Share Client Success Stories - for most professionals, you may need to anonymize this, but try your best to celebrate client wins! Share success stories/testimonials (with permission) to build trust with potential clients. #SuccessStory

Engage in Q&A Sessions - hold periodic Q&A sessions on social media. Depending on topic, answering general client questions directly saves them time and highlights your commitment to their needs. #SocialMediaApps 👇

Offer Quick Tips - share quick, actionable tips related to your service. Bite-sized advice saves time and can showcase your expertise, providing immediate value to your clients. #SocialMediaTips #ValueCreation 👇

For business service professionals, the essence of marketing is creating real value for clients, which extends to digital marketing too. Here are 3 quick ways to begin creating value via digital marketing... 👇🧵

Social media may not be your cup of tea, but you're leaving a lot on the table if you're not leveraging it to reach your clients and potential audience. #digitalmarketingtips #MarketingStrategy

3)Cross-Promote on Multiple Platforms. Repurpose content from one platform and start posting on other platforms that your audience may be using. Eg: repost your LinkedIn post to Facebook. 👇

2) Leverage User-Generated Content (UGC). Encourage and share content created by your clients. It amplifies reach, saves time, and builds community. 👇

1) Curate Content - Don't always create, curate! Share relevant industry news or articles. This saves time, offers value to your audience, and builds your reputation as an industry expert. Cut and paste the link and add one quick sentence for context...👇

For lawyers, accountants, and financial planners who have yet to leverage social media for profile building , thought leadership, and client experience, you're missing out (40% still don't). Here are some quick ways to get started without using "time" as an excuse. 👇🧵

Make sure to focus on building skills in the area of lateral thinking and design thinking to give you an edge in solving organizational challenges. #DesignThinking #Creativity #BusinessDevelopment

Things to consider: Leaders are finally recognizing the importance of continuing investment in this area, even during down times (vs. cutting marketing and biz dev first during slow markets). 🧵👇

Highlights: - 80% of CMOs are involving more c-suite members to develop strategy - B2B leaders identify creative strategy and problem solving skills as most important - 60% of B2B leaders indicate c-suite has increased the importance of brand building 🧵👇

Some numbers: - 60% of senior B2B leaders say budgets have increased in past years - 2/3 claim budgets will continue to increase in the next year - 50%+ B2B leaders are optimistic in their ability to drive more revenue this year 🧵👇

LinkedIn and Ipsos released their June 2023 B2B Marketing report and highlights indicate that "despite economic uncertainty, B2B budgets are remaining steady – and in some cases even growing marginally." Let's look at some numbers and highlights: 🧵👇 #Marketing #B2B

Facts about The Harris Poll: 1) According to https://t.co/I3kugcjsUH Harris is rated as a "B" on their index, which is considered above average amongst the pollsters 2) Out of 182 polls analyzed on the election front, Harris scored an 83% accuracy rate #Polls

About the research: 1) Respondents were first asked to name two firms that came to mind for best and worst 2) Researchers then used that as a basis for their 100 list 3) Respondents were then asked to rate the 100 companies on 9 dimensions of reputation 👇

Bottom 10 companies with worst reputation: 90) Family Dollar 91) Balenciaga 92) BP 93) Bitcoin 94) TikTok 95) Spirit Airlines 96) Meta 97) Twitter 98) Fox Corporation 99) FTX 100) The Trump Organization

Top 10 companies with best reputation: 1) Patagonia 2) Costco 3) John Deere 4) Trader Joe's 5) Chick-fil-a 6) Toyota Motor Corporation 7) Samsung 8) https://t.co/Fw2N8rf6Fn 9) USAA 10) Apple

Axios and The Harris Poll conducted in March 2023 to find out from Americans which companies had the best and worst reputations...here are the results from 16,310 Americans surveyed...🧵👇 #Branding #BrandReputation #Marketing

Business service professionals often get caught up in numbers when it comes to digital marketing. But it’s not about reaching the most people; it's about reaching the right people - your target audience. #DigitalMarketing #Lawyers #Accountants #FinancialPlanners