Christine Lewington
@ChristineLew_
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Founder & CEO | Agri-Processing Innovator | Leading sustainable protein & renewable energy with cutting-edge, scalable solutions reshaping food & energy.
Joined March 2025
A bit about me: I’m the founder of @PIPInternation1 (premium plant-protein) and @LePoisOfficial (science-backed skincare that heals). We’re doing things differently by leading with proof, not promises.
I woke up to my phone. Cooked breakfast next to my iPad. Worked on a laptop connected to another screen. From morning to night, my life was just a series of screens. This was researcher Chris Bailey's uncomfortable realization.
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Video/Image Credits: - How to Get Your Brain to Focus | Chris Bailey | TEDxManchester https://t.co/vQLDAuGoYo
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I share these frameworks here and on LinkedIn. Real lessons from building, fundraising, scaling through chaos. Strategic thinking you can only access when your mind has room to work. Follow me for more.
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That's when I saw the real patterns in plant-based protein innovation. When I figured out how to position PIP against commodity competitors. When I knew Le Pois could disrupt an industry drowning in fake promises. Not from working more hours.
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I learned this building 2 companies while raising over 40M dollars. The moments that actually changed trajectory? They never came during investor meetings or endless email chains. They came in the quiet spaces between everything else:
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The state of your attention determines the state of your life. Distracted moments accumulate into a life that feels overwhelming and directionless. But when you become less stimulated, you don't just focus better. You live better.
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Bailey's practical solutions: • Disconnect from Internet 8pm to 8am • Take a weekly technology Sabbath • Use phone features to limit screen time • Rediscover boredom in small doses • Do simple activities that let your mind wander
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The solution isn't what you think. We assume we need to fit more in. Hustle harder. But we're doing too much. Our minds never get space to wander. Traffic moves because of space between cars, not speed. Your work needs that space too.
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Bailey calls this scatter focus. It's when your best ideas strike. In the shower. On a walk. Doing something simple. The research shows it takes 8 days for your mind to fully calm down and rest. Your brain needs space to make unexpected connections.
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When your mind wanders, it goes to 3 places. Past (12%). Present (28%). Future (48%). Your mind spends more time on the future than past and present combined. This is why the best strategic thinking happens in the shower, not in meetings:
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It took another week to adjust. But this time, something deeper shifted. His mind stopped reaching for stimulation. It started reaching for meaning instead. Random thoughts connected into insights. Problems he'd ignored suddenly had solutions. The science explains why:
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So Bailey tried something more extreme. He made himself bored for 1 hour daily for a month. Read iTunes terms and conditions. Waited on hold with airlines. Counted zeros in pi's first 10,000 digits. Watched a clock tick. The results were dramatic:
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When you work with your phone nearby, you focus for just 40 seconds before switching. With Slack open, that drops to 35 seconds. Your brain rewards you with dopamine when you check Facebook. The same chemical from pizza or sex. Willpower can't beat brain chemistry:
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We think the problem is that our brains are distracted. But that's just a symptom. The real problem runs much deeper: our brains are overstimulated. We don't get distracted. We crave distraction in the first place. And the science behind this is fascinating:
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Bailey dove into hundreds of research papers. He met with focus experts around the world. He ended up with 25,000 words of research notes. And he discovered something most people get wrong about attention:
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It took about a week to adjust. Then something unexpected happened. He could focus without forcing it. Ideas emerged during mundane moments. His mind naturally planned his future instead of refreshing feeds. But why did losing 1 device create these effects?
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Out of all his devices, 1 was the worst offender. His phone. He could waste hours on it every single day. So he ran an experiment: 30 minutes of phone use maximum per day for an entire month. What happened next surprised him:
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I woke up to my phone. Cooked breakfast next to my iPad. Worked on a laptop connected to another screen. From morning to night, my life was just a series of screens. This was researcher Chris Bailey's uncomfortable realization.
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A bit about me: I’m the founder of @PIPInternation1 (premium plant-protein) and @LePoisOfficial (science-backed skincare that heals). We’re doing things differently by leading with proof, not promises.
Not all food is real food. Many grocery staples are engineered with chemicals and fillers. Here are 5 of the worst ultra-processed factory foods. What I learned building food companies changed how I see every label:
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Video/Image Credits: - What is ultra-processed food? - The Food Chain podcast, BBC World Service https://t.co/FVXbxiFXVr - McDonald's French fries in Finland, Creative Commons Attribution-Share Alike 4.0 - New World fizzy drinks, Creative Commons Attribution 4.0
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