value and customer loyalty?
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Do you agree that increasing #trust in a #B2B relationship will lead to better outcomes, and maintaining #B2Btrust will lead to longevity of relationship? If so, then why isn’t it much higher up the corporate agenda? https://t.co/WJaXzv9LqX
@Customerattuned @MarkHollyoake
customerattuned.com
Peter Lavers asks if measuring Trust in B2B relationships and partnerships a predictive indicator of mutual value and customer loyalty?
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Got questions about wholesale insurance in 2024? 🤔 Dominic Lee of SAS has answers... and @PC_360 has the story.
propertycasualty360.com
Excess, surplus and specialty insurance lines have grown as admitted carriers pulled back amid hard-market conditions.
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In this final @Customerattuned blog of a 3-part series on #B2B Relationship #Trust, I consider what to do in a business relationship crisis situation, with 5 tips drawn from @MarkHollyoake's work on #B2BTrust. #KAM #custexp #crisismanagement #ethics
customerattuned.com
Peter Lavers considers the relationship crises or catastrophic events that require emergency action or intensive relationship recovery.
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